The Puzzle Factory: Real Talk for NZ Electricians and Trade Businesses
The Puzzle Factory - Powered by NZ Trade Group Welcome to The Puzzle Factory, the podcast where we piece together the secrets to running a successful electrical business. Hosted by Alex, an electrician by trade, and Tait, a business leadership and management expert, this show offers a unique blend of industry expertise and entrepreneurial insight. Each episode, Alex and Tait dive into the ins and outs of the electrical trade, sharing practical tips, valuable knowledge, and real-world experiences. From business strategies to leadership skills, they explore how to effectively manage an electrical business. Alongside expert guest speakers from the industry, they’ll discuss everything from technical skills to customer relationships and more, offering listeners the tools they need to thrive in this dynamic field. Whether you’re an electrician just starting out or an established business or someone curious about the challenges and opportunities within the electrical industry, The Puzzle Factory is your go-to source for insight, inspiration, mixed in with some bants and hearty discussion. Tune in and let’s build something great, one piece at a time. Disclaimer: This podcast is for entertainment only and may contain explicit content. The views expressed are those of the hosts and guests, and not professional advice. Listener discretion is advised.
Episodes
We made it! In this season finale of The Puzzle Factory, Tait and I look back on an incredible first season—nearly 8,000 listens and views across platforms! We dive into the steep learning curve of launching a podcast, share what we’ve learned along the way, and, most importantly, thank all of you—our listeners and amazing guests.As a special thank you, we’re giving away 2x Mayhem Fishing Lures to the first two comments on Spotify ...
Guest: Mike “Mugsy” Mugglestone – Director, Full Power Electrical (Warkworth)
This week on The Puzzle Factory, we’re joined by Mike “Mugsy” Mugglestone, the man behind Full Power Electrical in Warkworth. After relocating and starting his business in the area 8 years ago, Mugsy has steadily grown it into a well-known name in the trade.
We dig into what it takes to establish yourself in a new town, the lessons he’s learned along the wa...
Episode 8: How to Quote an Electrical Job with Alex Hulme
Pricing electrical work isn’t just about throwing out a number—it’s about accuracy, profitability, and making sure you’re not selling yourself short. In this episode, host Alex Hulme gives a candid, no-nonsense take on how he approaches quoting, packed with practical advice you can put into action straight away.
What You’ll Learn :
⚡ What information you need
📋 Getting material...
The Puzzle Factory - Episode 7
🎙 Guest: Paul Sievers – Devonport Electrical
Episode Summary:
Ever been burned by a “guaranteed leads” digital marketing promise? Or wondered why NZ’s electrical apprenticeship system feels a bit… outdated? This week, Paul Sievers from Devonport Electrical joins Alex to expose the biggest traps tradies fall into, why apprenticeships need an overhaul, and a sneaky hazard lurking under the bed.
Yep, we’re...
The Puzzle Factory - Episode 6
Guest: Ronnie Tan – Creditworks
Episode Summary: In business, trust is everything—but how do you know if a customer is actually good for it? This week, Alex sits down with Ronnie Tan from Creditworks, a commercial credit expert who helps businesses navigate financial transparency, avoid bad debts, and stay ahead of financial risks.
But it’s not just about numbers—this episode takes an unexpected detour i...
Blackout Electric - Episode 5
Guest: Seb Weaver – Blackout Electric
Episode Summary:
In this episode, Alex sits down with long-time friend andBlackout Electric owner, Seb Weaver, for a conversation packed with laughs, business insights, and a deep dive into what it takes to build a standout family business. From carving out a unique space in the market to creating branding that resonates, Seb reveals the secrets behindBlackout Electr...
The Puzzle Factory - Episode 4
Guest: Matt Melville - Rum and Que
Episode Summary:
In this episode, we catch up with Matt Melville, the founder ofRum and Que.Matt and Alex talk about his journey emigrating from Australia, working as a sparky, to starting a BBQ comp team, and finally turning his passion into a full-time business. Now,Rum and Que is a huge success, and Matt’s story is all about following your passion and making it happ...
Hosts: Alex & Tait – Business Growth Expert
Episode Summary:
In this episode ofThe Puzzle Factory, Tait shares 5 actionable steps to prepare your business for 2025. From conducting a SWOT analysis to segmenting your customers, Alex offers practical strategies for strengthening relationships, improving your credit checks, and optimizing your time management. Tune in for easy-to-follow advice that will help you build a solid founda...
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