“Surrounding yourself with great people is really the key—that’s part of the hard work,” says Brad Leavitt, the CEO and founder of A Finer Touch Construction, a major player in luxury custom homes. Joining Liz Galloway, Brad shares his journey from electrician to becoming a key player in the building and construction industry. What does it take to be successful in custom homebuilding? It's simple for Brad: it's all about building a solid team. He describes how his success as an entrepreneur has been largely due to surrounding himself with top talent.
In this episode, Brad talks about the future of custom homebuilding. He talks about sustainability and how innovative methods like panelization are shaping eco-friendly construction. It isn't just about the technical side—Brad reveals how company culture plays an important role in entrepreneurship and how creating a work environment that clicks has been essential for attracting top talent and earning client trust.
Brad also touches on the power of public speaking, networking, and podcasting, and how these tools have expanded his influence across the industry. Join him and Liz for an insightful conversation on entrepreneurship, sustainability, and leadership in the world of building and construction.
Quotes
- “Surrounding yourself with great people is really the key—that’s part of the hard work.” (01:12 | Brad Leavitt)
- “I was always looking for a better way to build. Whether someone cares about the planet or sustainability— which they should— or whether it’s about more efficient building practices and less destructive materials, we should be mindful of all these things.” (12:37 | Brad Leavitt)
- “If you can solve the processes, systems, organization, and org chart while making sure they believe in the product, that’s the core. You’re setting yourself up for great success.” (16:39 | Brad Leavitt)
- “I’ve found social media to be very beneficial when it’s not about soliciting… We feature the designers, architects, suppliers, and partners, and we showcase the beautiful spaces our clients have imagined and that we’ve been able to construct. So, you know, I think that’s part of it—good content. For someone starting out, I’ve really used social media as a platform for thought leadership.” (19:07 | Brad Leavitt)
- “Custom homes are custom. There are always going to be innovations, products, and robotics to some extent that will influence that and continue to improve. But overall, I think that these vendors are becoming more focused on having sustainable products. So, homes are going to be a lot healthier. Learning what it takes to build a healthy home and understanding the building science will give you a leg up on the competition.” (26:33 | Brad Leavitt)
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