The What Sold Podcast

The What Sold Podcast

The story of items bought and sold by a modern day treasure hunter

Episodes

June 18, 2025 36 mins
In this episode of the What Sold podcast, hosts Brandon and Matt discuss the challenges of accuracy and fact-checking in podcasting, spurred by listener feedback. They humorously address past mistakes and the importance of being truthful while acknowledging occasional embellishments. The duo dives into their misadventures and stories surrounding jewelry and collectibles, with Matt offering expert insights into handling and valuing ...

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In this episode of the What Sold podcast, hosts Brandon and Matt continue their discussion on the value and investment potential of gold and gemstones. They delve into the historical trends in gold prices, the practicality of selling gold jewelry versus its bullion value, and strategies for holding or selling unique pieces with gemstones. Matt shares personal anecdotes about lucrative finds at pawn shops and antique malls, detaili...

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In this episode of the What Sold podcast, Brandon and Matt, also known as their El Luchador tag team personas, El Lobo Blanco and El Rojo, discuss their latest sales and share humorous anecdotes. They kick off with Matt's sales of an antique Victorian-era hat pin with a gold tip and a collection of 1930s-1940s Mutoscope pin-up cards. They also cover items like vintage cobalt blue Bromo-Seltzer bottles, Chiniserie plates, and a Mupp...

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In this episode of the What Sold podcast, Matt and Brandon discuss the intricacies of the precious metals industry. They delve into how pawn shops and refineries operate, the process of selling inherited or unwanted jewelry, and the potential profits involved. Matt shares his first-hand experience visiting a gold refinery and explains the importance of having a business license and a precious metals dealer permit. The discussion al...

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In this episode of the What Sold podcast, Brandon and Matt explore part two of the Junk Drawer series, revealing the potential hidden treasures lurking in your junk drawer. The episode covers the importance of research before discarding items, the value of various objects such as tape measures, coins, pocket knives, watches, and jewelry. The team share insightful stories and examples of valuable items often overlooked, encouraging ...

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In this episode of the What Sold podcast, Brandon and Matt dive into the world of reselling by sharing their latest estate sale finds, including vintage gun holsters, collectible pen lead, and unique staplers. They discuss the significance of these items, their potential value, and how resellers can find similar hidden treasures in their own homes, specifically focusing on common items found in junk drawers. The hosts also reflect...

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In this episode of the What Sold Podcast, hosts Matt and Brandon discuss various valuable items commonly found in garages that can be sold for substantial profits. They cover power tools, hand tools, fishing gear, automotive parts, and camping equipment, providing insights into notable brands and specific items that hold significant value. Matt also shares recent sales, including a pair of Gucci sunglasses, a Victorian-style gold l...

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In this episode of the What Sold podcast, hosts explore how everyday kitchen items can hold significant value. They discuss how people often discard potentially valuable items and how to identify treasures among them. The conversation covers key brands like Fire King, CorningWare, Pyrex, Tupperware, and Le Creuset, as well as valuable flatware, cast iron skillets, and silverware. They also touch on the significance of preserving or...

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In this episode of the 'What's Sold' podcast, Matt and Brandon return from spring break with light-hearted discussions about weather and seasons before diving into valuable reselling insights. They talk about their personal experiences with climate differences and transitioning into practical reselling advice for those affected by economic uncertainties. Matt shares strategies on finding valuable items at thrift stores and what kin...

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In this episode of the What Sold podcast, Brandon and Matt discuss the current crazy economic climate and its implications for resellers, emphasizing the importance of adjusting strategies and the value of the secondary market amid rising tariffs and market volatility. They share personal experiences with shifting consignment percentages and recount their own recent sales, including valuable items like a rare Gibson guitar and int...

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In this episode of the What Sold Podcast, hosts Brandon and Matt (aka Rusty the Reseller) delve into the complex and exciting world of sports card collecting. They discuss how the condition and rarity of cards affect value, the grading process, and the timing for selling cards based on events in sports history. Matt shares his personal collection, including valuable rookie cards of Kobe Bryant, Bo Jackson, and Larry Bird. The duo ...

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In this episode of the What Sold Podcast, hosts Brandon and Matt discuss their daily routines and challenges as resellers, including navigating a fluctuating spring season and managing allergies. Matt shares his experiences purchasing items to resell, such as comic books, sports cards, and Thomas Kincaid paintings. The conversation delves into the complexity of reselling sports cards, touching on factors like card grading and mark...

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In this episode of the What Sold Podcast, hosts Brandon and Matt dive deep into items they wish they had not found or bought. They share personal stories of items they've regretted buying and the lessons learned from those experiences. They discuss the pitfalls of buying bulk items, navigating market changes, and the unexpected challenges of handling large purchases. Key stories include Matt's ordeal with a massive antique store b...

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In this episode of the What Sold Podcast Brandon and Rusty (substituting for Matt) delve into the significance of taking time off to rejuvenate oneself. They discuss Matt's recent break due to surgery and how it led him to rediscover his passion for music and creativity. The conversation highlights the challenges and importance of setting boundaries between work and personal life, especially for small business owners and full-time ...

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In this episode of the What Sold Podcast, hosts Brandon and Matt navigate a tough week, discussing topics ranging from personal health to challenges shipping items. As the conversation turns toward their primary focus—buying and selling—they delve into the complexities and frustrations of eBay customer service, especially for high-volume sellers. They discuss strategies for dealing with difficult customers, shipping issues, and eBa...

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In this episode of the What Sold Podcast, Brandon and Matt discuss the inherent difficulties of running a small business while balancing personal life. They delve into the concept of maintaining a long-term perspective, acknowledging that highs and lows are intrinsic to any business. The conversation transitions to the TV show 'Severance' and its portrayal of work-life separation, leading to discussions on the complexities of inter...

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On this episode, Brandon and Matt of the What Sold Podcast delve into a variety of topics related to reselling antiques and collectibles. They discuss Matt's busy workload and efforts to balance social life and family. The duo addresses listener questions, notably from super fans Yvette and Mary, on pricing and selling strategies for items like a valuable brooch. Key themes include the complexities of listing items as 'Buy It Now' ...

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In this special anniversary episode of the What Sold Podcast, the hosts celebrate their one-year milestone by discussing significant sales from their eBay store and sharing insights into the highs and lows of the reselling business. The episode highlights a variety of sold items, including antique jewelry and collectible badges, while also addressing challenges like eBay's listing policies. They provide practical advice for scaling...

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In this episode of the What Sold Podcast, hosts Brandon and Matt (also known as Rusty) discuss Matt's recent experience of recovering from illness and the humor behind his temporary weight loss. They delve into the dynamics of selling Girl Scout cookies and share their personal challenges intertwined with humorous anecdotes. On the more serious reselling front, Matt provides an in-depth guide on effective eBay listing strategies. H...

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In this episode of the What Sold Podcast, hosts Matt and Brandon discuss their recent bout with illness and the challenges it posed, causing a delay in the show. Matt shares his grueling experience of dealing with multiple health issues, including the flu. The conversation then shifts to the difficult scenarios faced by online sellers, particularly on eBay, including a recent scam where Matt was defrauded of $1,500 worth of sterl...

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