The WorkHacker Podcast - Agentic SEO, GEO, AEO, and AIO Workflow
This podcast is produced by Rob Garner of WorkHacker Digital. Episodes cover SEO, GEO, AIO, content, agentic workflows, automated distribution, ideation, and human strategy. Some episodes are topical, and others feature personal interviews. Visit www.workhacker.com for more info.
Episodes
Welcome to the WorkHacker Podcast - the show that breaks down how work gets done in the age of search, discovery, and AI.
I’m your host, Rob Garner.
Today's episode: Search-engine-results-page Linguistic Analysis and Competitive Context Modeling
In this episode, I want to revisit a concept that predates large language models but has beco...
Welcome to the WorkHacker Podcast - the show that breaks down how modern work actually gets done in the age of search, discovery, and AI.
I’m your host, Rob Garner.
Today's topic: Context Density vs. Keyword Density: The New Competitive Advantage
In this episode, we are going to confront a concept that many marketers still cling to: keyw...
Welcome to the WorkHacker Podcast - the show that breaks down how work gets done in the age of search, discovery, and AI.
I’m your host, Rob Garner. Let's get into it.
Today's Topic: The Multi-Dimensional Keyphrase: Why Keywords Are Axis Points, Not Targets
In this episode, I want to expand on a foundational idea from the previous discus...
The Seismic SEO Shift From Keywords to Context Density: What It Means For Your Publishing Strategy
While the industry discussion continues about just exactly what the difference is between SEO and its newly named approaches like AIO/AEO/GEO, etc., one thing is certain: AI-based discovery offers a new level of sophistication in surfacing content, and it doesn’t rely on keywords alone.
Beyond keyword-string-first based approaches, co...
Welcome to the WorkHacker Podcast - the show where we break down how modern work actually gets done in the age of search, discovery, and AI.
I’m your host, Rob Garner.
WorkHacker explores AI, content automation, SEO, and smarter workflows that help businesses cut friction, move faster, and get real results - without the hype. Whether you’re a founder, marketer,...
Welcome to the WorkHacker Podcast - the show where we break down how modern work actually gets done in the age of search, discovery, and AI.
I’m your host, Rob Garner.
WorkHacker explores AI, content automation, SEO, and smarter workflows that help businesses cut friction, move faster, and get real results - without the hype. Whether you’re a founder, marketer,...
Welcome to the WorkHacker Podcast - the show where we break down how modern work actually gets done in the age of search, discovery, and AI.
I’m your host, Rob Garner.
WorkHacker explores AI, content automation, SEO, and smarter workflows that help businesses cut friction, move faster, and get real results - without the hype. Whether y...
WorkHacker explores AI, content automation, SEO, and smarter workflows that help businesses cut friction, move faster, and get real results—without the hype. Whether you’re a founder, marketer, operator, or consultant, this podcast presents practical topics and ways to think about the new digital world we work and live in - info that you can use right now.
Welcome to the WorkHacker Podcast—the show where we break down how modern work actually gets done in the age of search, discovery, and AI.
I’m your host, Rob Garner.
WorkHacker explores AI, content automation, SEO, and smarter workflows that help businesses cut friction, move faster, and get real results - without the hype. Whether you’re a founder, marketer, o...
Welcome to the WorkHacker Podcast - the show where we break down how modern work actually gets done in the age of search, discovery, and AI.
I’m your host, Rob Garner.
WorkHacker explores AI, content automation, SEO, and smarter workflows that help businesses cut friction, move faster, and get real results—without the hype. Whether you’re a founder, marketer, o...
Welcome to the WorkHacker Podcast - the show where we break down how modern work actually gets done in the age of search, discovery, and AI.
I’m your host, Rob Garner.
WorkHacker explores AI, content automation, SEO, and smarter workflows that help businesses cut friction, move faster, and get real results - without the hype. Whether you’re a founder, marketer,...
Welcome to the WorkHacker Podcast—the show where we break down how modern work actually gets done in the age of search, discovery, and AI.
I’m your host, Rob Garner.
WorkHacker explores AI, content automation, SEO, and smarter workflows that help businesses cut friction, move faster, and get real results—without the hype. Whether you’re a founder, marketer, ope...
Welcome to the WorkHacker Podcast - the show where we break down how modern work actually gets done in the age of search, discovery, and AI.
I’m your host, Rob Garner.
WorkHacker explores AI, content automation, SEO, and smarter workflows that help businesses cut friction, move faster, and get real results - without the hype. Whether you’re a founder, marketer,...
Full transcript:
Welcome to the WorkHacker Podcast—the show where we break down how modern work actually gets done in the age of search, discovery, and AI.
I’m your host, Rob Garner.
WorkHacker e...
--- FULL TRANSCRIPT ----
Welcome to the WorkHacker Podcast, where we break down the strategies, systems, and real-world insights that help businesses grow smarter in the age of search and AI. I’m your host, Rob Garner.
This is not my real voice. It's a robot.
Call WorkHacker Chief Strategist Rob Garner at 469.347.4090, or email info@workhacker.com for more details about how we can help your business. www.workhacker.com
--- FULL TRANSCRIPT BELOW---
Thanks for listening. Today I want to direct this episode toward all of you who have spoken with me before, and have actually h...
Call WorkHacker Chief Strategist Rob Garner at 469.347.4090, or email info@workhacker.com for more details on we can help your business.
FULL TRANSCRIPT
The HR Managers Guide on How to Hire an SEO Expert in 2026 - Navigating the New AI Era
If you’re hiring an SEO right now, you’re entering one of the fastest-changing areas in digital marketing - transformed by b...
n this special episode, we sit down with Bob Heyman - the marketing pioneer widely credited with coining the term Search Engine Optimization - and Viktor Grant, one of the earliest innovators in digital marketing and analytics. Together, they take us back to the origins of SEO in the 1990s, sharing the stories, people, and technological shifts that shaped the practice long before Google became a verb.
From the early days of manual ...
In this episode, Rob talks about his work with the Dallas Ft Worth Search Engine Marketing Association, and its related digital marketing conference, State of Search, held yearly in October in the DFW area.
In this first interview episode of the WorkHacker podcast, Rob Garner chats with Bruce Clay about SEO, then and now, and also about where GEO/AIO/AEO fall in the general taxonomy of digital marketing. www.workhacker.com
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