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March 31, 2025 66 mins
Episode Summary:

In this episode of The Bearded Finisher Podcast, host Zach Shrum sits down with the team from Rise Up Labels to explore how a sticky label problem turned into a full-fledged business revolutionizing the woodworking industry. From the creation of their residue-free RiseClean labels to the evolution of their product line, Rise Up Labels has become known for delivering innovative, high-performance solutions for shops and manufacturers.

Brad Klingman and the team share their journey of growth, their experience at events like WorkbenchCon, and how in-person connections and social media have driven deeper relationships across the industry. This conversation dives into manufacturing challenges, product development, entrepreneurship, and family culture, all wrapped in a mission to serve and elevate the woodworking community.

Key Takeaways:
  • Rise Up Labels started to solve the sticky residue issue for woodworkers.
  • Their RiseClean label eliminates time-consuming cleanup, saving shops money and hassle.
  • Social media is a powerful tool for growth and brand connection in woodworking.
  • The team emphasizes customer service, tailored solutions, and direct conversations with shops.
  • Upcoming innovations include a paint mask label and expanded educational content.
  • Trade shows like WorkbenchCon allow for impactful, in-person relationships.
  • Rise Up operates with a focus on family values, mentorship, and integrity.
  • Understanding client-specific machines and needs drives their innovation.
  • They’ve grown to serve over 250 clients, with a mission to be a resource—not just a vendor.
Sound Bites:
  • “This is healing my heart.”
  • “We have over 250 clients now.”
  • “They can go and do what they do best.”
  • “This industry has long needed it.”
  • “People buy from those they know, like, and trust.”
  • “Always have a hand up and a hand down.”
Chapters:

00:00 — Introduction to Rise Up Labels 06:04 — Founding the Company and Solving Sticky Problems 11:58 — Social Media’s Role in Brand Growth 17:49 — Building Relationships and Networking 21:59 — Inside Label Manufacturing for Woodworking 22:58 — Evolving Client Conversations 26:33 — The RiseClean Label: Innovation in Action 32:49 — Label Residue Costs and Solutions 37:00 — New Product Development: Paint Mask Label & More 40:06 — Vision for the Company and Industry Support 45:07 — The Power of In-Person Connections 46:59 — WorkbenchCon and Community Engagement 49:27 — Advice for Young Entrepreneurs and Builders 53:10 — Personal Stories, Hobbies, and Family Life 01:05:49 — Final Thoughts and What's Next for Rise Up

Connect with Rise Up Labels:
  • Printer Recommendations:

https://www.riseuplabel.com/blog/our-printer-recommendations-for-thermal-labels

Follow them for updates, product tips, and to see how they’re helping shops finish stronger—wit

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