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September 30, 2024 2 mins

In this episode, we explore the innovative strategies of the Travel Marketing Network, a New York-based PR and Marketing agency network. The network is renowned for assisting tourism boards, hotels, and tour operators in expanding their business or destinations beyond traditional methods such as press releases and road shows.

We delve into the latest addition to their portfolio: cannabis tourism development. This emerging sector is set to revolutionize the travel industry, and who better to guide us through it than Brian Applegarth, a pioneer in cannabis travel.

Join us as Brian shares his insights on how cannabis tourism can be integrated into marketing strategies to attract a new wave of travelers, and learn how the Travel Marketing Network is paving the way for this exciting niche market.

 

TravelMarketing Network is the PR, marketing, and consulting arm of TravelNewsGroup and World Tourism Network, based in the heart of New York City.

Members include PR and marketing agencies, professionals, journalists, consultants, former tourism ministers, marketing gurus, and research specialists. They joined TravelNewsGroup to collaborate, find, and provide top services for clients such as tourism boards, hotels, tour companies, and SMEs in the regional or international travel and tourism world.

TravelMarketing Network members have full access to the TravelNewsGroup database and outreach options, including eTurboNews.

With Brian Applegarth joining, Travelmarketing Network adds proven expertise consulting with destinations to deliver strategic roadmaps that drive economic impact and success in the rapidly growing global cannabis and hemp travel sector

Services of the TravelMarketingNetwork include:

  • Strategic planning
  • Marketing
  • Advertising
  • PR/ Media communications
  • Press releases and story distribution
  • Roadshows
  • Events
  • Finding and qualifying speakers for your event
  • Finding and qualifying experts
  • Qualifying participants for FAM trips
  • Consulting
  • Representation (Destinations, Hotels, etc)
  • Trade Show promotion
  • Organizing seminars and educational events
  • Organizing focus groups
  • Event and destination photography
  • Niche market outreach, including the LGBT Community, Accessible Tourism and much more.

Recently, Brian Applegarth joined the TravelMarketing Network, joined the World Tourism Network as a member, and became a new service partner for the TravelMarketingNetwork.

Brian is the Founding Chair of the Cannabis Travel Association International and the sole expert advisor on the first-ever cannabis travel audience research in the United States, an ongoing study with MMGY Travel Intelligence since 2019. Since 2013, he has specialized in destination development and visitor economy strategies related to the rapidly evolving hemp and cannabis travel trends.

Through Applegarth Strategies, he helps destinations and brands integrate hemp and cannabis-related strategies, focusing on destination preparedness, development, and marketing to attract and adequately serve the modern cannabis traveler.

Applegarth leads the Cannabis and Hemp Task Force for Destinations International, an organization with tourism destinations as members, and also works with TravelNewsGroup.

Cannabis Travel Association International is the la

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Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:00):
Welcome to an exciting new frontier in the world of travel marketing!

(00:05):
At a time when tourism boards,hotels,and tour operators are constantly seeking fresh and innovative ways to enhance their business and promote their destinations,
Travel Marketing Network has emerged as a game-changer.
This New York-based PR and marketing agency network is renowned for its ability to go beyond traditional press releases and road shows,

(00:32):
offering creative and impactful strategies that drive growth and engagement.
Recently,Travel Marketing Network has expanded its portfolio to include cannabis tourism development,
a rapidly growing sector that promises to revolutionize the travel industry.

(00:52):
This bold move underscores the agency's commitment to staying ahead of trends and providing its clients with cutting-edge solutions.
We are thrilled to announce that cannabis travel pioneer Brian Applegarth has joined the Travel Marketing Network team.
Brian brings a wealth of knowledge and experience in cannabis tourism,

(01:15):
having been a trailblazer in this niche market.
His expertise will be invaluable in helping destinations and businesses tap into the lucrative opportunities presented by cannabis tourism.
With Brian on board,Travel Marketing Network is poised to deliver unparalleled PR and marketing services that cater to the unique needs of the cannabis tourism sector.

(01:42):
This addition to the agency's offerings is a testament to its innovative approach and dedication to pushing the boundaries of what is possible in travel marketing.
In conclusion, as the travel industry continues to evolve, staying ahead of the curve is essential.
Travel Marketing Network,with its forward-thinking strategies and the recent addition of cannabis tourism expert Brian Applegarth,

(02:11):
is well-equipped to help tourism boards,hotels,and tour operators achieve their business goals and stand out in a competitive market.
Get ready to explore new horizons with Travel Marketing Network and discover the endless possibilities that await.
Stay tuned for more updates and insights from the world of travel marketing.

(02:36):
Until next time, happy travels!
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