Ep. 24: Cannabis Operator Series | Fireside Chat with Shawn Honaker Founder of Yeti Farms

In this episode of 'Under the Microscope Cannabis Operator Series’, host Jenny Germano welcomes Shawn Honaker, CEO of Yeti Farms, a Medical and Adult-Use Cultivation and Manufacturing Facility. The discussion dives into Shawn's unexpected journey into the cannabis industry, starting from his roots in central Indiana, to running a financial planning firm, and eventually founding Yeti Farms.

Shawn shares his experiences including challenges in the oil field industry, overcoming personal struggles with alcohol, and the journey of establishing a successful cannabis business. The talk touches on his diverse career, innovative ventures in cannabis extraction, cultivation practices, and insights into navigating the regulatory and financial challenges of the cannabis industry. Shawn also provides a realistic perspective on the current state and future of the cannabis market, emphasizing lessons learned and the importance of adapting to changing circumstances.

 

🌿 Our Host: Jenny Germano, Founder of ICS Consulting 🌎 ICS Consulting: https://www.icsconsultingservice.com

🌿Our Guest: Shawn Honaker, CEO of Yeti Farms 🌎 Yeti Farms: https://yetifarms.co

 

⏰ Timecodes ⏰

01:10 Shawn's Early Life and Work Ethic 04:27 Journey to Colorado and Career Shift 07:16 Success in Sales and Financial Planning 19:16 Overcoming Challenges and Building Success 21:04 Entering the Cannabis Industry 23:25 Rediscovering Cannabis 25:07 From Indoor to Outdoor Cultivation 27:09 The Birth of Yeti Farms 32:49 Challenges in the Cannabis Industry 40:34 Reflections and Future Plans

 

Legal Disclaimer: The content shared on this channel - including all videos, podcasts, interviews, and discussions is provided for educational and informational purposes only. It is not intended as legal, compliance, or business consulting advice, and should not be relied upon as such. Laws and regulations surrounding cannabis and related industries vary by jurisdiction and are subject to change. Always consult with a qualified attorney or licensed professional before making decisions that could have legal or regulatory consequences for your business. Listening to or viewing this content does not create a client relationship between you and ICS Consulting, Under the Microscope with Jenny, Jenny Germano, or any of the podcast’s guests. Any opinions expressed are those of the individual speakers and do not necessarily reflect the views of ICS Consulting or its affiliates.