How do you make a living on social media and still follow Christ faithfully? In this episode of Upside-Down Influencer, I sit down with Chelsea Shull, a content creator who works in both the influencer and UGC (user-generated content) world. Chelsea shares her journey into influencer marketing, what success looks like to her, and what real influence is vs just a viral video. She also opens up about how she navigates brand partnerships, stays anchored in her faith and discerns which opportunities align or don’t align with her values as a Christ Follower.
We also dive into what it looks like to stay rooted in your identity in Christ instead of followers or likes, set healthy boundaries online, and use your platform to point people back to Jesus. Whether you’re curious about building income through influencer or UGC work, or you just want practical wisdom on living faithfully in the digital world, this episode will encourage you to pursue influence that lasts!
Connect with Chelsea: IG: @chelseacepedashull TikTok: @chelscepedashull To get connected with other upside down influencers and follow along with us, you can find us on: Instagram: @upsidedowninfluencer TikTok: @upsidedowninfluencer Facebook To reach out to us: upsidedowninfluencer@gmail.com
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