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April 14, 2025 33 mins

JUSTIN SANDERS - Unlock the Secrets of Radio Advertising

Navigating the Evolution of Radio Advertising with Global's Justin Sanders In this episode of Voice Acting Unplugged, hosts Anthony and Margaret Ashley are joined by Justin Sanders, Group Head of Production at Global. Justin shares his extensive 25-year journey in the voiceover and radio advertising industry, discussing everything from his early days in local radio to his current role overseeing a team of seven. They delve into amusing anecdotes, the evolving industry trends, the impact of AI, the increased demand for native and regional accents, and the future of voice acting. Tune in for an insightful conversation packed with professional wisdom and behind-the-scenes stories from the world of radio advertising.

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