What do cereal, puzzles, and a dash of murder mystery have in common? Find out on this episode of The Last Drop, where Dave and Jake crack open a deliciously clever business idea: Cereal Killer – a monthly subscription box that delivers unique cereals paired with interactive puzzles straight to your doorstep.
As they sip a crisp Fonio Lager from Our Culture Brewing Company, the duo dives deep into:
Branding and packaging innovation Nostalgia-driven marketing (decoder rings, anyone?)
Subscription mechanics and unit economics
Collaborating with puzzle makers and legacy cereal brands
The big question: better ingredients vs. better storytelling
Whether you're a cereal connoisseur, puzzle fanatic, or just love watching business ideas come to life with a side of banter, this episode is packed with insight, strategy, and laughs — all the way down to the last drop.
Subscribe to The Last Drop and discover what happens when creativity meets commerce over a cold drink. Got a wild business idea? Drop it in the comments – we might just build it next.
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