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July 4, 2025 19 mins

What if retail wasn’t just about selling products—but about creating community? In this episode of Unicorn Campaigns, we sit down with the visionary behind ShareFront, a revolutionary co-retail platform that’s redefining how brands show up IRL.

Our guest went from leasing stores in NYC to building curated retail ecosystems—called The Den—where like-minded but non-competing brands thrive under one roof. From international DTC brands struggling to break into U.S. retail to creatives who’ve never run a storefront, ShareFront offers a fully managed, low-risk launchpad that delivers more than just foot traffic—it delivers synergy.

You’ll hear:

  • The origin story: from COVID pause to co-retail power play.

  • How ShareFront matches brands with aesthetic and values alignment using proprietary tech.

  • The genius behind cross-pollinating followings—where one brand’s 30k Instagram fans meets another’s 2 million.

  • How department stores inspired the vibe, but not the model.

  • Why today’s consumers crave something deeper—and how retail became the new religion.

Plus, discover what’s next as ShareFront explores wellness-based locations, dating app activations, and other unexpected verticals.

🔗 Learn more: thesharefront.com 📸 Instagram: @sharefront | @theden

If you’re a brand ready to build community and drive sales, this episode will change how you think about physical retail.

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