Part 1 wo-part podcast, we sit down with Asher Moses, the founder of Sherbet Taxis, to dive deep into the London taxi trade — past, present, and future.
We cover everything from: 🚕 Trade challenges and industry changes 📚 Knowledge issues old and new 🔧 How technology is reshaping fleets and rental models 👥 The shortage of taxis and the rise of shared cab scenarios 📖 Personal stories, insights, and behind-the-scenes moments from decades in the business
Asher gives a unique perspective on how Sherbet is pioneering data-driven fleet management, supporting drivers, and adapting to a shifting industry.
Whether you’re a Knowledge student, a cabbie, or just interested in how London’s iconic black cab trade works, this two-part conversation is packed with insight, honesty, and fascinating stories.
👉 Don’t forget to like, comment, and subscribe for more episodes on The Knowledge, the cab trade, and the people shaping its future.
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