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March 4, 2025 66 mins

Maggie Carey is the founder and CEO of Master It Media, a company dedicated to helping entrepreneurs streamline their social media presence with ease. 

 

With over 35 years of experience in information technology, Maggie combines her expertise in IT with her creative passion for storytelling to empower business owners to shine online. 

 

As you’ll soon discover, her journey is one of resilience, inspiration, and a deep commitment to helping others succeed in both business and life.

 

Maggie’s story began with a diagnosis of arthritis at the age of 16, which presented significant challenges during her youth. But, rather than letting her health define her, Maggie found strength in pursuing her passion for creativity.

 

Initially aspiring to be an actress, she was steered toward computer science by her mother, who urged her to choose a career that would provide financial stability. 

 

Despite the stark contrast between the world of theater and technology, Maggie embraced the challenge, eventually excelling in a male-dominated field and becoming one of the few women in her computer science degree program.

 

Her career in information technology spanned over two decades, during which she worked in corporate America, nonprofits, and government.

 

It wasn’t until a layoff in the aftermath of 9/11 that Maggie truly began to embrace her entrepreneurial spirit. With three young children at home and a desire for a better work-life balance, she turned to her side hustle - an eBay business - and started building an exit strategy from her corporate job. 

 

The layoff, while challenging at the time, ultimately became one of the best things that ever happened to Maggie, leading her down a path of entrepreneurship.

 

As a business owner, Maggie faced the typical struggles of balancing work and family, but she always remained focused on her vision: to build a business that aligned with her values and allowed her to work with the people she truly wanted to work with. 

 

This passion and determination led to the founding of Master It Media, a company that initially focused on IT services and support, before evolving into a social media strategy business. 

Maggie’s ability to blend her technical background with her love for storytelling became the foundation for the company’s success. 

 

One of Maggie’s proudest achievements is the creation of Painless Posting, a tool designed to simplify social media management for busy entrepreneurs. 

 

The platform allows entrepreneurs to manage their social media presence across multiple platforms with ease, saving them valuable time while still maintaining an authentic and engaging presence online.

 

Maggie’s approach to business is rooted in the belief that success comes from being authentic, embracing change, and continuously learning. 

 

She emphasizes the importance of self-care, meditation, and listening to one’s body to stay grounded during the ups and downs of entrepreneurship. 

 

As a mentor, coach, and advocate for entrepreneurs, Maggie continues to inspire others to take bold steps in their own journeys. 

 

Key Takeaways 1. Embrace Change and Reinvention - Life’s challenges can be the catalyst for growth. Don’t be afraid to pivot and reinvent yourself when necessary. Every experience builds the foundation for the next chapter of your journey.

2. Harness Your Unique Strengths - Your past, whether it’s in technology, theater, or any other field, has shaped you into the person you are today. Use your diverse experiences to bring something unique to the table and help others succeed.

3. Community and Connection Matter - Surround yourself with supportive, like-minded individuals. A strong community can uplift you through challenges, provide valuable insights

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