November 4, 2025 • 26 mins
On this episode of “Inside the Oval,” Noah Hammerman, Aaron Llavore, Vince Irao, Chase Iseley, and Malik Shumpert detailed the background on the 49ers marketing brand refresh and offered a look inside the team’s creative process behind the Nike “Rivalries” campaign.
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Episode Transcript
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Speaker 1 (00:00):
Welcome to Inside the Oval. I'm Noah Hammerman. We're here
with our in house design team for the forty nine ers,
the Disneyiners, and we're continuing this podcast from part one.
Hope you enjoyed listening and learning a bit about our team,
and we're getting right into it.
Speaker 2 (00:14):
Let's go. Yeah.
Speaker 1 (00:14):
I think that goes into some of the intricacies of
what this brand entails. I'm just looking through our brand
style guide right now, and we have these California map textures,
some letter press kit overlays, some wooden pieces, a red
leather texture, burnt edges that kind of come off of
the sides of these pages, six different custom gold textures
(00:36):
to match our helmet gold, a custom photo filter that
matches all of our great photography from Tara Lloyd and
our photography team. So I think like this just goes
to show you the intentional detail of a lot of
these pieces and how intentional we have been, oh sorry,
intentional we have been.
Speaker 2 (00:54):
To create this brand.
Speaker 1 (00:56):
I know, Malik, you're the newest person here is they're
a favorite part that you've seen or been able to
use within the cool style guide that we've developed.
Speaker 3 (01:05):
I think I like, for me, my favorite part has
been the Western container, just because there's so many different
ways that you could like layer it or rearrange it
to create a new look every time. And I think
that's one thing that I have noticed and loved about
the brand so much, is that no post ever feels
the same, but you can always tell from the outside
(01:26):
looking in, like, Okay, this is a forty nine ers post.
Speaker 4 (01:29):
So I think just having that.
Speaker 3 (01:30):
Versatility of all of our assets in golds and Western
containers and different shapes that we have available to us,
like no matter what, it'll be different, because obviously every
designer has their own signature style, but there's always a
way to make it consistent despite the variation in what
we decide to do. So I think that's been my
(01:52):
favorite part of the brand. And then just like no
idea is about idea, Like I wasn't here for the
design sprint, but just listening to you guys right now,
it's like, you guys are allowing everybody that's not even
a designer to have their own expression of creativity within
this process. And I think that's definitely been reflected within
the design room itself, Like no matter what weekend, week out,
(02:14):
whether it's a game day graphic or anything that's being
used internally. It's like, there's no such things about idea.
If your mind can think of it, go ahead and
go for it, and then we'll work from there.
Speaker 4 (02:23):
If it doesn't work, then we'll find a way to pivot.
Speaker 3 (02:25):
And I think that just really goes back to the
resilience of not only the fan base, but the history
of the forty nine Ers and the history of the
Goal Rush as well.
Speaker 1 (02:33):
Yeah, I think the brand is on the back of
the phrase the San Francisco forty nine Ers and the
state of California plus the Bay Area, I guess, have
a history of innovation, a history of firsts. It's something
super cool that we took in mind to base this
whole campaign off of, this whole visual system off of
(02:53):
So we're really proud of that project and that effort
that we took in as a design team. And yeah,
it's paying dividends throughout the entire brand system, from production
to games, game day, game presentation, to all over the
entire forty nine Ers brand scene. So really cool project,
(03:14):
really cool process. Another amazing project that we got to
work on was the NFL Rivalries campaign. I'm sure a
lot of our listeners have seen and viewed those jerseys.
Maybe you're wearing one right now. Who knows, you might
be a super fanatic.
Speaker 2 (03:29):
I don't know.
Speaker 1 (03:30):
But we really took a lot of that creative input
in house and got to work with Nike and a
collaboration to build these custom uniforms for the faithful, which
is our campaign for this for the Faithful. So yeah,
I would love to hear the process of this project
from you, Aaron. I know you and I were in
(03:51):
this project from two plus years out and how it
kind of came to life.
Speaker 5 (03:56):
That was really fun. I think it really was bugetless
for us. Any designer who's involved in this project, like
working with Nike's bucket list.
Speaker 6 (04:04):
Nike is awesome to work with. They were really good.
Speaker 5 (04:08):
We were creous curios on how they would kind of
approach us, you know, like were they going to be
heavy headed and how they would you know, throw designs
at us.
Speaker 6 (04:16):
But really they were listening a lot.
Speaker 2 (04:19):
Early.
Speaker 5 (04:19):
They set up listening sessions for us and they asked us, okay,
from mild to wild, how do you perceive your brand
fitting into a new uniform? And we were, you know,
at that time, we were like probably like a three.
You know, if you went to ten, I mean that
(04:40):
would probably be like then the the the logo they
swapped in in the early nineties, which was kind of
met with bad.
Speaker 6 (04:48):
Rapports, So we.
Speaker 5 (04:50):
Kept it at three maybe four to push it. And yeah,
they listened very well.
Speaker 6 (04:57):
We were pretty.
Speaker 5 (04:58):
Big on and mind you, this was before our brand
sprint that we recently had. We wanted something that our
fans really would love, and we know the Sualoon logo.
We were on just kind of the heels of like
really reintroducing the Sulion logo, which our fans love. It
has a deep connection with her fans. So that was
(05:18):
like kind of a rallying point as far as how
we wanted to approach that, but also like you know,
approaching it with the California a deep rooted sense, so
a lot to put into a uniform. And I think
they crushed the I mean they came out with a
I mean, we wanted to explore the saloon font and
(05:40):
we kind of hoped they could use it on the
uniform and they tried it on the numbers and first
iteration of it was like, wow, you kind of knocked
it out A part with that, and so we kind
of had a kind of massage the you know, the
execution with it. Like a big challenge for us with
the last iteration of a black juwe was the visibility
(06:02):
of the numbers, so it was red over black, which
was kind of a concern, like if you're playing night games,
it's really hard to see numbers. So there was a
challenge there. We got over that with introducing the gold texture.
Once we saw like kind of mock up to what
the gold would look like, we were like, okay, we
were really in the right position, and they really dug
(06:22):
into the textures. There's multiple gold textures in the final
output of the uniform, and we're.
Speaker 2 (06:28):
Super happy about that.
Speaker 1 (06:29):
Yeah, it's funny how that three or four like skyrocketed
to what is now like a seven on the mile
to wild scale, Like this is more wild than we
were anticipating. A cool story that kind of brought this
whole project to life was that these options were given
to the players the forty nine Ers team, and they chose,
(06:49):
the captains chose from that season the black uniform so unanimously.
It was kind of not only the team's gift to
the faithful, but just a really cool story, a storyline
that we could play with as a as a brand
and as a design system.
Speaker 2 (07:08):
Something that was.
Speaker 1 (07:09):
Really great about this project just as a designer was
neither Aaron or I really led the design system for
this project.
Speaker 2 (07:17):
It was Malik.
Speaker 1 (07:18):
Malik came in for his like first week, saw that
we were doing this campaign which was still in like
top secret thing, and you took it and like played
with the pictures, got to explore a lot of things
like tell us about you seeing these for the first
time and how this all came to life, this whole
design system for for Rivalry.
Speaker 3 (07:38):
Yes, so that was that was definitely a top moment
in my life so far. Whoa go, but no, So
like my first week here, obviously I'm gonna know everybody,
and Vincent I was one on one. He kind of
asked me. He was like, yeah, have you seen the
new jerseys? And I'm like what new jerseys? Like what
are you talking about? He was like, oh, yeah, well
(07:59):
Nike just made new jersey for us, like they're limited,
it's the Rivalry dis So I was like.
Speaker 4 (08:03):
Oh yeah, like I haven't seen them, like I kind
of want to see it.
Speaker 3 (08:06):
And so instantly when I saw it, I was like, Wow,
these are great, and then, obviously, still being fresh to
the brand, kind of reversing back a little bit in
the process of trying to get ready for the internship
and applying to it, I was trying to kind of
adapt to the style that the brand was previously.
Speaker 4 (08:23):
So I'm looking down, up and down.
Speaker 3 (08:25):
The Instagram like, Okay, how do I learn what they
do through this? And then when I get here, it's like, oh, well,
this is completely different than what I've been practicing. So
getting into that week, Vince is like, yeah, well, if
you have any cool ideas, just go ahead and go
for it. So first week, obviously I'm not I don't
have a lot to do, so I'm just kind of
looking at the pictures and I go through and I
(08:46):
make something that was pretty cool, and then showing it
to the rest of the room, like firewrucks kind of
lit up in their eyes. They're like, oh wow, like
this is pretty dope. And so then from there that
was just kind of like the base of it, and
then seeing it later on down the line, which is
pretty funny because I I hadn't even seen the video initially,
but the initial teaser where it was like the red
(09:07):
background with the silhouette of the player. That was actually
like one of the starting points of one of my
first designs that I did for that, and then from
there it was just pretty much just continuous experimentation what
can work, what won't work, and then just kind of
looking at the jersey, it's like, all right, we don't
want to use gold as a focal point, but more
of an accent as it is in the jersey because
(09:27):
gold is so precious and limited quantities, and so just
kind of diving into that dark texture with the reds
to kind of bounce off of it, that was like
one of the key things that I wanted to capture
within it all. And I think from there the rest
of the design team kind of bought in to what
an intern really vision and for me that was like
a huge milestone. Like I'm going back and telling my parents,
(09:49):
like I can't wait for you guys to see what
I've been doing, But like the design team loves what
I'm doing, and like for me in my head going
into it, it's like interns they might not not necessarily
have like all to say so and what goes into
a design process, but you guys just kind of intrusting
me in That was like huge for me in that moment,
which is why I say it was like a huge
part of my life, one of the best accomplishments. So yeah,
(10:12):
that's kind of what the design process was for me,
just like going in experiencing and.
Speaker 4 (10:18):
What happened happened, and I think.
Speaker 3 (10:19):
We blew the rest of the I don't know if
I can say this, but I think I think we
definitely had one of the best rollouts.
Speaker 4 (10:27):
I'll put that mildly. There's some censor on that.
Speaker 3 (10:30):
I'll put it mildly that we had one of the
best rollouts of all rivalties.
Speaker 6 (10:35):
It's really egoists.
Speaker 5 (10:36):
I mean you mentioned earlier, Noah, we really wrote with
the best idea, like if that is like a bright
and shiny idea, we're gonna roll with it and we'll
we'll support you one hundred percent. I mean we saw
what what the output was and the fans really loved it.
And whatever idea comes out of you know, whoever in
the room is, you know what we trust. We love
(10:58):
that we focused on fans. The lead line was for
the faithful, and I think that actually went back to
the two years ago when we had the idea in
talking through Nike and the NFL, like this really has
to be for the faithful, and we totally like carry
that through. It was like the kind of the line
that went through all the way through to the release
(11:18):
of the jersey.
Speaker 3 (11:19):
And then kind of going back off that too, like
this whole jersey is for the faithful. And I know
the black jersey didn't necessarily have the best like history
and I don't even know how you would really say,
but it just didn't have the best stigma behind it
because the teams, the team didn't.
Speaker 4 (11:35):
Really win in those jerseys.
Speaker 3 (11:36):
So it's like, all right, they already have this perception
about a black jersey, So how do we flip this
negative connotation that they have in their mind about a
black jersey? And how do we make this cool to
we're like, oh, yeah, we're gonna look great in this
and we're gonna win and dominate on the field at
the same time. So I think capturing that individual essence
and design standpoint that was another major point.
Speaker 1 (11:57):
Yeah, it was just a super cool project, Like it's
a milestone for all of us in this room and
on this podcast. I think it was just an awesome
opportunity for sure, kind of curious and we can go through.
There's so many unique parts of the uniform. The faithful
script on the front. You got the red black red striping,
(12:17):
something unique to the forty nine ers brand. You have
the double gold layering, like Aaron mentioned on the saloon numbers,
which are unique. So I'm curious on each of your
favorite parts of that new uniform. We'll start with events
and then we can make our way around the room.
Speaker 7 (12:33):
You already said it. The saloon number. I think that's
going to be immortalizes, honestly, like one of the greatest.
Speaker 2 (12:42):
Numbers on a jersey.
Speaker 7 (12:43):
It's so unique, it's so on our brand, it's so
gold it's just you know, it's the biggest thing the
on the jersey and it stands out the most, you know,
complimenting that with like a gold face mask, it's insane.
Speaker 2 (12:57):
So yeah, it's good stuff.
Speaker 3 (12:59):
Blake, Oh, there's a lot of tuite for them. I
would say, honestly, it is the black helmet. I'm a
sucker for black helmets, like anything blackout, single color, like,
I just love it. So I would say definitely the
black helmet with the accent of the gold face mask.
Like Vince mentioned, I think that just really ties in
the whole jersey together.
Speaker 2 (13:20):
So yeah, black helmet, it's a cool one. Chase took mine.
Speaker 8 (13:24):
I was also gonna say the black helmet, Okay, well
I'll switch it up and I'll go with the Faithful
logo on the front.
Speaker 9 (13:34):
Never done it before.
Speaker 8 (13:35):
I love the way that it shines, and I think
that that really connects with the Faithful too.
Speaker 5 (13:39):
Mine is not really a design element, but the feeling
you get the fans are the fans are already loving it,
but also the players, like you could tell they're gonna
love it and give them energy and.
Speaker 6 (13:51):
Confidence when they put it on.
Speaker 2 (13:53):
So love that.
Speaker 1 (13:54):
Yeah, there's so many parts to love. I think Vince mentioned.
The really unique one is that goldface. I love that
gold face mask. And my I guess secondary favorite part
is the double gold layering.
Speaker 2 (14:06):
On the numbers.
Speaker 1 (14:07):
It's not only that it's the saloon numbers, but the
idea of having like a hidden pearl almost under there
that relics back to that drop shadow that's on everybody's
favorite ninety four throwback jerseys. Like having that as akin
to our closet is awesome. Another part that Aaron mentioned
(14:28):
is that it's truly for the fans. Something that I
find awesome about this uniform is that it doesn't have
like forty nine ers anything on the uniform or on
the jersey itself. It is just faithful, just the numbers
and that name plate in the back, some of the
stripes on the side. It doesn't have like a giant
(14:48):
oval on it. And I think that's the coolest part.
You don't need to speak a different brand language just
to have different marks than we usually do.
Speaker 5 (14:56):
We did explore a helmet like different decal, and for
some reason, when we put on that oval, the standard oval,
it just felt right.
Speaker 6 (15:07):
You know, a lot of.
Speaker 5 (15:08):
These decisions you make when doing these kind of things
is like your gut feeling, and you could really like
put on your fan hat and be like, Okay, I
would love this as a fan, so good with your
gut feeling.
Speaker 6 (15:19):
And I think it went well.
Speaker 3 (15:20):
Yeah, And I think tying that all back together with
the entire brand as a whole, it's like, there's no
forty nine ers on that, like you mentioned at all,
but like if you know, you know, and I think
that ties back to what we have going on visually
as a brand. As well, like there's obviously there's certain
marks that will be like, okay, this is forty nine ers.
But no matter how much you change anything, no matter
(15:41):
what if you're a new fan, if you're an existing fan,
you're gonna see that post when it comes up on
your time and be like, oh, yeah, the forty nine
ers posted. This is not some fan page or not
the NFL itself. It's like, okay, yeah, the forty nine
Ers team itself made this.
Speaker 2 (15:54):
Yeah.
Speaker 7 (15:54):
No.
Speaker 1 (15:54):
It's a really intense brand system, visual system from that
project itself to the entire brand at large, and we've
definitely taken a really diligent approach to paying homage to
our fans, the the region of the Bay Area and
the culture of the forty nine er. So really proud
(16:15):
of how our system is gone. We're going to get
into some fun stuff now because you're all graphic designers.
We're going to do a rapid fire question section and
we can just go the same way around the table
from Vincent on, I guess different questions just to answer
as graphic designers. Okay, high pressure environment, do you name
(16:36):
your layers?
Speaker 2 (16:37):
No?
Speaker 1 (16:37):
No, sometimes sometimes sometimes sometimes Okay, if I need to all.
Speaker 2 (16:42):
Right, the league.
Speaker 3 (16:43):
No, but I do name my groups, so name your groups. Yes,
I name my groups. I don't name layers, but if
I put everything together, I will name the groups so
I know exactly where whatever that thing is that I need.
Speaker 1 (16:54):
Is, but it'll be named like layer four copy copy.
Speaker 3 (16:57):
Oh yeah, if you go and look at one of
my heart if you go one of my PSD's is
probably like Q saturation layer eighty four exposure one to
eighty three.
Speaker 4 (17:05):
Yea, it's crazy.
Speaker 2 (17:06):
Oh no, all right, Chase.
Speaker 8 (17:09):
I am also on the unlabeled layers, but labeled groups, okay, train,
but I also like to introduce lowercase and uppercase, so
like the main group is going to be uppercase, and
then all of the groups nested within that are lowercase.
Speaker 2 (17:23):
Oh okay, that's a different approach.
Speaker 4 (17:25):
A little niche.
Speaker 2 (17:26):
Yeah, I'm not sure.
Speaker 1 (17:28):
If you really do that, because I had to use
one of you.
Speaker 9 (17:32):
I tried to do that. I got flamed in my
past internship for not having good layers. So shout out
to Will. Yeah, he taught me.
Speaker 5 (17:40):
Trying to be recognized, Aaron, I would say, fifty my
layers are named.
Speaker 6 (17:46):
I I'm on that train of naming your groups.
Speaker 5 (17:50):
That's key, but also naming if objects are on top,
on the on the layer panel.
Speaker 6 (17:56):
Like you have to have it on top.
Speaker 5 (17:57):
So I'm like, like visual be on the top, and
so it's easier to navigate if you send it. To
send the PSC to someone else, like they could navigate that.
Speaker 9 (18:05):
So I always name my saucy layers.
Speaker 7 (18:08):
I'm a big color coding layer guy. Color coding, color label,
color coding.
Speaker 2 (18:13):
Yeah, getting really deep.
Speaker 3 (18:15):
And I will say that whenever I do have like
if I know this, somebody else is gonna have to
look at my PSD, I'll be like, Okay, I'll make
this easy for you, and I'll name everything.
Speaker 4 (18:24):
I'll name not.
Speaker 3 (18:25):
Only just the layers, but I'll also name the groups
and like I said, all color codes.
Speaker 4 (18:29):
So I'll put it in red.
Speaker 3 (18:30):
This is what you need to do, just whatever you
need to do, and everything else will just be gray
pretty much means don't touch it.
Speaker 9 (18:37):
But yeah, see I like to do that too.
Speaker 8 (18:38):
But I didn't know that Noah was going to be
looking through my file.
Speaker 9 (18:42):
I would have labeled it.
Speaker 2 (18:44):
Do you name your layers not?
Speaker 1 (18:46):
I do often name my layers. I'm a big smart
objects person. So instead of making these groups. I will
make giant smart objects, right and move them around because
usually we're working in different dimensions. There's like, you know,
maybe all different dimensions for one project. So I'm just
copying and pasting. But yeah, okay, quickly, tablet or mouse, none.
Speaker 6 (19:09):
You just don't design on the laptop.
Speaker 7 (19:12):
The track pad we'll call that, but we could say that's.
Speaker 2 (19:16):
The track trackat mouse.
Speaker 4 (19:19):
I'm te mouse all day.
Speaker 9 (19:21):
Mouse.
Speaker 5 (19:22):
I'm usually track pad because I'm always on the go.
But when I needed really dig into a project, I'll
use a.
Speaker 1 (19:27):
Mouse, all right, that mouse as well a pen tool
or select subject, different, select.
Speaker 3 (19:36):
Subject, select select subject into the last.
Speaker 9 (19:40):
Okay, I'm also select subject.
Speaker 5 (19:43):
I used to be a pentool purist because I'm an OG,
but select subject has gotten so good with like AI
that I use that first.
Speaker 8 (19:52):
Now.
Speaker 1 (19:52):
Yeah, and do everything you can Adobe to talk with.
Aaron and Vince still be down there for for Adobe
Max pretty soon. So if you have some fun, you know,
connect with these guys. And I'm select subject as well.
Do you design with music or in silence?
Speaker 2 (20:11):
Vince? Oh, music, everyone knows that music.
Speaker 4 (20:14):
But also in our design room, there's no such thing
as silence.
Speaker 2 (20:17):
A little bit of both.
Speaker 9 (20:18):
Yeah, music, but I let Vince DJ.
Speaker 5 (20:20):
Yeah, non intrusive music, so like lo fi or something
without tony lyrics.
Speaker 6 (20:25):
So it makes me.
Speaker 1 (20:25):
Think, Yeah, I'm on the like autumn October jazz stuff
on YouTube, like the long ten hour compilations with Snoopy
walking around. That's my favorite right now, So music for sure,
and then we'll do something fun. I guess since we've
been going around the left side, will do this on
the left. But what's one word to describe the designer
(20:46):
to your left? So, Vince, you'd be describing Malik. I
was ready to do right, I'm Tasnia kerr wall.
Speaker 2 (20:55):
Dang, relentless. That's great. Malik is describing Chase. Now one
word to describe Chase as a design.
Speaker 4 (21:09):
Oh, it's tricky. Now I'll go determined. I'll go determined.
Speaker 2 (21:12):
That's great, Malik.
Speaker 4 (21:13):
That's so nice.
Speaker 2 (21:14):
Chase is now describing Aaron.
Speaker 9 (21:17):
I would describe Aaron as compassionate.
Speaker 1 (21:22):
It's wonderful Aaron to describe me, Now this could get
a little scary.
Speaker 6 (21:26):
I would describe Noah as connector.
Speaker 8 (21:31):
Good word, that's wonderful, Thank you very much, and don't
forget about it, and I will.
Speaker 1 (21:35):
Right now I will describe events as this is tough,
this is tough for that.
Speaker 2 (21:45):
There's so many words I could use to describe you.
Speaker 1 (21:47):
I'd say just talent, like absolute's two words. Okay, well
not just whatever? All right, it's fine. We'll get one
story from each of you. This is how we end
every inside the Oval podcast. We always do the other
duties as assigned section. What is one other duties as
(22:11):
assigned moment you've each had here with the forty nine
or something that may not be on your job description,
but something you just had to do. We'll go around
the same way we've been I guess, so we'll start
with events.
Speaker 7 (22:24):
Mmm, dang, I've handed a helmet to a player during
media day.
Speaker 2 (22:32):
Yeah, I'm not.
Speaker 7 (22:34):
Gonna say this player, but I was like the guy
who's like, here's your helmet and gave it back to me.
Here's the football. So it's kind of cool just being
a part of you know, media day and the photo
shoot doing whatever. Hands on rookie I do wonderful Blake.
Speaker 3 (22:51):
I think it was recently we had an event and
you know it's it's obviously not in my title description
at all, but I had to be a painter.
Speaker 4 (23:00):
For a couple of days, so that was pretty interesting.
Speaker 2 (23:03):
So yeah, nice.
Speaker 8 (23:06):
I helped cr with a Women of the Niners luncheon
and we literally spent the entire afternoon making like perse
key chains with the wags, which is awesome.
Speaker 5 (23:20):
Every season we do a team photo day with the
football players, so tit Lloyd and his photo team asked
us to help build the bleachers. So that is definitely
other dudes at a sign because while we're not engineers,
we don't usually build these kind of things. But having
that trust in us to help build this really rigid
(23:43):
bleacher section for the team to sit on, and many
of these are very very important pieces of the team
and don't want to get injured and make sure this
structure is very rigid, So I think that is definitely
a different.
Speaker 6 (23:57):
Part of our job.
Speaker 1 (24:00):
There's tens of millions or hundreds of millions of dollars
and bucks sitting on those bleachers, so it's a critical operation.
Speaker 2 (24:07):
I'm sure with t Lloyd.
Speaker 1 (24:09):
And team mine, I just thought of it and they
went away.
Speaker 2 (24:14):
What was mine? That's how that happens?
Speaker 9 (24:16):
Oh was it?
Speaker 2 (24:17):
Oh?
Speaker 1 (24:18):
No, I remember chipot No, it's not the Chipotle. Then again,
you can listen to a prior podcast for that. There
was one moment where it was a media day. This
was maybe two years ago, and it's close to my job,
it's a little adjacent, but while everybody was running around
I didn't really have as much of a responsibility that season.
(24:39):
I was kind of just you know, bringing players around
to their stations for different media partners and so on,
and so TEA didn't have who's their team photographer, didn't
have somebody to shoot the rookie signing pictures. So these
are like when the guys first get their contract, it's
a moment they'll remember forever. And they're signing a in
(25:00):
the in the contract room with their you know quill
plant pen that you may have seen many of our
high profile players with and when they signed their extensions
and stuff, and they had no photographer for that, and
I was like, I took photography in like high school,
in college, I could do it, and they immediately threw
me in. I got to take photos of that moment,
(25:22):
which are so special to all these players, you know,
getting their first millions of dollars and being on the
fifty three man roster officially, and so it was just
a cool moment cool thing to do, cool thing to
be thrown into. But thankfully I had a little experience
in photography before.
Speaker 5 (25:39):
There was actually a cool photo of you know, at
the end of a media day week where you had
the vacuum. It was very Yeah, pretty much that other
duties as a sign because we had all cleaned up
after media week and you were the last one working
and you're vacuuming the floor, the carpet.
Speaker 1 (25:56):
Yeah, the vacuuming is also a critical role as well.
But I just want to thank all of you each
for the opportunity to come in and just talk a
bit about more of your career, how you got to
this spot, some of the projects and really cool things
we've been working on as a team. Just want you
to know how proud I am of this group and
our creative culture that we've been able to build here
(26:18):
in this format. And I think, yeah, you sharing your
journeys with everybody that's listening right now will be extremely impactful.
Just keep doing doing the great stuff. We're We're really
a proud group and proud to work for the Niners.
But yeah, thanks again, thank you for listening to the
Insight the Oval podcast listener.
Speaker 2 (26:38):
We appreciate everything.
Speaker 1 (26:40):
This will be anywhere that you find your podcast, Apple Podcasts, Spotify,
you name it. So just want to thank everybody for
listening and I hope you have a great.
Speaker 9 (26:49):
Day and don't forget to subscribe.
Speaker 2 (26:51):
Don't do ithout out for us. Thank you so yeah bye,
Welcome to Inside the Oval. I'm Noah Hammerman. We're here
with our in house design team for the forty nine ers,
the Disneyiners, and we're continuing this podcast from part one.
Hope you enjoyed listening and learning a bit about our team,
and we're getting right into it.
Speaker 2 (00:14):
Let's go. Yeah.
Speaker 1 (00:14):
I think that goes into some of the intricacies of
what this brand entails. I'm just looking through our brand
style guide right now, and we have these California map textures,
some letter press kit overlays, some wooden pieces, a red
leather texture, burnt edges that kind of come off of
the sides of these pages, six different custom gold textures
(00:36):
to match our helmet gold, a custom photo filter that
matches all of our great photography from Tara Lloyd and
our photography team. So I think like this just goes
to show you the intentional detail of a lot of
these pieces and how intentional we have been, oh sorry,
intentional we have been.
Speaker 2 (00:54):
To create this brand.
Speaker 1 (00:56):
I know, Malik, you're the newest person here is they're
a favorite part that you've seen or been able to
use within the cool style guide that we've developed.
Speaker 3 (01:05):
I think I like, for me, my favorite part has
been the Western container, just because there's so many different
ways that you could like layer it or rearrange it
to create a new look every time. And I think
that's one thing that I have noticed and loved about
the brand so much, is that no post ever feels
the same, but you can always tell from the outside
(01:26):
looking in, like, Okay, this is a forty nine ers post.
Speaker 4 (01:29):
So I think just having that.
Speaker 3 (01:30):
Versatility of all of our assets in golds and Western
containers and different shapes that we have available to us,
like no matter what, it'll be different, because obviously every
designer has their own signature style, but there's always a
way to make it consistent despite the variation in what
we decide to do. So I think that's been my
(01:52):
favorite part of the brand. And then just like no
idea is about idea, Like I wasn't here for the
design sprint, but just listening to you guys right now,
it's like, you guys are allowing everybody that's not even
a designer to have their own expression of creativity within
this process. And I think that's definitely been reflected within
the design room itself, Like no matter what weekend, week out,
(02:14):
whether it's a game day graphic or anything that's being
used internally. It's like, there's no such things about idea.
If your mind can think of it, go ahead and
go for it, and then we'll work from there.
Speaker 4 (02:23):
If it doesn't work, then we'll find a way to pivot.
Speaker 3 (02:25):
And I think that just really goes back to the
resilience of not only the fan base, but the history
of the forty nine Ers and the history of the
Goal Rush as well.
Speaker 1 (02:33):
Yeah, I think the brand is on the back of
the phrase the San Francisco forty nine Ers and the
state of California plus the Bay Area, I guess, have
a history of innovation, a history of firsts. It's something
super cool that we took in mind to base this
whole campaign off of, this whole visual system off of
(02:53):
So we're really proud of that project and that effort
that we took in as a design team. And yeah,
it's paying dividends throughout the entire brand system, from production
to games, game day, game presentation, to all over the
entire forty nine Ers brand scene. So really cool project,
(03:14):
really cool process. Another amazing project that we got to
work on was the NFL Rivalries campaign. I'm sure a
lot of our listeners have seen and viewed those jerseys.
Maybe you're wearing one right now. Who knows, you might
be a super fanatic.
Speaker 2 (03:29):
I don't know.
Speaker 1 (03:30):
But we really took a lot of that creative input
in house and got to work with Nike and a
collaboration to build these custom uniforms for the faithful, which
is our campaign for this for the Faithful. So yeah,
I would love to hear the process of this project
from you, Aaron. I know you and I were in
(03:51):
this project from two plus years out and how it
kind of came to life.
Speaker 5 (03:56):
That was really fun. I think it really was bugetless
for us. Any designer who's involved in this project, like
working with Nike's bucket list.
Speaker 6 (04:04):
Nike is awesome to work with. They were really good.
Speaker 5 (04:08):
We were creous curios on how they would kind of
approach us, you know, like were they going to be
heavy headed and how they would you know, throw designs
at us.
Speaker 6 (04:16):
But really they were listening a lot.
Speaker 2 (04:19):
Early.
Speaker 5 (04:19):
They set up listening sessions for us and they asked us, okay,
from mild to wild, how do you perceive your brand
fitting into a new uniform? And we were, you know,
at that time, we were like probably like a three.
You know, if you went to ten, I mean that
(04:40):
would probably be like then the the the logo they
swapped in in the early nineties, which was kind of
met with bad.
Speaker 6 (04:48):
Rapports, So we.
Speaker 5 (04:50):
Kept it at three maybe four to push it. And yeah,
they listened very well.
Speaker 6 (04:57):
We were pretty.
Speaker 5 (04:58):
Big on and mind you, this was before our brand
sprint that we recently had. We wanted something that our
fans really would love, and we know the Sualoon logo.
We were on just kind of the heels of like
really reintroducing the Sulion logo, which our fans love. It
has a deep connection with her fans. So that was
(05:18):
like kind of a rallying point as far as how
we wanted to approach that, but also like you know,
approaching it with the California a deep rooted sense, so
a lot to put into a uniform. And I think
they crushed the I mean they came out with a
I mean, we wanted to explore the saloon font and
(05:40):
we kind of hoped they could use it on the
uniform and they tried it on the numbers and first
iteration of it was like, wow, you kind of knocked
it out A part with that, and so we kind
of had a kind of massage the you know, the
execution with it. Like a big challenge for us with
the last iteration of a black juwe was the visibility
(06:02):
of the numbers, so it was red over black, which
was kind of a concern, like if you're playing night games,
it's really hard to see numbers. So there was a
challenge there. We got over that with introducing the gold texture.
Once we saw like kind of mock up to what
the gold would look like, we were like, okay, we
were really in the right position, and they really dug
(06:22):
into the textures. There's multiple gold textures in the final
output of the uniform, and we're.
Speaker 2 (06:28):
Super happy about that.
Speaker 1 (06:29):
Yeah, it's funny how that three or four like skyrocketed
to what is now like a seven on the mile
to wild scale, Like this is more wild than we
were anticipating. A cool story that kind of brought this
whole project to life was that these options were given
to the players the forty nine Ers team, and they chose,
(06:49):
the captains chose from that season the black uniform so unanimously.
It was kind of not only the team's gift to
the faithful, but just a really cool story, a storyline
that we could play with as a as a brand
and as a design system.
Speaker 2 (07:08):
Something that was.
Speaker 1 (07:09):
Really great about this project just as a designer was
neither Aaron or I really led the design system for
this project.
Speaker 2 (07:17):
It was Malik.
Speaker 1 (07:18):
Malik came in for his like first week, saw that
we were doing this campaign which was still in like
top secret thing, and you took it and like played
with the pictures, got to explore a lot of things
like tell us about you seeing these for the first
time and how this all came to life, this whole
design system for for Rivalry.
Speaker 3 (07:38):
Yes, so that was that was definitely a top moment
in my life so far. Whoa go, but no, So
like my first week here, obviously I'm gonna know everybody,
and Vincent I was one on one. He kind of
asked me. He was like, yeah, have you seen the
new jerseys? And I'm like what new jerseys? Like what
are you talking about? He was like, oh, yeah, well
(07:59):
Nike just made new jersey for us, like they're limited,
it's the Rivalry dis So I was like.
Speaker 4 (08:03):
Oh yeah, like I haven't seen them, like I kind
of want to see it.
Speaker 3 (08:06):
And so instantly when I saw it, I was like, Wow,
these are great, and then, obviously, still being fresh to
the brand, kind of reversing back a little bit in
the process of trying to get ready for the internship
and applying to it, I was trying to kind of
adapt to the style that the brand was previously.
Speaker 4 (08:23):
So I'm looking down, up and down.
Speaker 3 (08:25):
The Instagram like, Okay, how do I learn what they
do through this? And then when I get here, it's like, oh, well,
this is completely different than what I've been practicing. So
getting into that week, Vince is like, yeah, well, if
you have any cool ideas, just go ahead and go
for it. So first week, obviously I'm not I don't
have a lot to do, so I'm just kind of
looking at the pictures and I go through and I
(08:46):
make something that was pretty cool, and then showing it
to the rest of the room, like firewrucks kind of
lit up in their eyes. They're like, oh wow, like
this is pretty dope. And so then from there that
was just kind of like the base of it, and
then seeing it later on down the line, which is
pretty funny because I I hadn't even seen the video initially,
but the initial teaser where it was like the red
(09:07):
background with the silhouette of the player. That was actually
like one of the starting points of one of my
first designs that I did for that, and then from
there it was just pretty much just continuous experimentation what
can work, what won't work, and then just kind of
looking at the jersey, it's like, all right, we don't
want to use gold as a focal point, but more
of an accent as it is in the jersey because
(09:27):
gold is so precious and limited quantities, and so just
kind of diving into that dark texture with the reds
to kind of bounce off of it, that was like
one of the key things that I wanted to capture
within it all. And I think from there the rest
of the design team kind of bought in to what
an intern really vision and for me that was like
a huge milestone. Like I'm going back and telling my parents,
(09:49):
like I can't wait for you guys to see what
I've been doing, But like the design team loves what
I'm doing, and like for me in my head going
into it, it's like interns they might not not necessarily
have like all to say so and what goes into
a design process, but you guys just kind of intrusting
me in That was like huge for me in that moment,
which is why I say it was like a huge
part of my life, one of the best accomplishments. So yeah,
(10:12):
that's kind of what the design process was for me,
just like going in experiencing and.
Speaker 4 (10:18):
What happened happened, and I think.
Speaker 3 (10:19):
We blew the rest of the I don't know if
I can say this, but I think I think we
definitely had one of the best rollouts.
Speaker 4 (10:27):
I'll put that mildly. There's some censor on that.
Speaker 3 (10:30):
I'll put it mildly that we had one of the
best rollouts of all rivalties.
Speaker 6 (10:35):
It's really egoists.
Speaker 5 (10:36):
I mean you mentioned earlier, Noah, we really wrote with
the best idea, like if that is like a bright
and shiny idea, we're gonna roll with it and we'll
we'll support you one hundred percent. I mean we saw
what what the output was and the fans really loved it.
And whatever idea comes out of you know, whoever in
the room is, you know what we trust. We love
(10:58):
that we focused on fans. The lead line was for
the faithful, and I think that actually went back to
the two years ago when we had the idea in
talking through Nike and the NFL, like this really has
to be for the faithful, and we totally like carry
that through. It was like the kind of the line
that went through all the way through to the release
(11:18):
of the jersey.
Speaker 3 (11:19):
And then kind of going back off that too, like
this whole jersey is for the faithful. And I know
the black jersey didn't necessarily have the best like history
and I don't even know how you would really say,
but it just didn't have the best stigma behind it
because the teams, the team didn't.
Speaker 4 (11:35):
Really win in those jerseys.
Speaker 3 (11:36):
So it's like, all right, they already have this perception
about a black jersey, So how do we flip this
negative connotation that they have in their mind about a
black jersey? And how do we make this cool to
we're like, oh, yeah, we're gonna look great in this
and we're gonna win and dominate on the field at
the same time. So I think capturing that individual essence
and design standpoint that was another major point.
Speaker 1 (11:57):
Yeah, it was just a super cool project, Like it's
a milestone for all of us in this room and
on this podcast. I think it was just an awesome
opportunity for sure, kind of curious and we can go through.
There's so many unique parts of the uniform. The faithful
script on the front. You got the red black red striping,
(12:17):
something unique to the forty nine ers brand. You have
the double gold layering, like Aaron mentioned on the saloon numbers,
which are unique. So I'm curious on each of your
favorite parts of that new uniform. We'll start with events
and then we can make our way around the room.
Speaker 7 (12:33):
You already said it. The saloon number. I think that's
going to be immortalizes, honestly, like one of the greatest.
Speaker 2 (12:42):
Numbers on a jersey.
Speaker 7 (12:43):
It's so unique, it's so on our brand, it's so
gold it's just you know, it's the biggest thing the
on the jersey and it stands out the most, you know,
complimenting that with like a gold face mask, it's insane.
Speaker 2 (12:57):
So yeah, it's good stuff.
Speaker 3 (12:59):
Blake, Oh, there's a lot of tuite for them. I
would say, honestly, it is the black helmet. I'm a
sucker for black helmets, like anything blackout, single color, like,
I just love it. So I would say definitely the
black helmet with the accent of the gold face mask.
Like Vince mentioned, I think that just really ties in
the whole jersey together.
Speaker 2 (13:20):
So yeah, black helmet, it's a cool one. Chase took mine.
Speaker 8 (13:24):
I was also gonna say the black helmet, Okay, well
I'll switch it up and I'll go with the Faithful
logo on the front.
Speaker 9 (13:34):
Never done it before.
Speaker 8 (13:35):
I love the way that it shines, and I think
that that really connects with the Faithful too.
Speaker 5 (13:39):
Mine is not really a design element, but the feeling
you get the fans are the fans are already loving it,
but also the players, like you could tell they're gonna
love it and give them energy and.
Speaker 6 (13:51):
Confidence when they put it on.
Speaker 2 (13:53):
So love that.
Speaker 1 (13:54):
Yeah, there's so many parts to love. I think Vince mentioned.
The really unique one is that goldface. I love that
gold face mask. And my I guess secondary favorite part
is the double gold layering.
Speaker 2 (14:06):
On the numbers.
Speaker 1 (14:07):
It's not only that it's the saloon numbers, but the
idea of having like a hidden pearl almost under there
that relics back to that drop shadow that's on everybody's
favorite ninety four throwback jerseys. Like having that as akin
to our closet is awesome. Another part that Aaron mentioned
(14:28):
is that it's truly for the fans. Something that I
find awesome about this uniform is that it doesn't have
like forty nine ers anything on the uniform or on
the jersey itself. It is just faithful, just the numbers
and that name plate in the back, some of the
stripes on the side. It doesn't have like a giant
(14:48):
oval on it. And I think that's the coolest part.
You don't need to speak a different brand language just
to have different marks than we usually do.
Speaker 5 (14:56):
We did explore a helmet like different decal, and for
some reason, when we put on that oval, the standard oval,
it just felt right.
Speaker 6 (15:07):
You know, a lot of.
Speaker 5 (15:08):
These decisions you make when doing these kind of things
is like your gut feeling, and you could really like
put on your fan hat and be like, Okay, I
would love this as a fan, so good with your
gut feeling.
Speaker 6 (15:19):
And I think it went well.
Speaker 3 (15:20):
Yeah, And I think tying that all back together with
the entire brand as a whole, it's like, there's no
forty nine ers on that, like you mentioned at all,
but like if you know, you know, and I think
that ties back to what we have going on visually
as a brand. As well, like there's obviously there's certain
marks that will be like, okay, this is forty nine ers.
But no matter how much you change anything, no matter
(15:41):
what if you're a new fan, if you're an existing fan,
you're gonna see that post when it comes up on
your time and be like, oh, yeah, the forty nine
ers posted. This is not some fan page or not
the NFL itself. It's like, okay, yeah, the forty nine
Ers team itself made this.
Speaker 2 (15:54):
Yeah.
Speaker 7 (15:54):
No.
Speaker 1 (15:54):
It's a really intense brand system, visual system from that
project itself to the entire brand at large, and we've
definitely taken a really diligent approach to paying homage to
our fans, the the region of the Bay Area and
the culture of the forty nine er. So really proud
(16:15):
of how our system is gone. We're going to get
into some fun stuff now because you're all graphic designers.
We're going to do a rapid fire question section and
we can just go the same way around the table
from Vincent on, I guess different questions just to answer
as graphic designers. Okay, high pressure environment, do you name
(16:36):
your layers?
Speaker 2 (16:37):
No?
Speaker 1 (16:37):
No, sometimes sometimes sometimes sometimes Okay, if I need to all.
Speaker 2 (16:42):
Right, the league.
Speaker 3 (16:43):
No, but I do name my groups, so name your groups. Yes,
I name my groups. I don't name layers, but if
I put everything together, I will name the groups so
I know exactly where whatever that thing is that I need.
Speaker 1 (16:54):
Is, but it'll be named like layer four copy copy.
Speaker 3 (16:57):
Oh yeah, if you go and look at one of
my heart if you go one of my PSD's is
probably like Q saturation layer eighty four exposure one to
eighty three.
Speaker 4 (17:05):
Yea, it's crazy.
Speaker 2 (17:06):
Oh no, all right, Chase.
Speaker 8 (17:09):
I am also on the unlabeled layers, but labeled groups, okay, train,
but I also like to introduce lowercase and uppercase, so
like the main group is going to be uppercase, and
then all of the groups nested within that are lowercase.
Speaker 2 (17:23):
Oh okay, that's a different approach.
Speaker 4 (17:25):
A little niche.
Speaker 2 (17:26):
Yeah, I'm not sure.
Speaker 1 (17:28):
If you really do that, because I had to use
one of you.
Speaker 9 (17:32):
I tried to do that. I got flamed in my
past internship for not having good layers. So shout out
to Will. Yeah, he taught me.
Speaker 5 (17:40):
Trying to be recognized, Aaron, I would say, fifty my
layers are named.
Speaker 6 (17:46):
I I'm on that train of naming your groups.
Speaker 5 (17:50):
That's key, but also naming if objects are on top,
on the on the layer panel.
Speaker 6 (17:56):
Like you have to have it on top.
Speaker 5 (17:57):
So I'm like, like visual be on the top, and
so it's easier to navigate if you send it. To
send the PSC to someone else, like they could navigate that.
Speaker 9 (18:05):
So I always name my saucy layers.
Speaker 7 (18:08):
I'm a big color coding layer guy. Color coding, color label,
color coding.
Speaker 2 (18:13):
Yeah, getting really deep.
Speaker 3 (18:15):
And I will say that whenever I do have like
if I know this, somebody else is gonna have to
look at my PSD, I'll be like, Okay, I'll make
this easy for you, and I'll name everything.
Speaker 4 (18:24):
I'll name not.
Speaker 3 (18:25):
Only just the layers, but I'll also name the groups
and like I said, all color codes.
Speaker 4 (18:29):
So I'll put it in red.
Speaker 3 (18:30):
This is what you need to do, just whatever you
need to do, and everything else will just be gray
pretty much means don't touch it.
Speaker 9 (18:37):
But yeah, see I like to do that too.
Speaker 8 (18:38):
But I didn't know that Noah was going to be
looking through my file.
Speaker 9 (18:42):
I would have labeled it.
Speaker 2 (18:44):
Do you name your layers not?
Speaker 1 (18:46):
I do often name my layers. I'm a big smart
objects person. So instead of making these groups. I will
make giant smart objects, right and move them around because
usually we're working in different dimensions. There's like, you know,
maybe all different dimensions for one project. So I'm just
copying and pasting. But yeah, okay, quickly, tablet or mouse, none.
Speaker 6 (19:09):
You just don't design on the laptop.
Speaker 7 (19:12):
The track pad we'll call that, but we could say that's.
Speaker 2 (19:16):
The track trackat mouse.
Speaker 4 (19:19):
I'm te mouse all day.
Speaker 9 (19:21):
Mouse.
Speaker 5 (19:22):
I'm usually track pad because I'm always on the go.
But when I needed really dig into a project, I'll
use a.
Speaker 1 (19:27):
Mouse, all right, that mouse as well a pen tool
or select subject, different, select.
Speaker 3 (19:36):
Subject, select select subject into the last.
Speaker 9 (19:40):
Okay, I'm also select subject.
Speaker 5 (19:43):
I used to be a pentool purist because I'm an OG,
but select subject has gotten so good with like AI
that I use that first.
Speaker 8 (19:52):
Now.
Speaker 1 (19:52):
Yeah, and do everything you can Adobe to talk with.
Aaron and Vince still be down there for for Adobe
Max pretty soon. So if you have some fun, you know,
connect with these guys. And I'm select subject as well.
Do you design with music or in silence?
Speaker 2 (20:11):
Vince? Oh, music, everyone knows that music.
Speaker 4 (20:14):
But also in our design room, there's no such thing
as silence.
Speaker 2 (20:17):
A little bit of both.
Speaker 9 (20:18):
Yeah, music, but I let Vince DJ.
Speaker 5 (20:20):
Yeah, non intrusive music, so like lo fi or something
without tony lyrics.
Speaker 6 (20:25):
So it makes me.
Speaker 1 (20:25):
Think, Yeah, I'm on the like autumn October jazz stuff
on YouTube, like the long ten hour compilations with Snoopy
walking around. That's my favorite right now, So music for sure,
and then we'll do something fun. I guess since we've
been going around the left side, will do this on
the left. But what's one word to describe the designer
(20:46):
to your left? So, Vince, you'd be describing Malik. I
was ready to do right, I'm Tasnia kerr wall.
Speaker 2 (20:55):
Dang, relentless. That's great. Malik is describing Chase. Now one
word to describe Chase as a design.
Speaker 4 (21:09):
Oh, it's tricky. Now I'll go determined. I'll go determined.
Speaker 2 (21:12):
That's great, Malik.
Speaker 4 (21:13):
That's so nice.
Speaker 2 (21:14):
Chase is now describing Aaron.
Speaker 9 (21:17):
I would describe Aaron as compassionate.
Speaker 1 (21:22):
It's wonderful Aaron to describe me, Now this could get
a little scary.
Speaker 6 (21:26):
I would describe Noah as connector.
Speaker 8 (21:31):
Good word, that's wonderful, Thank you very much, and don't
forget about it, and I will.
Speaker 1 (21:35):
Right now I will describe events as this is tough,
this is tough for that.
Speaker 2 (21:45):
There's so many words I could use to describe you.
Speaker 1 (21:47):
I'd say just talent, like absolute's two words. Okay, well
not just whatever? All right, it's fine. We'll get one
story from each of you. This is how we end
every inside the Oval podcast. We always do the other
duties as assigned section. What is one other duties as
(22:11):
assigned moment you've each had here with the forty nine
or something that may not be on your job description,
but something you just had to do. We'll go around
the same way we've been I guess, so we'll start
with events.
Speaker 7 (22:24):
Mmm, dang, I've handed a helmet to a player during
media day.
Speaker 2 (22:32):
Yeah, I'm not.
Speaker 7 (22:34):
Gonna say this player, but I was like the guy
who's like, here's your helmet and gave it back to me.
Here's the football. So it's kind of cool just being
a part of you know, media day and the photo
shoot doing whatever. Hands on rookie I do wonderful Blake.
Speaker 3 (22:51):
I think it was recently we had an event and
you know it's it's obviously not in my title description
at all, but I had to be a painter.
Speaker 4 (23:00):
For a couple of days, so that was pretty interesting.
Speaker 2 (23:03):
So yeah, nice.
Speaker 8 (23:06):
I helped cr with a Women of the Niners luncheon
and we literally spent the entire afternoon making like perse
key chains with the wags, which is awesome.
Speaker 5 (23:20):
Every season we do a team photo day with the
football players, so tit Lloyd and his photo team asked
us to help build the bleachers. So that is definitely
other dudes at a sign because while we're not engineers,
we don't usually build these kind of things. But having
that trust in us to help build this really rigid
(23:43):
bleacher section for the team to sit on, and many
of these are very very important pieces of the team
and don't want to get injured and make sure this
structure is very rigid, So I think that is definitely
a different.
Speaker 6 (23:57):
Part of our job.
Speaker 1 (24:00):
There's tens of millions or hundreds of millions of dollars
and bucks sitting on those bleachers, so it's a critical operation.
Speaker 2 (24:07):
I'm sure with t Lloyd.
Speaker 1 (24:09):
And team mine, I just thought of it and they
went away.
Speaker 2 (24:14):
What was mine? That's how that happens?
Speaker 9 (24:16):
Oh was it?
Speaker 2 (24:17):
Oh?
Speaker 1 (24:18):
No, I remember chipot No, it's not the Chipotle. Then again,
you can listen to a prior podcast for that. There
was one moment where it was a media day. This
was maybe two years ago, and it's close to my job,
it's a little adjacent, but while everybody was running around
I didn't really have as much of a responsibility that season.
(24:39):
I was kind of just you know, bringing players around
to their stations for different media partners and so on,
and so TEA didn't have who's their team photographer, didn't
have somebody to shoot the rookie signing pictures. So these
are like when the guys first get their contract, it's
a moment they'll remember forever. And they're signing a in
(25:00):
the in the contract room with their you know quill
plant pen that you may have seen many of our
high profile players with and when they signed their extensions
and stuff, and they had no photographer for that, and
I was like, I took photography in like high school,
in college, I could do it, and they immediately threw
me in. I got to take photos of that moment,
(25:22):
which are so special to all these players, you know,
getting their first millions of dollars and being on the
fifty three man roster officially, and so it was just
a cool moment cool thing to do, cool thing to
be thrown into. But thankfully I had a little experience
in photography before.
Speaker 5 (25:39):
There was actually a cool photo of you know, at
the end of a media day week where you had
the vacuum. It was very Yeah, pretty much that other
duties as a sign because we had all cleaned up
after media week and you were the last one working
and you're vacuuming the floor, the carpet.
Speaker 1 (25:56):
Yeah, the vacuuming is also a critical role as well.
But I just want to thank all of you each
for the opportunity to come in and just talk a
bit about more of your career, how you got to
this spot, some of the projects and really cool things
we've been working on as a team. Just want you
to know how proud I am of this group and
our creative culture that we've been able to build here
(26:18):
in this format. And I think, yeah, you sharing your
journeys with everybody that's listening right now will be extremely impactful.
Just keep doing doing the great stuff. We're We're really
a proud group and proud to work for the Niners.
But yeah, thanks again, thank you for listening to the
Insight the Oval podcast listener.
Speaker 2 (26:38):
We appreciate everything.
Speaker 1 (26:40):
This will be anywhere that you find your podcast, Apple Podcasts, Spotify,
you name it. So just want to thank everybody for
listening and I hope you have a great.
Speaker 9 (26:49):
Day and don't forget to subscribe.
Speaker 2 (26:51):
Don't do ithout out for us. Thank you so yeah bye,
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