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May 5, 2025 4 mins

What if you could grow your business from $3,000 daily to over $2-3 million monthly in just 12-24 months? That's exactly what Akash, CEO of Better Alt, achieved through TikTok Shop. Starting in September 2023 as one of the platform's early adopters, Better Alt experienced an unprecedented surge in orders that completely transformed their business trajectory.

In this episode, Akash shares how authentic affiliate relationships, strategic platform features, and automation tools combined to create explosive growth for their natural supplements brand. He explains why TikTok fundamentally changed his perception of business growth potential, proving that with the right strategy and product, scaling from "0 to 100" in just one year isn't just possible—it's achievable.

What You'll Learn in This Episode:

  • How Better Alt leveraged TikTok's authenticity to showcase natural supplements and grew from $3,000/day to $2-3 million/month in 12-24 months
  • The specific moment their products went viral on TikTok Shop in September 2023, generating more orders than they'd seen in their entire two-year history
  • Why building strong relationships with top affiliates became the foundation of their TikTok success strategy
  • How participating in TikTok's Super Brand Day program delivered 80% new customers and valuable platform visibility
  • The way switching from manual ads to GMV Max automation freed team bandwidth while maintaining profit margins and improving ad efficiency

This is a TikTok case study and is solely for informational purposes. Past performance does not guarantee or predict future performance. All claims related to brand products including, without limitation, the effectiveness, sales, or quality of such products are brand-reported and not endorsed or verified by TikTok.

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