In this episode, Greg Gibson and Nate Spees sit down with longtime collaborator and marketing leader Gleb Brichko, CMO of Harness, who shares his journey from a teenage HTML tinkerer to a demand-driven CMO at some of the fastest-growing tech companies.
Gleb’s path has been shaped by a bias toward action, deep collaboration, and an unwavering belief that creativity should always be accountable to performance.
You’ll hear what it’s really like to build brands inside high-growth startups, how to align with sales and engineering, and why internal consensus (not just clever creative) is the key to lasting impact.
He unpacks what he’s building at Harness, the cultural principles he’s instilling, and how prioritizing team trust and clarity fuels both growth and morale.
If you're a modern marketing leader balancing vision with velocity, this conversation is a candid, energizing look at scaling without losing your soul.
Sponsored by Grizzly, Adventurous CMO is hosted by Nate Spees and Greg Gibson.
Grizzly is an independent creative agency. We guide brands onward™ to challenge convention and impact culture.
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