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December 20, 2024 3 mins

In a recent interview I had with the Culture Solutions, an association working towards amplifying the essence of the interventionist agencies (in a good way), I reiterated the need of effective outcomes based on tangible exhibitions of results in the communities of Africa. This audio is a small extract of the more than one hour chat.

In 2020, I published a work on how an effective and efficient legal capacity for African Creators in the film, music and other creative spaces could be achieved in the light of engagements from established creative corporations from the Northern Hemisphere like Netflix, Amazon, YouTube etc.

Recently, Mr. Bright Okpocha popularly known as "Basketmouth" alleged that Filmmakers under partnership with Netflix mismanaged interventionist funds granted by Netflix for producing creatives on things unrelated to creative processes to achieve excellent works. On the global front, Multinational Institutions like the European Union, United Nations as its agencies like WIPO, UNESCO etc. have injected funds in millions of dollars into the African Cultural Creative Industries to enhance the regions socioeconomic development.

In the coming weeks, SAMIÁIRÊPORTÍ will focus on the ACTUAL effectiveness, problems and perhaps put out suggestions on the way forward to realize the "street benefits" of "Cultural Creative interventions."

https://theconversation.com/netflix-naija-creative-freedom-in-nigerias-emerging-digital-space-133252?utm_source=whatsapp&utm_medium=bylinewhatsappbutton

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Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:00):
I'm kind of biased or I have lots of interest in the development of the global south economies

(00:08):
So yeah, I'm impressed by EU, generally.
EU's cooperation in terms of trade and especially the intellectual property aspect of trade.
And EU has invested both money and resources in developing the cultural creative industries

(00:34):
in Nigeria, in Africa. Mostly, especially, in Nigeria, South Africa, Uganda, Kenya, Ghana.
So, it's been encouraging, although we're going to talk about the aspect of trade and cultural industries that I have concerns about.
So, that intervention or that cooperation that probably would enhance what we already have on ground.

(01:04):
Because in my opinion, always throwing money at things never really brings the real outcomes that we need in the cultural creative industries.
Because I think the interventional agencies of the Northern Hemisphere, including EU,
has not really, speaking for myself and from research I've done has not really produced, needed outcomes and tangibles.

(01:30):
So, in your book? (There was an Internet technical transmission issues)
So, yeah, internet.
I hope the internet works.
Can you hear me now?
No, I can hear you.
So, it's stuff that has not really produced.
Yeah, the intervention in terms of results, because there's a lot of money thrown at problems in Africa,
not just economic issues. From far back in the 40s, 50s, there's been a lot of money thrown at problems in Africa,

(01:56):
in the developing economies.
But there's always this issue of results, for us, the so-called experts and those who are really looking into these programs-
we are concerned about issues of the tangibles, what I call the street outcomes, the relevancy to the people,

(02:17):
to the socioeconomic life of the people.
It's not really encouraging.
So, probably your studies would come up with how we're going to get there, achieve real tangibles, because yes, there's a lot of money thrown at these problems,
but there seems to be a disconnect because if you look at how much money has been thrown into these problems and the resulting outcomes, there are causes for discussing and looking at the implementing processes

(02:41):
apart from the EU, the United Nations is investing money, UNESCO and WIPO now are really, really engaged in all these industries.
But I hope we'll be able to connect those aspirational desires with the tangibles.
So yeah.

(03:02):
Yes, absolutely.
Great.
Is it okay with you if I record the interview?
Oh yeah, go ahead.
Okay.
Right, yeah. You know you're an expert.
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