Hi, I'm Justin Levinson. Welcome to the Agency Side Podcast, a weekly show where I interview leaders from creative agencies worldwide to uncover their secrets to success. Each week, I interview top agency leaders and explore their stories, uncovering the habits, strategies, and mindsets that have helped them succeed. We talk about everything – the highs, the lows, and the lessons learned from their biggest mistakes. By tuning in, you’ll get a behind-the-scenes look at what goes on in the creative industry, picking up tips and tricks to help you along the way. I’m excited to bring you conversations with well-known industry figures and unsung heroes who’ve never shared their stories publicly.
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Mark Billik, founder and managing partner of BeCore—an experiential agency known for bold brand activations with clients like Nike, Red Bull, and Netflix.
Mark shares how BeCore started in a garage and grew into a powerhouse in experiential marketing by focusing on immersive, people-first experiences. He breaks down what makes a brand moment truly mem...
🎧 In this episode of the Agency Side Podcast, host Justin Levinson chats with Josh Golsen, owner of Part 4—an entertainment marketing agency blending creative vision with cultural impact.
Josh walks us through his journey from dreaming of animation to leading campaigns for iconic franchises like X-Men ‘97. He shares how his team uses storytelling, music, and social media to connect brands with audiences in meaningful ways—and what ...
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Oscar Höglund, co-founder and CEO of Epidemic Sound—a company on a mission to soundtrack the internet and redefine how we think about music in the digital age.
Oscar shares the behind-the-scenes journey of building Epidemic Sound from the ground up, including the tough questions they faced in disrupting a centuries-old music industry. From l...
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Christine Göös—award-winning marketing leader, Director of Marketing at Croud, and co-host of the House of Content podcast.
Christine shares her journey from Helsinki to New York and how her global perspective shapes the way she thinks about storytelling, strategy, and brand building. They explore the evolution of her podcast, how the creator economy ...
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Gabe Gordon, CEO and co-founder of Reach Agency—an award-winning creative agency at the forefront of influencer marketing.
Gabe unpacks the journey of building Reach from the ground up, sharing how a clear vision, smart creative collaboration, and staying nimble helped the agency thrive in a rapidly shifting landscape. From early bets on inf...
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Jeff Perkins, CEO of Soundstripe—a leading music licensing platform reshaping how creators access and customize sound.
Jeff shares how Soundstripe’s AI-powered tools are empowering content creators with pro-level audio solutions, making it easier than ever to shape soundtracks that match their vision—without needing to be sound engineers. He walks us ...
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Jahna Eichel, CEO of TCA—a full-service marketing agency that operates as an embedded team within its clients’ businesses.
Jahna shares her journey from a young girl dreaming of a career in advertising to building and leading a 19-person agency focused on strategy, ROI, and relationship-driven growth. She offers an inside look at TCA’s client-first mo...
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Brian Nguyen, founder of Verdaunt—a music house creating custom compositions for trailers, video games, and TV.
Brian shares his path from session musician to studio owner, offering a behind-the-scenes look at the creative, technical, and business sides of trailer music production. From the importance of collaboration and client communication to the r...
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Jordan Fox, CEO of Ad Results Media, to dive into the rapidly evolving world of audio advertising.
Jordan shares how brands are leaning into audio platforms to drive performance, connect with audiences more authentically, and stay agile in a changing media landscape. From the complexities of brand safety to the power of performance tracking,...
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Kim Eberl, founder of The Motion Agency, to talk about her bold journey from getting fired to building a successful full-service marketing firm.
Kim opens up about the power of mentorship, how agency life has evolved post-COVID, and why music plays an unexpected but powerful role in her creative approach. She shares reflections on agency growth, build...
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Lynn Harker, Director of Talent Acquisition at Imagine, a leading visual communications company.
Lynn shares her path into talent acquisition and how Imagine stays ahead with innovative strategies to attract diverse and skilled talent. From internship programs that fuel their pipeline to thoughtful hiring practices, Lynn gives a behind-the-scenes look...
🎧 In this episode of the Agency Side Podcast, host Justin Levinson interviews Joe Gagliese, CEO and co-founder of Viral Nation, one of the leading influencers in the marketing space.
Joe takes us through the journey of Viral Nation, from its humble beginnings to becoming a powerhouse in influencer marketing. He discusses the company's unique approach to creator partnerships, the value of transparency in client relati...
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with James Nord, founder and CEO of Fohr, a leading influencer marketing agency, to unpack the ever-evolving world of the creator economy.
James shares his journey from Tumblr creator to agency founder, reflecting on the early days of influencer marketing and how the space has transformed over time. They talk about the power of in-person collaboration, bui...
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Giselle Elsom, Managing Director of Truffle Social, a social-first agency, to explore the fast-paced world of social media marketing.
Giselle shares her unique journey from studying music to leading a thriving digital agency. They discuss the role of AI in content creation, building strong client relationships, and staying ahead in the ever-evolving s...
In this episode of the Agency Side Podcast, host Justin Levinson sits down with Chad Broude, co-founder and Chief Creative Officer of Highdive Advertising, to explore the journey of launching and scaling a successful independent agency.
Chad shares how Highdive went from a bold idea to producing standout campaigns—including work for the Super Bowl—and what it takes to build lasting client relationships. The conversation dives into t...
In this episode of the Agency Side Podcast, host Justin Levinson sits down with Katherine Knox, Director of Global Talent Acquisition at Trailer Park Group, to discuss the evolving world of recruitment and marketing. Katherine shares her journey into talent acquisition, the shift from traditional hiring to digital platforms, and the emotional complexities of recruiting.
They dive into the role of AI in hiring, the power of LinkedIn ...
In this episode of the Agency Side Podcast, host Justin Levinson sits down with Mark Piazza, COO of Quigley-Simpson, to discuss his transition from finance to the creative agency world. Mark shares insights on the power of relationship building, the role of personality tests in recruitment, and how AI is transforming the workplace.
The conversation explores the importance of strategic partnerships, the evolving nature of roles in th...
In this episode of Agency Side, host Justin Levinson sits down with Sam Cryer, CEO & Founder of Intermission Films, a creative agency specializing in AV design and film marketing. Sam shares his journey from a love of film and theatre to leading a successful agency that works with major films and series.
The conversation explores the power of emotional storytelling, the challenges of running a global creative agency, and how the...
In this episode of Agency Side, host Justin Levinson sits down with Grayson Sanders, CEO & Co-Founder of Chordal, a collaborative music licensing platform. Grayson shares his journey from classical composer to entrepreneur, detailing the challenges he faced in the sync licensing industry and how Cordell is working to simplify the process for music rights holders and licensees.
The discussion explores the complexities of sync lic...
In this episode of Agency Side, host Justin Levinson sits down with Gabriel Rubin, founder of Curious and Company Inc. Gabriel shares his unconventional journey into the creative industry, from briefly considering college to seizing an exciting opportunity in Los Angeles and diving headfirst into the agency world.
The discussion covers the challenges of being self-taught, the pivotal moments that shaped his career, and the bold choi...
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