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July 2, 2025 45 mins
Dive into the creator economy with Hannah Witton, a seasoned content creator and expert in building thriving online communities. In this episode of the Moments podcast, host Kobi Omenaka interviews Hannah as they explore her journey from a YouTube hobbyist to a full-time creator and coach. Hannah shares her personal insights into navigating the ever-evolving creator space, offering actionable strategies for aspiring creators and entrepreneurs. Discover how Hannah leveraged platforms like YouTube, Patreon, and Instagram to grow her career, her unique approach to audience connection, and the challenges she faced in transitioning from sex education content to broader lifestyle topics. She also delves into the importance of community-building, how to adapt to algorithm changes, and ways creators can diversify their revenue streams. Whether you're a creator looking for growth marketing tips, an entrepreneur seeking sustainable business strategies, or simply curious about the behind-the-scenes of content creation, this episode is packed with industry secrets and inspiring stories. Don’t miss Hannah’s valuable advice on balancing creativity with personal fulfillment in today’s fast-paced creator economy! Tune in for practical tips, heartfelt moments, and a deep dive into the world of purpose-driven creators. Like, comment, and subscribe for more conversations with experts and industry leaders! #contentcalendar #creatoreconomy #socialmediamarketing #contentcreation #contentmarketing #influencermarketing #contentmarketing #youtubeseo #socialmediamarketing #creatoreconomy CHAPTERS: 00:00 - Intro 00:52 - Catching up with Hannah 03:17 - How to Start on YouTube 07:32 - Defining Content Creation 08:49 - Early YouTube Experiences 13:54 - Sex Education Insights 19:19 - Discussing Sexuality 20:11 - "Doing It" Book Overview 22:12 - Monetizing Your Channel 25:15 - Future Plans and Goals 27:38 - Moving Away from Algorithms 28:54 - Diversifying Revenue Streams 33:23 - Overcoming Challenges 37:40 - Discovering ZigZag Books 40:40 - Personal Moments and Life Hacks 42:22 - Finding Hannah Online 43:47 - Outro Follow Hannah Witton: • LinkedIn: https://www.linkedin.com/in/hannahwitton/ Follow Kobi (aka Kobestarr): • LinkedIn: https://www.linkedin.com/in/kobiomenaka/ About This Podcast: On Aha Moments with Kobi Omenaka, we explore the stories and strategies of inspiring leaders, innovators, and creatives. Each episode brings you actionable insights, industry secrets, and personal aha moments from our guests. Sponsors: Kobestarr Digital - for Digital and Growth Marketing expertise https://snip.ly/3479b9 DealFlow Media - for B2B Podcasts and Content Marketing https://snip.ly/87p2ld Stripped Media - For Entertainment and Sports Podcasts https://snip.ly/n5vrvc
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