In this conversation, Stacey Epstein interviews Maura Rivera, CMO of Qualified, discussing the evolution of the company, the integration of AI in marketing, and the role of AISDR agents in enhancing pipeline generation. Maura shares her journey from Salesforce to Qualified, the importance of marketing in early-stage startups, and how AI is transforming the marketing landscape. The discussion also touches on the future of AI in marketing and the potential for more autonomous marketing solutions.
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