Protecting Your Brand: The Importance of Trademarks

All Episodes

October 7, 2025 • 23 mins

Summary In this conversation, Holly Porter and Samantha discuss the importance of intellectual property (IP) for small businesses, particularly those in the retreat industry. They delve into trademarks, copyrights, and patents, explaining their significance and the processes involved in protecting a brand. Samantha emphasizes the need for proper legal structures when hosting retreats and the implications of AI on copyright. The discussion also highlights the importance of brand protection in a rapidly evolving digital landscape and introduces a quiz to help business owners assess their trademark needs.Takeaways - Trademarks protect consumers from brand confusion- Trademark applications can take a long time to process- Having a registered business entity is crucial for retreats- Copyright protects creative content, not just ideas- AI-generated content may not qualify for copyright protection- Patents are for inventions, not for ideas or brands- You can reserve a trademark for up to two years- Brand protection is essential in the digital age- A quiz can help determine if trademarking is right for you- Transformations are the core value of retreatsChapters 00:00 Introduction to Intellectual Property for Small Businesses01:01 Understanding Trademarks and Their Importance05:11 Legal Considerations for Retreat Hosts07:04 Intellectual Property: Trademarks, Copyrights, and Patents09:19 Navigating Copyright in the Age of AI12:02 The Role of Patents in Intellectual Property13:42 Trademark Requirements and Application Process17:50 The Importance of Brand Protection18:28 Quiz: Does a Trademark Make Sense for You?20:16 Final Thoughts on Transformational Retreats🔗 Connect with Samantha Bradshaw | Inline Legal📧 Email: sbradshaw@inlinelegal.com📞 Phone: 757-335-6116▶️ YouTube Playlist: Inline Legal YouTube🛒 Shop: Inline Legal Shop🔗 Connect with Holly Porter | Retreat RNR📧 Email: holly@hollyporter.com🔗 LinkedIn: Holly Porter | Retreat RNR🎵 TikTok: @retreatrnr▶️ YouTube: @retreatrnr📸 Instagram: @retreatrnr | @hollyporterinternational📘 Facebook: HollyAnnPorter

Mark as Played

Advertise With Us

Popular Podcasts

Stuff You Should Know

If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

CrimeLess: Hillbilly Heist

It’s 1996 in rural North Carolina, and an oddball crew makes history when they pull off America’s third largest cash heist. But it’s all downhill from there. Join host Johnny Knoxville as he unspools a wild and woolly tale about a group of regular ‘ol folks who risked it all for a chance at a better life. CrimeLess: Hillbilly Heist answers the question: what would you do with 17.3 million dollars? The answer includes diamond rings, mansions, velvet Elvis paintings, plus a run for the border, murder-for-hire-plots, and FBI busts.

.css-15opob5{left:0;position:absolute;top:0.8rem;} All Episodes

.css-14f5ked{margin:0;word-break:break-word;display:-webkit-box;-webkit-box-orient:vertical;box-orient:vertical;-webkit-line-clamp:2;overflow:hidden;}Protecting Your Brand: The Importance of Trademarks