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August 12, 2025 60 mins

How do you turn a small Instagram page into a company with over a million followers?

In this episode, Parker Smith shares how he started posting ski videos for fun and ended up co-founding Get Send, a media company working with some of the biggest names in action sports. We talk about his journey from college student to entrepreneur, the leap from a stable job to running a business, and what it’s really like to grow an audience across Instagram, TikTok, and YouTube.

You’ll hear about:

→ Building a community in action sports

→ Dealing with fear, doubt, and big risks in business

→ Why Instagram still beats TikTok for their audience

→ The future of AI in action sports media

→ Staying healthy after injuries and training to keep doing what you love

Whether you’re into action sports or building your own business, this episode is packed with stories and lessons you can use right away.


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