Brand Width Podcast

Brand Width Podcast

Made for performance-minded brand builders Hosted by John Klein Real convos on brand + growth + the width in between 🚀

Episodes

July 30, 2025 • 129 mins

The 'Be Human First' Strategy Scaling a Brand from $500k to $50MHow do you build an e-commerce brand that grows 32X in two years without running any paid ads? In this episode of BrainWith, we sit down with Kameron Kicklighter, co-founder of the fitness brand WeGym, to deconstruct the unconventional playbook they're using to scale from a small startup to a projected $50 million company.This isn't just a founder story; it's a masterc...

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The $10M App Bringing Amazon-Style Pricing to Physical StoresWhat if every shopper in a grocery store received personalized prices based on their unique habits? In this episode of BrainWith, we sit down with Will Broome, the resilient founder of UberCart, who is making this a reality. He shares the incredible story of raising $10 million to build an AI-powered retail app, battling giant corporations who tried to steal his idea, and...

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In this episode of Brandwidth, host John Klein sits down with Jennifer McKay Newton, founder of DefineMe and DefineMe Creative Studio, to talk about how she went from interior designer to fragrance entrepreneur landing licensing deals with Disney, Mattel (Barbie), and major retailers like Ulta Beauty along the way.Jennifer shares:How scent connects to identity, memory, and moodThe exact process behind developing perfumes for Ariel,...

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In this episode of the Brandwidth Podcast, we sit down with Jonah Mytro, co-founder of Precision Pro Golf, to unpack how he bootstrapped a golf tech brand from a single product idea into a $14M+ revenue powerhouse, all without a dime of outside capital.From navigating the expiration of Bushnell’s patent to leveraging Amazon, DTC, and major retail partnerships (Dick’s, Golf Galaxy), Jonah shares the real story behind Precision Pro’s...

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In this powerful episode of Brandwidth, John Klein sits down with entrepreneur, fitness icon, and transformation coach William Hogarty a man who’s been rich twice, poor twice, and has rebuilt himself more times than most survive.From becoming Mr. California to building two $50M+ companies, William opens up about his rise in the mortgage industry, his battle with addiction, losing everything, and how he’s now on a mission to help me...

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How a Founder Uses AI to Create a Month of Viral TikToks in a DayAre you feeling burned out by the endless content creation grind on TikTok and social media? What if you could turn a single idea into a month's worth of high-performing videos using AI? In this episode of BrainWith, we sit down with Scarlett, the founder of the 7-figure beauty brand Wonder Curl, who reveals the exact system she used to go from quitting TikTok in frus...

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July 15, 2025 • 79 mins

What does it take to build a brand in one of the world’s most dangerous places?

In this episode, we sit down with Matthew “Griff” Griffin, co-founder of Combat Flip Flops, a company born in Kabul, Afghanistan with a mission to create opportunity in conflict zones. Griff shares his unique journey from Army Ranger to purpose-driven entrepreneur, and how he helps brands scale in difficult and volatile regions around the world. 


If you’r...

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🌱 In this episode of Brand Width, we sat down with Alberta, Co-founder of a revolutionary materials company creating something the world desperately needs, a sustainable alternative to plastic called liquid wood.This isn’t just another green product: it’s a game-changing raw material that functions like plastic but is biodegradable, recyclable, and wood-based. Alberta shares how her company supplies this eco-friendly material to b...

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🎙️ In this episode of Brand Width, I sat down with Suzanne, founder of 14 Day Mani — a fast-growing at-home gel nail kit brand known for its vibrant colors, long-lasting polish, and salon-quality results.But what really sets 14 Day Mani apart isn’t just the product — it’s the customer experience.We dive into how Suzanne built a beauty brand where customer service and communication aren’t just nice-to-haves, but core drivers of lon...

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🎙️ In this episode of Brand Width, we sit down with Michael from Linhart, the premium oral care brand trusted by luxury hotels, niche retailers, and discerning consumers around the world.Michael breaks down how Linhart went from a boutique toothpaste line to being stocked in 5-star hotels, high-end spas, casinos, and exclusive retail stores — all while maintaining a sharp focus on customer satisfaction, premium brand positioning, ...

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🎙️ In this episode of Brand Width, we sit down with Zohaib, founder of Zousz, a rising men’s grooming brand known for its premium beard oil, moisturizer, and bold product design.We dive deep into what makes Zousz stand out in a saturated market — from packaging to branding to the mindset behind building a product men actually want to use.✅ What You’ll Learn: • How Zousz approaches product design that grabs attention and builds bra...

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🎙️ In this episode of Brand Width, we sit down with Raj, Director of Sales at the supplement brand OBVI, to talk about how they scaled past $5 million in revenue through powerful branding, dialed-in customer support, and high-converting digital marketing strategies.If you’re in eCommerce, run a DTC brand, or work with a digital marketing agency or customer support team, this conversation is packed with real tactics that drive resu...

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In this episode, I sit down with Paul, the founder of Calocurb — a natural GLP-1 activator that’s gaining attention as a side-effect-free alternative to drugs like Ozempic. We dive deep into the science behind Calocurb, how it works to support appetite control and weight loss, and why Paul is bypassing traditional DTC and retail channels to focus on selling directly to health practitioners.Whether you’re an entrepreneur, health ent...

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