In this episode, I sit down with John Perry, a seasoned entrepreneur and the driving force behind multiple successful ventures. John shares his wealth of experience, diving deep into the challenges and rewards of building businesses from the ground up. With over 40 years in various industries, John offers invaluable insights into the nuances of entrepreneurship, capital raising, and the importance of resilience.
John begins by discussing his current role with Being Investable, where he focuses on helping entrepreneurs become more attractive to investors by overcoming internal barriers and refining their business models. He emphasizes that while having a great idea is important, investors ultimately invest in people. John’s approach is deeply rooted in systems thinking, a perspective he honed during his early career in advertising and later at Rank Xerox, where he learned the critical importance of structured processes in achieving business success.
Throughout our conversation, John reflects on his journey, from his first job selling sweets to running a successful educational software company, and later ventures in aquaculture and the automotive industry. He candidly discusses the highs and lows of entrepreneurship, including the steep learning curves and the hard-earned lessons from each venture.
One key takeaway from John’s journey is the significance of timing and environment in the success of a business. He advises aspiring entrepreneurs to carefully assess the external factors that can impact their ventures, from political climates to market demand, and stresses that success often depends on these broader systems aligning in your favor.
"Entrepreneurship is a hundred times harder than the hardest thing you’ve ever done," John advises. "But if you can do it for yourself, because you love to see the outcome happen, even if it doesn’t, you’ll have learned something invaluable about yourself."
Join me as we explore John Perry's entrepreneurial journey, his approach to overcoming challenges, and his passion for helping others navigate the complex world of business. This episode is packed with practical advice and inspirational stories that will resonate with both budding entrepreneurs and seasoned business professionals.
Popular Podcasts
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Law & Order: Criminal Justice System - Season 1 & Season 2
Season Two Out Now! Law & Order: Criminal Justice System tells the real stories behind the landmark cases that have shaped how the most dangerous and influential criminals in America are prosecuted. In its second season, the series tackles the threat of terrorism in the United States. From the rise of extremist political groups in the 60s to domestic lone wolves in the modern day, we explore how organizations like the FBI and Joint Terrorism Take Force have evolved to fight back against a multitude of terrorist threats.