Episode Transcript
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Speaker 1 (00:00):
Hi, I'm Junie Barotti
and I am COO here at A Caring
Touch Home Care in San Diego,California.
Great, we are pretty much allof Southern California at this
time.
Speaker 2 (00:14):
Wow, and that's a lot
.
We're expanding.
That's great, that's amazing.
And so tell us about A CaringTouch Home Care, when it started
started, or how long you'vebeen in the business, a Caring
Touch Home Care, started almost12 years ago by Javier Herrera.
Speaker 1 (00:32):
He is our founder and
he actually worked with me when
he's quite a bit younger thanme about 16 years, I believe.
He started with me.
I met him at another company hewas our medical translator and
I was the national salesdirector and he somehow saw my
what do you call it?
(00:53):
My resume up online.
I didn't know, it was stillfloating around out there and he
noticed the same place that weused to work at.
Rxpain Management gave me acall and from there it's been
over three years I've been hereat A Caring Touch Home Care.
Speaker 2 (01:08):
That's awesome, and
you said to me earlier that
you've been in home care for 40years.
Yes, ma'am, oh my goodness.
So tell us what you do rightnow for A Caring Touch Home Care
.
What's your role there as COO?
I know you wear a lot of hats,but what do you?
I do.
Speaker 1 (01:25):
Yes, I wear every hat
Pretty much right now.
I'm growing contracts, I'mredoing retention.
That seems to be when I firstgot here.
I was pretty much tap dancingand I was the whole show.
I was hiring, I was doing thecompliance, I was scheduling, I
(01:45):
was doing everything when Ifirst came to A Caring Touch
Home Care.
Since then we have completelygrown this company out and now
I'm pretty much growing andmaintaining relationships.
Speaker 2 (01:58):
That's great, that's
awesome.
And when people call A CaringTouchouch home care, when they
find you, when they're referredto you, what can they expect?
What happens?
Sort of the process of peopleare overwhelmed, they don't know
what they need, they don't knowwhat they want.
Speaker 1 (02:15):
They don't because
usually when they call they
should have already had homecare in place.
A lot of times people are veryresistant to home care.
I get it.
My mom needs home care andshe's now.
She now likes it, she now likesthe caregiver and all that.
But it just took a little bit.
But when they first call in,we're going to process, we're
(02:35):
going to find out what areathey're in.
We're going to find out whatthe needs are.
We also a lot of times have todifferentiate.
Let them know that we're nothome health, we're home care.
That's always a learningprocess for people what we can
do.
And if there's things we can'tdo like maybe we can't cut
toenails but we can file there'salways a workaround, right.
(02:58):
So once they call in, we comeout and we do an assessment,
whether you're at the hospital,at your rehab or at home.
We then find out as muchinformation as we can about you
so we can make a good fit for acaregiver.
And all of our caregivers arelicensed, bonded, insured.
We're a real home careorganization, so we're an HCO
(03:21):
here in the state of California.
We have to be compliant withthe state comes out yearly and
make sure that all of ourbackground checks, all of our
training, tb, all that sort ofthing is in place.
But when we get out to the homeor the hospital, whatever it
may be, we gather theinformation, we come back, we
(03:44):
debrief our schedulingdepartment, we debrief the
client care coordinators.
So the very first day, the startof care, we also do a home
safety check in the house.
We make sure that they haveeverything they need in the
bathroom.
We can make suggestions, we canshow them on Amazon maybe some
(04:05):
products they might need to makethe home a little safer for
them.
And then we have the very firstday, like tonight, I'm going
out nine o'clock at night to doa start of care and make sure
the caregiver understands theirduties, make sure the client is
comfortable with the caregiver.
This is like we have sundownersat nighttime.
(04:27):
A lot of our people have thatgoing on with them and we want
to make sure we make a good fitand no matter what the need
might be whether you just need ashower, a standby, assist at
the shower that seems to besomething that's very prevalent
with seniors.
They're afraid in the bathroomand so we're there to help,
whether it's toileting,showering if you're bed bound,
(04:52):
bed baths, diapering, all thatsort of thing.
Speaker 2 (04:55):
Yeah, as I talk to
folks in home care like you, and
especially those who've beendoing this a long time, it's not
just when you say, oh, it'shome care, it's not just sending
somebody out to the house tohelp.
There are a thousand otherthings that go along with that
and what you just said a homesafety assessment, recommending
(05:19):
products, making sure the personis safe in their home.
They have everything they need.
Really finding out the story,it's a lot of care management.
It almost always is, and whileyou're, everybody says home care
, but really a good home careagency with a really stellar set
of leadership like you, this isa whole.
(05:41):
It's bigger than just sendingan aide out to the house or a
caregiver out to the house.
It's all about the safety ofthe client and things they just
would never think of.
People haven't been in thisposition before a lot of times.
Speaker 1 (05:55):
They don't know what
to expect from the home care aid
.
It's like you said, it's notjust sending somebody out there.
Every household we go into isdifferent.
Some have dogs, some have catswe have to make a match there.
Some don't want us to wearshoes.
So we're always respectful ofwhatever their traditions or
whatever we're walking into,because we're there to enhance.
(06:19):
We're not there to take overany independence.
We're there to enhance.
We're not there to take overany independence.
We're there to enhance yourindependence and keep you home
for as long as you want to bethere.
And so just every situation isdifferent.
And so it's reading the room,reading the person and getting
that caregiver to.
Also.
They also have to switch fromhousehold to household.
(06:40):
It's not just telling themthey're going into some
households where the person mayhave dementia, and then the next
household the person's.
Just it's a physical, not theirmind is they can remember, but
maybe they just need assistanceall the time, a standby assist.
So every household's different.
Speaker 2 (06:59):
Yeah, absolutely.
And you mentioned that you'regoing out at nine o'clock at
night to do a start of care.
So that tells me that you guysdo, and maybe it's mandatory all
over, but not every home careagency does that.
So you getting back in the carat nine o'clock, that's my
bedtime, that's mine too, butthat's great, that's wonderful
(07:22):
that you're there to make thoseintroductions.
They already have talked to you, probably, or at least know who
you are, and that's a wonderfulthing to do.
Speaker 1 (07:31):
This family is coming
from out of state and I am
training somebody new in andthey're just going to shout at
me and see what I do.
But definitely we want to seewhere everything's at.
And I haven't met them yetbecause they're coming from out
of state, but I've been talkingto them over the phone.
So I will get there an hourearlier just to talk with them
and then the caregiver willarrive at nine o'clock and I'll
(07:52):
do the start of care at thattime to kind of show them around
.
Yeah, that's great yeah.
Speaker 2 (08:02):
Start of care.
We're out there for sure.
I think that's importantbecause it's hard to not know
who's going to arrive at thedoor and then it's a little
awkward.
People haven't met each other.
Some caregivers, I'm sure, aregreat at it and can introduce
themselves and take care of thewhole thing and they get it.
But there's a lot of times whenfolks need a little extra
introduction time and maybe thecaregiver's new, like you said,
(08:22):
and they may not know exactlywhat questions to ask.
Speaker 1 (08:25):
So I think that's
wonderful that you guys do that
and what I like is I like everyclient care coordinator it's
always not the same one becausedifferent people are on call but
I do like the ones who connectthe most to try to do as much of
their own starts of care, sincethey're already that trusted
face for that person, for thatclient.
(08:46):
I should say.
Speaker 2 (08:47):
Yeah, absolutely, and
I imagine you also touched on
cultural differences.
So being respectful of people'swishes when you walk in the
door and, of course, san Diegoand Southern California is a
melting pod of culture, hugemelting pod, yeah, so you guys
get to see all kinds ofdifferent cultures and have
become aware of, you know, thepotential requests of certain
(09:12):
cultures.
And that's amazing too, becauseI know that caregivers and I'm
sure that you being there orsomeone else being there for
start of care is great, becausethey may not have experienced
that culture yet or been in ahouse like that.
Taking the shoes off is a greatexample.
Speaker 1 (09:27):
A lot of folks asking
where you would like them.
Where can I sit, when do I putmy belongings Not assuming
anything, teaching them how webe respectful, and that's all
done in our orientation here andbecause we do hands-on training
here at the office, oh great.
So our recruiters if I do havesomebody who is Russian speaking
, I'll ask the recruiters tolook out for someone Russian
(09:49):
speaking.
If we need Farsi speakers, myrecruiting team will look for
Farsi speakers.
We do have that populationwithin our ranks of caregivers
speakers.
If we don't, we do have thatpopulation within our ranks of
caregivers.
However, sometimes we may needthey will look.
If sometimes some people preferTagalog speakers, they love it.
Not that we, if that's whatthey understand best, of course
(10:12):
we're going to try to keep that,but for sure we're always
looking for that diversepopulation to serve either
diverse senior population.
Speaker 2 (10:23):
Yeah, I mean we've
had, I know, over the over time
we've run ads for different homecare agencies that are looking
for Vietnamese speaking andeverything you can imagine out
there, and you find too, thatwhen people have dementia and as
they become hard of hearing, itis.
Speaker 1 (10:39):
But when people have
dementia and as they become hard
of hearing it is, it's.
We try to as best we can notthat it always happens, but we
try the best we can to keep thatso they can communicate.
Yeah, so they can communicate.
Speaker 2 (10:50):
Yeah, it's scary when
you know somebody's in your
house and they don't speak thesame language as you at all.
Just a little bit it can getyou through.
But yeah, that's scary forsomeone, especially if they have
dementia and a person caringfor them has no idea what's
going on.
Yeah, that's great.
Speaker 1 (11:23):
It sounds to me like
the experience that you bring to
the table and your founderbrings to the table makes for an
excellent agency that servesyour population.
So we have so many great peoplehere.
Our schedulers, you know,they're wonderful.
Our recruiting our client carecoordinators that are out in the
field right now doing pop-inschecking to see how the clients
are doing with their caregiversyeah, they're all passionate
about what they do.
I think they can't help butcatch a little from me.
They're very passionate aboutserving our elder community here
(11:46):
.
Speaker 2 (11:47):
And you mentioned
that you do training in-house,
so does everybody come in fororientation and training?
How?
Speaker 1 (11:52):
to wash your hands
correctly, how to put gloves on,
take gloves off correctly, yeah, and then they're taught how to
(12:15):
redirect with dementia, all ofthat in the training.
So everybody does come in-house, which is nice because
scheduling gets to see their, ofcourse, their faces on our what
we use our scheduling, yeah, sothey get to see them there.
But it's really nice that theycome into the scheduling
department after they go throughorientation so they can sit
(12:37):
down with scheduling and theycan get a little more on other
than what recruiting puts in.
Speaker 2 (12:44):
That's definitely a
plus to get to know, put names
and faces together, because youdon't see each other that often.
People are very independent andthey're out on their own doing
their thing and it's hard togather everybody back in.
Speaker 1 (13:01):
We have apps where I
can see every single text that
comes in.
We can all see the textmessages.
We can see the phone callswe're truly a 24-hour,
seven-day-a-week company so Ican see everything that comes in
at nighttime.
I can see virtually a 24-hour,seven-day-a-week company, so I
can see everything that comes inat nighttime.
I can see the text messaging.
We can see everything, so thecaregivers can always
communicate with us if they needhelp, if they're out in the
(13:22):
field, whatever's going on, andthere's always someone on call
at night, like on the weekends.
Speaker 2 (13:28):
That's wonderful.
Sounds like you guys haveSouthern California taken care
of.
It'd take a large army to takecare of all of Southern
California's needs, but itsounds like you guys have really
got it together and reallyexperienced leadership.
It starts there.
It really does start there.
Speaker 1 (13:46):
It's a vision and
I've learned so much over my
years.
Every company I've been at isand I've learned so much over my
years, every company I've beenat, every place I've been what I
like to take from that companyand what I've learned from that
company and just make it betteror make it ours, yeah, yeah it
really counts for a lot.
Speaker 2 (14:04):
You know a lot of
experience, right, you know what
you want to see and you knowhow.
You know what you want yourreputation to be, which is good,
of course but you've beenaround the block long enough to
know how to get there and makesure that things are gonna.
They don't run smooth every day, I know that they don't, but
you in the end, I want to be theeasiest company to work with.
Speaker 1 (14:26):
Yeah, I want to be
easy to work with the referral
sources, with the, with theiradult children, if there's
anything.
Oh, can you take my mom here?
It's a little bit like it's anorange.
We're in San Diego and theylive in San Diego.
Yeah, we can do that.
It's always.
We try to be as easy to work aspossible.
Speaker 2 (14:49):
Yeah.
Speaker 1 (14:50):
And that's the goal.
The goal is to be easy to maketheir life possible.
Yeah, and that's the goal.
The goal is to be easy to makethem feel comforted.
Speaker 2 (14:55):
Yeah, and being easy
to work with means excellent
customer service, so people arealways looking for.
We all can complain aboutcustomer service in one way or
another, about different thingsin our lives.
So being easy to work withmeans great customer service and
flexibility and being willingto work around things, like you
(15:17):
said earlier.
So that's wonderful.
I love an easy company to workwith, don't we all?
Speaker 1 (15:23):
If you can return
easy, by all means, that makes
an easy company.
Let's just be the easiestcompany, as easy as we can here
in San Diego.
Let's just make it really easyfor people to reach out to us
and put this together for themand just be flexible.
As that person either getsbetter or declines, let's just
(15:44):
keep rolling with it and let'sjust be there and hold that
space and just be there for them.
Speaker 2 (15:49):
That's great.
Thank you for talking with meand giving me all the scoop
about CaringTouch Home Care,because we need to get the word
out more about all of our homecare agencies, and having a
great one in Southern Californiais really it's my pleasure to
talk to you, so thank you somuch.
My pleasure to talk to you too,valerie.