The Secret to Turning Your Passion into a Profitable Coaching Business with Susan Taylor

In this episode of the Career Coaching Secrets podcast, Rexhen interviews Susan Taylor, a coach that helps "coaches, consultants, and creators build a profitable and scalable coaching business". Susan shares her journey, from working a corporate job to transitioning into a full-time coaching career.

She reveals her biggest challenges, including the stress of building a business and refining her ideal client profile. Susan also discusses the investments she made that led to success, like joining a masterclass and hiring a sales coach, and the ones she regrets, such as paying for expensive software she didn't use.

Susan offers advice for coaches who are looking to scale their impact. She also explains her unique pricing model, the importance of focusing on a niche, and the marketing strategies that have worked for her, including building a personal brand and speaking at events

You can find her on:
https://www.linkedin.com/in/susan-taylor-transformative-leadership-coach
https://www.generoninternational.com/

You can also watch this podcast on YouTube at:
https://www.youtube.com/@CareerCoachingSecrets

If you are a career coach looking to grow your business you can find out more about Purple Circle at http://joinpurplecircle.com

Get Exclusive Access to Our In-Depth Analysis of 71 Successful Career Coaches, Learn exactly what worked (and what didn't) in the career coaching industry in 2024: https://joinpurplecircle.com/white-paper-replay