Ep2 - Cooking with CJ

In this engaging conversation, Matthew Hussey and CJ from Cooking With CJ delve into CJ's culinary journey, exploring the challenges and triumphs of content creation in the cooking niche. They discuss the importance of family, community, and collaboration, as well as the emotional rollercoaster that comes with being a content creator. CJ shares insights on time management, diversifying income streams, and the significance of nurturing relationships within the cooking community. The conversation highlights the passion for cooking and the joy it brings to both creators and their audiences. In this engaging conversation, The Hungry Hussey and Cooking With CJ discuss their journeys in the culinary world, focusing on recipe documentation, brand relationships, and the balance between passion and audience demand. They share insights on the evolution of their cooking techniques and the challenges of being a content creator in the food industry. In this engaging conversation, The Hungry Hussey and Cooking With CJ explore various aspects of barbecue culture, personal cooking experiences, and the challenges of content creation. They discuss the influence of regional barbecue styles, the importance of learning from cooking failures, and the significance of personal branding in the culinary world. CJ shares his aspirations for the future, including his desire to participate in cooking competitions and his goals for growing his online presence. The conversation is filled with humor, insights, and practical cooking tips for both beginners and seasoned cooks.

YouTube - https://www.youtube.com/c/CookingWithCJ
Facebook - https://www.facebook.com/cookingwithcjchannel/
Instagram - https://www.instagram.com/_cookingwithcj/?hl=en
Website - https://www.cookingwithcj.com/

Takeaways

CJ's journey into cooking began as a way to help his son with film projects.
The importance of community in the cooking content space is emphasized.
Time management is crucial for content creators to balance filming and personal life.

CJ shares the emotional ups and downs of content creation, including dealing with negative comments.

Diversifying income streams is essential for sustainability in content creation.
CJ's love for cooking is deeply tied to his family and personal experiences.
The conversation highlights the significance of collaboration among creators.
CJ encourages aspiring creators to share their skills on platforms like YouTube.
The emotional impact of viewer feedback can motivate creators to continue their work.

CJ's experience shows that success in content creation often requires patience and resilience. I really wanted to make a push to have my recipes there.
If you overcomplicate it, people aren't going to want to mess with it.
I need to put something out on this so people be successful.

You can't do smash burgers every week.

You gotta move and groove with things. Barbecue culture is deeply influenced by personal journeys and regional styles.

Learning from cooking failures is essential for growth and improvement.
Condiment preferences can significantly affect cooking styles and creativity.
Regional barbecue styles offer unique flavors and techniques worth exploring.
Cooking for large crowds requires careful planning and preparation.
Tri-tip and brisket present a culinary debate with differing opinions on tenderness and flavor.

Future aspirations in cooking can include participation in competitions and collaborations.

Essential cooking tips for beginners include using an instant-read thermometer and not being afraid to fail.

Promoting personal brands and products is crucial for content creators in the culinary space.

Getting started in content creation is as simple as pressing record and sharing your passion.