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July 2, 2025 11 mins

Think localization is just translation? These 11 real campaign fails prove otherwise.


One wrong slogan, one ignored language — that’s all it takes to lose trust, relevance, or the entire market.

🎧 Tune into Episode 1 of "Context Please" is live - Afrolingo’s podcast on what NOT to do.

#MarketingInAfrica #AfricanMarkets #AfricaBusiness #PanAfricanBrands #KnowYourMarket



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