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August 13, 2025 57 mins

In this inspiring full-circle conversation, host Danyah reunites with Katie, a creative entrepreneur who has transformed personal grief, career pivots, and viral moments into a thriving online presence and a clothing brand, Bad Witch Designs.

Katie’s journey takes us from chasing Hollywood dreams to grieving the unexpected loss of her mother, all while building an online presence that is heartfelt, hilarious, and undeniably human.

She opens up about leaving LA, restarting life in Georgia, and the moment her TikToks unexpectedly went viral. It started with Harry Potter skits, then evolved into raw and honest reflections on life after loss. From letting go of old dreams to finding creative purpose in chaos, Katie shares what it truly looks like to reinvent yourself again and again.

In this episode, you’ll hear real talk on:

  • Failing (and freeing yourself) from the “dream job”
  • Going viral without trying
  • Launching a clothing brand from a place of desperation and joy
  • Grieving in public and giving yourself grace
  • Why her new 9-to-5 brings more creativity, not less
  • How creativity can be therapy, resistance, and reinvention all at once

Whether you are in a season of transition or simply craving permission to be more human online, Katie’s story will resonate.

Follow Katie on:

TikTok: @badwitch1126

Instagram: https://www.instagram.com/katierachel26

Explore her brand: badwitchdesigns.com

If you enjoy this episode, please follow, rate, and leave a review. It helps more creatives find the show.

Let’s Connect:
https://www.instagram.com/danyah.aossey/
www.micmoguls.com

This podcast is produced by MicMoguls.com

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