Brand Obsession Starface: From Stigma to Statement

In this episode, Johanna dives into the colorful world of Starface and the creative genius behind it, Julie Schott. Starface isn’t just another skincare brand—it’s a movement that challenges stigmas and reshapes how we view “unsexy” product categories. Johanna explores how Schott transformed pimple patches into a bold statement piece, embraced by a generation that values self-acceptance over perfection. She discusses Schott’s use of playful design to shift social narratives, the importance of a strong visual identity, and the power of intuition in building innovative, purpose-driven standout brands.