August 2, 2025 • 33 mins
Klev Dya Petrovna, an enigmatic figure in the music industry, captivates audiences globally with her mysterious ascent to fame. This episode delves deeply into her unparalleled journey, unveiling the layers behind her anonymity and exploring the motivations that propelled her to stardom. From her roots in Ukraine to her upbringing in Greece, we dissect the influences that shaped her identity as an artist. Furthermore, we examine the deliberate management of her mystique, which transformed her anonymity into a powerful marketing tool, igniting a fervent curiosity among fans and critics alike. As we navigate through her narrative, we uncover the profound significance of authenticity, resilience, and the relentless pursuit of passion that defines her artistic expression.
Who is
Welkom bij een nieuwe aflevering van Stagevibes – waar muziek en verhalen samenkomen.
Vandaag duiken we in het leven en de klanken van Klavdia Petrivna, een Oekraïense zangeres die traditionele folklore mengt met een moderne twist. Met haar dromerige stem en poëtische teksten weet ze een brug te slaan tussen het verleden en het heden. Haar muziek is niet zomaar een lied – het is een gevoel, een herinnering, een landschap in klanken.
Blijf luisteren en ontdek waarom Klavdia een unieke stem is in de Oekraïense muziekscene.
Companies mentioned in this episode:
- TikTok
- Target Music
- Eurovision
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:00):
Who is Klev Dya Petrovna?
That's the question, isn't it?
The one that's reallycaptivated millions, pretty much
across the globe.
It sent these ripples, like,huge ripples of intrigue through
the whole music scene.
Oh, dear.
Selling.
Imagine this.
An artist just appearingseemingly out of nowhere, right?
And then rocketing to this,well, unimaginable fame.
(00:22):
We're Talking platforms likeTikTok, her tracks racking up and,
I mean, literally millions ofplays, all while her true identity
a complete, like, impenetrable.
She just bursts onto thescene, a musical phenomenon.
Roots in Ukraine, but she grewup in Greece.
Now she's representing Greeceon one of the biggest stages in the
world.
It's quite the journey.
(00:43):
So today we are taking a deepdive into this.
Well, this extraordinary enigma.
We're gonna meticulously peelback the layers, all the mystery,
to understand not just herincredible journey, but also the
surprising and honestly,deeply personal why behind her unique
path to stardom.
We're gonna sift through every.
Everything we found, pull outthe most compelling bits, and really
(01:06):
bring her fascinating story tolife for you.
And that why, like you justsaid, that's exactly what makes her
story so, so compelling.
This isn't just, you know,another rising star narrative.
It's about an artist whoseinitial climb was wrapped in such
deliberate secrecy.
I mean, the speculation aroundher was just boundless.
It was wild.
Yeah, I remember that.
(01:26):
Theories about her age wereall over the map.
Was she, like, an experiencedwoman, maybe late 30s, early 40s,
you know, a seasoned protrying a new angle?
Or was she super young, freshtalent, just starting out?
Some people even seriouslysuggested her lyrics, which were,
you know, surprisingly deepand mature.
Very poignant.
(01:46):
Yeah.
Were actually generated by AIartificial intelligence, which, of
course, just poured gasolineon the fire.
It amplified the mystique.
It turned her anonymity intothis, like, incredibly powerful marketing
tool.
So our mission today is reallyto unearth this whole fascinating
journey from those mysterious,almost conceptual beginnings right
(02:06):
up to her global presence.
Now, we've gathered a lot ofmaterial, and we'll draw out the
key insights for you.
Okay.
This deep dive, it shouldilluminate not just who Klaviya Petrovna
is, but the deepermotivations, the calculated moves,
maybe, and the personal stuffthat shaped this completely unique
path in, let's face it, areally tough industry.
(02:28):
Absolutely.
Story about identity.
Definitely authenticity, too,and, well, the power of the unknown.
Okay, let's really get intothis enigma of identity, then, because
that's where it all kicks off,isn't it.
When Clavida Petrovna firstappeared, it wasn't just that her
identity was hidden.
It was that this hiddenidentity somehow became an instant,
like, undeniable hit.
(02:49):
Her tracks just spread like wildfire.
They really did.
Viral is the word.
Yeah.
They weren't just getting afew thousand plays here and there.
We're talking millions.
Millions of plays on YouTube,all the big streaming services.
It was just pure,unadulterated viral success almost
overnight.
Incredible speed.
But the really captivatingpart was that absolutely nobody knew
(03:09):
who was behind it all.
What was it, do you think,about that initial anonymity that
made her just explode onto thescene so powerfully?
Well, the power of thatanonymity, like you said, it wasn't
accidental.
It was totally deliberate.
A masterclass in, let's say,mystique management.
Okay, even the name itself.
Clavna.
Right.
(03:29):
It wasn't just picked out of a hat.
It was a pseudonym, borroweddirectly from a character in a classic
Ukrainian novel.
Oh, interesting.
Yeah.
Zapisky KurpatovoMephistophelia by Volodymyr Vinychenko.
So right away, that choicegave her Persona this layer of, like,
literary intrigue.
It signaled, maybe to peopleon the know, a deeper artistic, maybe
(03:50):
even intellectual intent rightfrom the start.
For everyone else, it justadded to the mystery, the allure
of the unknown.
I mean, think about it.
We live in an age whereeverything is documented, right?
Every artist's breakfast is on Instagram.
Yeah, true.
So this intentional void ofinformation, it created this powerful
psychological pull.
It wasn't just, oh, here'ssome good music.
(04:11):
It was a riddle, a puzzle.
And, well, humans are wired tosolve puzzles, aren't we?
We absolutely are.
And because of this calculatedsecrecy, this deliberate veil, the
fan theories just went nuts.
I mean, it must have been anabsolute field day for the online
sleuths.
Oh, completely.
People were obsessed, trulyobsessed with guessing her age.
(04:32):
Was she experienced?
Late 30s, early 40s?
Maybe someone who'd beenaround, trying a new thing, a second
act?
Right.
That was a big one.
Or was she a total newcomer?
A young girl just startingout, but with this.
That had this surprising depth?
Yeah, the voice threw people off.
And then maybe the wildesttheory of all, the idea that her
(04:53):
lyrics, those really poignantlyrics, were actually AI generated.
Can you just imagine the buzz,the debates, the endless forum threads.
But a masterclass, like yousaid, in managing that mystique and
her team, they actively playedinto it.
They weren't just sitting back.
Oh, really?
How so?
They were subtly fanning theflames they'd use ambiguous text,
(05:13):
you know, in videodescriptions on our artist's pages.
Vague phrases, little hints,things you could read multiple ways.
Ah, clever.
Especially things that fueledthat AI theory.
It wasn't accidental at all.
It was a deliberate tactic.
Create buzz, keep peopleguessing, turn her identity into
this massive talking point.
Right.
(05:33):
Think about it.
Every time someone shared atheory, debated her age, whatever,
they weren't just sharing a song.
They were participating inthis cultural like phenomenon.
Yeah, keeping the convers going.
It's.
Exactly.
And all that constantguessing, it generated millions of
impressions.
It basically turned every faninto an unwitting unpaid marketer
for her, amplifying her reachway beyond what normal marketing
(05:56):
could do.
Wow.
It shows this reallysophisticated understanding of virality.
It's not just about catchy tunes.
It's about engineeringcuriosity itself.
Which is, you know, a prettypowerful lesson for anyone trying
to cut through the noise today.
Okay, so after all thatfantastic speculation, all the guessing
games.
Yeah.
What was the big reveal whenthe curtain finally came down?
Well, the big reveal was thatClaudia Petrovna is actually Solomia
(06:20):
o. Prischko, born August 13, 2005.
2005.
Wow.
Okay.
Yeah.
Born in Hernay, Lviv Oblast, Ukraine.
Which makes her, as you say,really quite young.
Right.
Especially compared to some ofthose early theories about her being,
you know, a seasoned older artist.
That completely reframeseverything, doesn't it?
The sheer youth of someonecreating that sound with that mysterious
(06:42):
presence, it just adds another layer.
It absolutely does.
The revelation of her age, herreal identity, it was a huge turning
point.
It shifted the public viewfrom this unknown thing to a remarkably
young talent.
Right.
But what's even morefascinating, maybe more illuminating,
is the actual reason she wasincognito at first.
Okay.
It wasn't as so many peoplethought and as the industry often
(07:03):
does.
Right.
It wasn't some clever preplanned PR stunt just to generate
hype.
No.
According to Osti, a closecollaborator, another musician.
Yeah.
The decision came fromsomething much more personal.
Much more relatable, actually.
Oh, was it just profoundshyness and a deep seated fear of
failure?
Really?
Just shyness?
Apparently so.
Which completely flips thescript on the whole calculated marketing
(07:26):
narrative, doesn't it?
Wow, it really does.
It reveals this vulnerable,very human reason for wanting to
protect yourself.
You know, shield her talentfrom the spotlight, maybe judgment
in those really early days.
That make you think?
Yeah, it makes you reconsiderhow often we project these complex
strategies onto public figureswhen maybe the reality is much simpler,
(07:47):
much more human.
It suggests this realauthenticity at the core of her journey,
even if it started behind a mask.
So let's step back then.
Before the masks, the mystery,the global stages.
Paint us a picture of herearly life.
She grew up in Athens, Greece.
Right.
Describes it as suburban,almost townish, villagey.
(08:07):
Yeah, that's a picture she painted.
Sounds like a prettytraditional upbringing.
School, church, hobbies.
And among those hobbies,singing was always there.
Plus volleyball.
That sounds very grounded,almost idyllic, really.
A world away from viral fame.
What were the roots of thatmusical connection?
Well, that traditionalupbringing, it definitely seems to
have provided a solid foundation.
(08:28):
But what really jumps out ineverything she recalls about her
early years is this lifelong,almost innate connection to music.
Innate?
Yeah.
She literally describesherself as being born to sing.
She remembers melodies justsort of coming out of her mouth as
soon as she started talking.
Even as a toddler, her singingwasn't just a casual hobby she picked
up.
It was constant, pervasive.
(08:51):
She sang everywhere.
In the kitchen, you know,while family cooked, School hallways,
the bathroom.
Maybe the acoustics were good.
Ha ha.
Probably living room familygatherings, even, apparently during
volleyball practice.
During volleyball?
That's what she says.
So it wasn't just a fleeting interest.
It was this undeniable deep drive.
It permeated everything.
(09:11):
Yeah.
It sounds less like a choiceshe made and more like this fundamental
calling.
Just part of who she was,Something that had to come out through
song.
Music wasn't just somethingshe did.
It was truly inside her.
You often hear about artistshaving that one big aha moment, right?
That lightning bolt where theysuddenly know, this is it.
This is what I have to do.
Did she have a moment like that?
(09:32):
A clear turning point?
Well, what's reallyinteresting about her journey, and
maybe a bit unusual, is hertake on that exact question.
She says emphatically, no.
There wasn't one single ahamoment like that.
Instead, she describes it moreas this gradual but definitely deepening
realization.
Sinking wasn't just somethingshe liked.
(09:53):
It was an absolute necessityfor her part of her daily existence.
She felt this real need, thiscompulsion to sing every single day.
Wow.
And the ultimate confirmation,it didn't come from some big performance
or moment of inspiration.
It came when she temporarilylost her voice for a few days.
Oh, no.
Yeah.
She said she cried constantly,was deeply upset, just distressed
(10:15):
to her core.
And that visceral experience,that suffering from not being able
to sing made her realize withtotal clarity, I could not live without
singing.
It was literally inside her.
That's intense.
It is.
So while it wasn't a suddenflash that Experience solidified
her path in this really deepemotional way.
It cemented singing as justnon negotiable part of her being.
(10:39):
It feels almost more powerfulthan a single aha moment, you know,
like an undeniable truthdiscovered through absence.
Absolutely.
And something so crucial forany artist, especially starting out
on a path like hers, is family support.
She talks about that.
Right.
Expresses this deep gratitudefor her family's unconditional love.
Their backing says her journeywouldn't be possible without them.
(11:01):
She's very clear on that.
That kind of support must be amassive driving force.
Just gives you the freedom topursue something so demanding, so
uncertain.
Oh, it's absolutely crucial.
And you're right, it's alsoremarkably rare.
Yeah.
Often underestimated in the arts.
Yeah.
She actually mentions she wasvery lucky.
They never pushed her to finda real job, which, I mean, that resonates
with so many aspiring artists, right?
Totally.
(11:21):
The pressure is real, immensepressure to.
Pursue something moreconventional, stable, predictable.
Especially with music being sonotoriously tough.
So this family backing, thisgenuine belief in her talent, her
passion, it created thissecure, nurturing space for her,
must.
Have made all the difference.
For sure.
It allowed her to chase herdream without that added weight of
(11:42):
external doubt or financialworry or emotional pressure from
her closest people.
It's a gift, really.
It lets an artist take risks,commit fully knowing they have that
safety net of love and encouragement.
It's often the silent enginebehind creative success, giving them
that psychological space tojust be themselves and grow.
So, okay, she has this deeppassion, incredible family support
(12:05):
as her foundation.
How did she actually make theleap into the professional music
world from that privatepassion to public performance?
She was on the Voice of greaseback in 2018.
That's right, yeah.
Made it to the finals, butdidn't win the whole thing.
Now, for a lot of people,getting that far, but not winning
might feel like, I don't know,an end point, maybe even a bit of
a letdown.
But for her, it sounds like itwas just the beginning.
(12:26):
That's exactly it.
And her perspective on thosetalent shows is incredibly strategic.
Remarkably insightful,especially for someone so young at
the time.
How so?
She explicitly says it wasn'tan expiry date for her career.
Her exact words were, it wasthe beginning of everything.
Wow.
She saw it not as just acompetition to win, but as this vital
(12:49):
platform, an opportunity for publicity.
A place where industry pros,scouts, record labels, they were
all watching, listening, very smart.
She knew she had to grab thisopportunity and basically leverage
it into what she really wanted.
A sustainable career in music.
And did it work?
Almost immediately after theshow, she used that exposure to get
(13:10):
jobs as a backing vocalist,working with major, like legendary
Greek artists.
No kidding.
Yeah.
So it wasn't about the trophy,it was about using the spotlight
to build a network, gain realworld experience, make a name for
herself behind the scenes, allwhile watching the industry work
from the inside.
It shows this maturity,looking beyond the immediate hype
to the long game of.
Actually building a careerthat is really savvy.
(13:31):
Which then leads naturally toher first big professional step as
a solo artist.
The record deal signed withTarget Music and music records in
2022.
That must felt like a huge leap.
After backing others, nowstepping into her own spotlight.
Oh, absolutely.
It was a monumental step, thedefinitive transition to what she
(13:51):
calls a more personal career.
Her official introduction asKlavdia the artist.
Right, not just the voicebehind someone else.
Exactly.
Before that, she was primarilya backing vocalist, putting in the
work, honing her craft backstage.
This deal, this was her moment.
Stepping out front with herown music, her own vision.
She described it as a seriousand great moment.
(14:13):
Her real professional stepping stone.
It wasn't just another gig, itwas formal recognition, a commitment
from a label, the chance tomove from supporting act to building
her own unique identity.
It gave her the resources, theplatform to really explore her creativity
on a much bigger scale.
A massive milestone.
And it's not just her voice orstage presence, amazing as they are,
(14:35):
She's a songwriter too.
She co wrote the music forAstro Amata, her Eurovision song.
Yes, she did.
It's fantastic to see hercreative input right there in her
work.
Shows a deeper level ofartistry beyond just performing.
And for her songwriting, seemsreally personal, almost sacred, you
could say.
She also shared that she wroteher very first solo song way back
(14:58):
in 2021 and she plans torelease it after Hero Vision as part
of her own album.
Oh, cool.
And she talks about this songwith such affection, calls it her
baby, expresses this immensepride, this anticipation for people
to finally hear it.
That deep emotional investmentin her own original work, it just
highlights her commitment, herdesire to share something truly personal
(15:20):
with her audience.
I mean, performing songswritten by others is one skill, right?
And she's great at it.
But to actually, as you putit, birth the music, to pour your
own experiences, emotions,thoughts into it, that's another
level.
It lets her shape her ownstory, speak her own truth through
the music.
Creates an even more authenticbond with listeners.
And her success since then hasbeen incredibly fast.
(15:42):
Topping Ukrainian radio chartsearly 2024 with Zaidi Mene, then
hitting number one again with Baraban.
That collab with Artem Pavovaro.
She's really making waves.
Showing consistent chart powerand backing up that rapid rise.
Is a surprisingly extensivediscography for someone so young.
Right.
Her output is prolific.
(16:03):
Full albums like Yee Da.
Eps too, like Barezzi Mani,Zaima, Intimna, Lyrica.
Quick reminder, what's an EP again?
Oh, right, an extended play.
It's basically shorter than afull album, but longer than just
a single song.
Often used strategically by artists.
Maybe explore a new sound,test the waters, keep momentum going
between big album releaseswithout, you know, the huge commitment
(16:24):
of a full lp.
Gotcha.
Makes sense.
And she has tons of singles,too many featuring collaborations
like you mentioned, withartists like Asti Taworki, Artem
Pvovarov, big names.
Yeah.
Tapping into their audiences too.
It shows not just hercreativity and work ethic, which
are clearly immense, but alsoher collaborative spirit and a smart
strategy for staying fresh,staying visible in the market.
(16:48):
Collaborating with someonelike Pivavorov, who's huge in Ukraine,
creates this synergy, broadensher appeal, gets her music heard
by new people constantly.
It's strategic, consistent output.
She knows how to stay top of mind.
But okay, with all that speed,all that success, there must have
been challenges behind the curtain.
She mentions a really toughstruggle during her first year with
(17:10):
the label, which maybeinevitably happened right around
the COVID pandemic shutdown.
Yeah.
Timing was rough.
The whole music industry just stopped.
And she felt really skeptical,struggled to find her musical footing
in this completely new,uncertain world.
Yeah, that period, as you say,it was critical for her and deeply
personal at times.
She describes as reallyshaping her identity as an artist.
(17:30):
What was the core issue?
The core conflict was thisfundamental decision.
Should she sing primarily in English.
Yeah.
Or in Greek.
Ah, the language dilemma.
Exactly.
She noticed pretty smartlythat Greek audiences, especially
back home, connect much moredeeply, more emotionally with songs
in Greek.
English becomes a secondarychoice for that local market, maybe
(17:53):
more for reaching internationally.
Right.
Makes sense.
So this created this hugeinternal conflict.
On one side, the fear of maybenot getting famous internationally
if she only sang in Greek.
On the other, the fear of notbeing truly happy, not authentically
connected, if she mainly sangin English, you know, sacrificing
that deep root connection.
That's a tough spot.
Really tough.
(18:14):
A period of serious selfdiscovery, reconciling her artistic
hopes and her emotionalconnection with the hard realities
of the commercial music market.
But how she resolved it reallyshows her integrity and adaptability.
It Sounds like she reallywrestled with that.
A genuine artistic crossroads.
But it seems like she foundher path through it.
She says she's very used to it now.
She's loving my Greek songs.
Loving singing in Greek findsreal happiness.
(18:36):
And fun in it, which reallyshows she found her authentic voice,
her comfortable place in the market.
And that's so crucial, isn'tit, for long term satisfaction to
sustainability as an artist?
Absolutely.
And that resolution, it says alot about her resilience, her commitment
to her own truth.
But beyond those identitystruggles, she's also incredibly
(18:56):
open about the stark realitiesof being an artist, especially compared
to, say, a regular 9 to 5 job.
How so?
She highlights the big differences.
No fixed schedules, noguaranteed days off, certainly no
guaranteed salary.
Yeah, the instability, thatunpredictability can be really daunting.
And she connects it directlyto how overwhelming, how tiring the
job can be.
The constant low level anxietythat can bubble up, the demands on
(19:19):
her time, her energy, it takesa toll.
But she also points out, whileit lacks that conventional safety
net, it offers other rewards,maybe less tangible, but deeply fulfilling,
unique to the creative life.
And this nuancedunderstanding, the trade offs, it
really sets the stage for hercoping mechanism.
The philosophy she adopted tohandle these exact challenges shows
(19:41):
real maturity, acknowledgingthe whole picture, good and bad.
So with all those intensepressures, the anxieties, what's
her secret?
What's the best advice sheever got?
The philosophy that gets herthrough it sounds simple, but profound.
Enjoy the process.
And she really applies thatdeeply, consistently.
Despite the difficulties, theanxiety attacks, the sheer exhaustion
(20:03):
that comes with it all, shestays fiercely determined to embrace
the whole ride.
How does she do that?
She consciously sees it asthis one of a kind experience, something
that might not happen again.
Right.
Recognizes how special it is.
So her mindset is toconstantly remind herself of why
she started that initial purelove for music.
Her fundamental dreams,keeping perspective.
(20:23):
Exactly.
By focusing on enjoying theprocess itself, she turns potential
roadblocks, stresses, intojust part of this larger fulfilling
experience.
It's not just a nice phrase,it's a deep personal philosophy.
It lets her keep going,thrive, maintain her passion in a
really relentless industry.
It grounds her in the joy ofdoing it rather than just chasing
(20:45):
the outcome.
It's a vital lesson, reallyfor anyone pursuing a passion.
Not just artists findcontentment in the journey.
Now let's shift to a majordream she's living right now, Eurovision.
Representing Greece on thatmassive stage she calls her national
final win, the moment she gother spot.
One of the best days of myLife, Huge moment.
(21:05):
And she felt so honored by theGreek people's vote.
Said that public support meanteven more to her than the jury's
backing.
What was the impact of thathuge public validation?
That public support?
Yeah, that clear vote from the people.
It's incredibly powerful forher motivation.
She's very open about its effect.
She explicitly says feelingchosen, supported by the Greek public,
made her want to do more.
(21:26):
It shows that genuineconnection with her audience really
fuels her drive to createmore, perform better, push herself
further.
It wasn't just about winning a contest.
It was about feeling seen,believed in, chosen by the people
she sings for.
That must be an amazing feeling.
Oh yeah.
That kind of affirmation fromthe public.
It's a huge source of energy,validation, renewed purpose.
(21:50):
It really highlights thatpersonal connection she wants in
her music.
Something beyond justperformance into a shared emotional
thing.
It roots her success in theaudience's embrace, makes it all
the more meaningful.
Here's where it gets reallyinteresting and kind of surprising.
When she actually won, you'dexpect immediate, pure joy, right?
Celebration.
Yeah, you would.
(22:10):
Instead, she shared that forthe first two days, days after winning,
she actually freaked out.
Locked herself in her bedroom.
Why?
To process the information.
Process the information?
Like a computer.
Haha.
Yeah.
Her family was celebrating,totally jubilant.
But she felt this intense needto just internalize the overwhelming
reality.
She was anticipating the sheerexhaustion, the anxiety that would
(22:32):
come with such a huge win andthe whole journey ahead.
That computer, likeprocessing, as you call it, that's
fascinating.
It really reveals somethingunique about her personality, her
coping style.
Right.
Instead of getting swept up inthe immediate emotion, good or bad,
she instinctively soughtsolitude to methodically break down
the challenge ahead.
(22:52):
She needed that space tocompute the sheer size of what just
happened and what it wouldmean logically.
The pressure, the schedule,the fatigue, the scrutiny.
So it wasn't that she was unhappy.
No, not at all.
It seems it was more like apractical, necessary step for her
to move from shock andreaction to a state of readiness.
By deliberately, secretlyisolating herself, internalizing
all those potentialoverwhelming factors, she was basically
(23:15):
turning fuzzy emotional inputinto actionable beta for her mind.
That's incredible.
Self awareness.
Totally.
And once she'd processed itall, her words so ready to do it.
And remarkably, she says she'senjoyed the whole process so much
ever since, it's a testamentto amazing emotional intelligence,
self regulation, a skillanyone could use when facing a huge
(23:37):
new chapter, really.
It let her move from reactingto being truly proactive.
Key for performing underpressure and staying Sane.
And then the ultimate stage.
Stepping onto that massiveEurovision stage in Basel, she initially
admitted she expected numblegs, total fear, a complete freakout.
Understandable.
I mean, given the sheer size,how different it is from anything
(24:00):
else.
Global stage, blinding lights,millions watching.
She was braced for intense nerves.
And what actually happened.
This is the astonishing part.
Her first rehearsal, she feltzero stress.
Zero.
Seriously, zero.
Instead, she described feelingthis profound, almost divine energy
the second she stepped ontothat huge stage.
She called it a mystical experience.
Enjoyed it to the max.
(24:21):
Completely lost in the moment.
Wow.
That's unexpected.
Totally unexpected.
Especially when you rememberwhat she said earlier.
She did feel stressed duringher National Final rehearsal back
in Greece on a smaller, morefamiliar stage.
That's paradoxical, isn't it?
Completely.
It just underscores thisincredible power of genuine enjoyment,
pure passion, overriding whatshould have been crippling anxiety.
(24:43):
It suggests when she connectedwith the real essence of performing
on that grand scale, felt thatunique energy, the fear just vanished.
Amazing.
The sheer size didn'tintimidate her, it actually empowered
her, let her tap into thisflow state that few artists probably
ever reach under that kind of pressure.
It's powerful proof of findingyour ultimate comfort zone in the
(25:06):
place you'd expect the most discomfort.
It's absolute, absolutely incredible.
And her ambitions, they seemto go way beyond any normal limits.
She actually said, as higheras I can.
No, sky is not the limit.
For me, that's a statement.
Sky is not the limit.
Wow.
Right.
It's truly boundlessaspiration, a vision that just defies
even the usual metaphors for success.
And beyond the immediate goalof Eurovision, her second huge dream
(25:29):
is for her music to travel allover the world with no boundaries,
no limits.
Global reach.
Yeah.
But it's not just about fameor chart numbers for her.
She phrases it more deeply.
She wants to be loved for whoI am and for what I do, emphasizing
authenticity and a globalconnection that comes from something
(25:49):
genuine and not just chasing trends.
Exactly.
It's not about changing hersound for every market.
It's this deep desire for herart to connect universally across
languages, cultures, borders.
It speaks to this real beliefin music as a universal language
and her wanting her uniquevoice to resonate everywhere, establishing
yourself as a truly globalartist authentically.
(26:12):
It's an ambition for realartistic residents wanting global
empathy through her work.
And what's the personal rootof this incredible drive, this conviction,
to follow her passion so fiercely?
She mentioned somethingfoundational, something she saw growing
up in her community.
Yeah, what was that?
Seeing people doing things tosurvive, whether they actually loved
it or not.
Just getting by.
Ah.
That observation that becamethis profound catalyst for her, almost
(26:35):
existential.
She explicitly decided shewanted a different path.
Stated clearly, I don't wantto do this.
I want to make my job part ofmy life.
I want to do something that I love.
Integrating life and workthrough passion precisely.
It's not just about picking a career.
It's about this deeplyintegrated way of living, this profound
motivation to find joy,fulfillment, real purpose in her
(26:59):
work instead of just doingsomething to pay the bills.
That's a core, unwaveringdriver for her.
It explains a lot.
It really does.
It's about crafting thisintegrated, joyful existence where
passion and profession arebasically the same thing.
That personal philosophy bornfrom wanting a life less ordinary
really sets her apart,explains the energy, the commitment.
It's a powerful lesson inliving authentically, intentionally.
(27:21):
Okay, now let's get into someof the really unexpected sides of
Clovidia Petrovna.
Because everyone has layersbeyond their public image, right?
Always more beneath the surface.
Get this.
Her surprising alternativecareer path.
If music hadn't worked out.
A doctor.
A doctor.
And not just any doctor.
She's specifically interestedin surgery.
Surgery.
Wow.
(27:41):
Okay.
From Eurovision star to scalpels.
That's quite a leap.
That is truly unusual.
The captivating fascinationgives you a unique glimpse into just
how multifaceted she is.
She actually said she watchessurgery videos to relax before sleep.
No way.
That would do the opposite forme, right?
For most people.
And she actively asks hersurgeon friend for all the details
(28:02):
about procedures, totallyunfazed by blood, bones, any of it.
That's wild.
It's quirky, almost macabrefor someone so deep in melodies and
emotions.
But it highlights thismethodical, maybe analytical, incredibly
grounded part of her brain,one that isn't scared of complex,
visceral stuff.
Suggests a mind that likesproblem solving, precision, understanding
(28:24):
how intricate systems work,whether it's the human body or a
song structure.
That's a fascinating contrast.
It really is an unexpectedblend of the artistic and the clinical.
A cool peek behind the curtainof her creative mind.
And it gets even better, kindof cementing this unusual blend.
After a car accident in 2018,she needed head stitches.
She actually took selfies ofher injury.
(28:45):
Selfies of the stitches.
Yep.
Called it a little bit freakyherself, quite candidly.
I mean, who does that?
It just reinforces thisunusual, almost detached, yet fascinated
approach to her own physical reality.
It really does.
It's a testament to her uniqueway of processing reality, even the
tough or unpleasant bits sheclearly has this intensely curious
(29:07):
observational mind.
Wants to document, understand,even things most people would shy
away from, like personal injury.
This sort of detached,analytical view combined with her
artistic side makes her trulyone of a kind.
It's a fascinating insightinto someone who embraces all sides
of human experience.
Even the unconventional, maybeunsettling parts shows this deep
acceptance of reality in allits forms.
(29:29):
Which maybe feeds into thedepth and authenticity we hear in
her music.
Finally, let's touch on hermusical tastes.
What does she listen to?
We got a really interestingglimpse through this battle game
someone played with her.
The results were pretty definitive.
Gave some real insight intowho resonates with her.
Oh, yeah.
Laid on me.
Okay, first up, WhitneyHouston over Mariah Carey and Britney
(29:50):
Spears.
Unequivocal.
Okay, Whitney.
Powerhouse vocals, makes sense.
No hesitation there.
Clear preference for vocal power.
Seems like definitely pointsto appreciating sheer vocal ability.
Emotive delivery, conveyingdeep feeling through song.
Fits with the kind ofauthentic artistry she seems to aim
for herself.
Then next pairings.
(30:11):
Beyonce over Madonna.
Interesting modern dynamismover classic pop icon.
Preference for maybe vocalprowess combined with that total
performance package seems likely.
And then the big one, MichaelJackson, reigning supreme over Beyonce
over Elvis Presley over the Beatles.
MJ on top.
Okay, that says a lot.
A profound reverence for hisartistry, his global impact, innovation,
(30:33):
legacy.
Totally.
And her favorite MJ song, the Way.
Youy Make Me Feel, a classic,shows her appreciation for his iconic
sound.
Masterful arrangements crafting.
Instantly memorable,emotionally resonant pop.
Yeah, this whole segment givessuch great insight into the artists
who shaped her ear, influencedher style, maybe even inspired that
(30:54):
boundless ambition we talked about.
It really does.
It's like looking at themusical DNA of an artist, right?
Seeing the foundations of herown creative world.
So as we wrap up this deepdive, it's been quite an extraordinary
journey into Claude DiyaPetrovna's world, hasn't it?
Absolutely incredible storyfrom this veiled figure whose identity
was this strategic puzzle.
Born in Ukraine, growing up inGreece, she's blossomed as global
(31:17):
artist, proudly repping Greece internationally.
Her story just has so muchdepth, driven by this inherent, almost
primal need to sing.
A calling she felt fromtoddlerhood, a journey supported
deeply by family who bucked convention.
Let her chase her dream.
That support was key.
And a path navigated sostrategically through a complex industry.
(31:38):
She consistently shows thisamazing blend of traditional roots
and modern ambition.
That surprising shyness offstage, but this undeniable, almost
mystical presence on stage.
Her story is one ofauthenticity forged initially in
anonymity, but now shining sobrightly for everyone to see.
And right at the core, tyingit all together is that personal
(31:58):
mantra.
Enjoy the process?
Yes.
It's about remembering whereyou came from, acknowledging the
huge journey you're on,staying true to where you want to
go, and finding real joy, realfulfillment in every single step
of that amazing, often tough path.
She's living proof, totallyliving, breathing proof, that deep
passion, relentless grit,insightful self awareness, and a
truly unique approach can takeyou way beyond any limits you might
(32:21):
imagine or that the worldtries to set.
So here's a final thought toleave you with.
In a world where so much of anartist's identity is carefully curated,
presented publicly, often forstrategic reasons, what does Klavadh's
journey teach us?
A journey that started cloakedin mystery, rooted in personal shyness?
What does it teach us aboutfinding our true self, our purpose,
(32:42):
especially when the pathstarts so unusually?
That's a great question.
How much of her initial power,that magnetic pull she had on millions,
came directly from thatenigma, that allure of the unknown?
And how much now comes fromthe authentic, resilient self she
eventually chose deliberately.
To reveal mystery versus authenticity?
Or maybe a blend of both?
(33:03):
Exactly.
It's a profound question,really goes way beyond just the music
industry challenges all of us,maybe to think about that interplay
between public Persona andprivate truth in our own lives and
where our own unique powertruly comes from.
Who is Klev Dya Petrovna?
That's the question, isn't it?
The one that's reallycaptivated millions, pretty much
across the globe.
It sent these ripples, like,huge ripples of intrigue through
the whole music scene.
Oh, dear.
Selling.
Imagine this.
An artist just appearingseemingly out of nowhere, right?
And then rocketing to this,well, unimaginable fame.
(00:22):
We're Talking platforms likeTikTok, her tracks racking up and,
I mean, literally millions ofplays, all while her true identity
a complete, like, impenetrable.
She just bursts onto thescene, a musical phenomenon.
Roots in Ukraine, but she grewup in Greece.
Now she's representing Greeceon one of the biggest stages in the
world.
It's quite the journey.
(00:43):
So today we are taking a deepdive into this.
Well, this extraordinary enigma.
We're gonna meticulously peelback the layers, all the mystery,
to understand not just herincredible journey, but also the
surprising and honestly,deeply personal why behind her unique
path to stardom.
We're gonna sift through every.
Everything we found, pull outthe most compelling bits, and really
(01:06):
bring her fascinating story tolife for you.
And that why, like you justsaid, that's exactly what makes her
story so, so compelling.
This isn't just, you know,another rising star narrative.
It's about an artist whoseinitial climb was wrapped in such
deliberate secrecy.
I mean, the speculation aroundher was just boundless.
It was wild.
Yeah, I remember that.
(01:26):
Theories about her age wereall over the map.
Was she, like, an experiencedwoman, maybe late 30s, early 40s,
you know, a seasoned protrying a new angle?
Or was she super young, freshtalent, just starting out?
Some people even seriouslysuggested her lyrics, which were,
you know, surprisingly deepand mature.
Very poignant.
(01:46):
Yeah.
Were actually generated by AIartificial intelligence, which, of
course, just poured gasolineon the fire.
It amplified the mystique.
It turned her anonymity intothis, like, incredibly powerful marketing
tool.
So our mission today is reallyto unearth this whole fascinating
journey from those mysterious,almost conceptual beginnings right
(02:06):
up to her global presence.
Now, we've gathered a lot ofmaterial, and we'll draw out the
key insights for you.
Okay.
This deep dive, it shouldilluminate not just who Klaviya Petrovna
is, but the deepermotivations, the calculated moves,
maybe, and the personal stuffthat shaped this completely unique
path in, let's face it, areally tough industry.
(02:28):
Absolutely.
Story about identity.
Definitely authenticity, too,and, well, the power of the unknown.
Okay, let's really get intothis enigma of identity, then, because
that's where it all kicks off,isn't it.
When Clavida Petrovna firstappeared, it wasn't just that her
identity was hidden.
It was that this hiddenidentity somehow became an instant,
like, undeniable hit.
(02:49):
Her tracks just spread like wildfire.
They really did.
Viral is the word.
Yeah.
They weren't just getting afew thousand plays here and there.
We're talking millions.
Millions of plays on YouTube,all the big streaming services.
It was just pure,unadulterated viral success almost
overnight.
Incredible speed.
But the really captivatingpart was that absolutely nobody knew
(03:09):
who was behind it all.
What was it, do you think,about that initial anonymity that
made her just explode onto thescene so powerfully?
Well, the power of thatanonymity, like you said, it wasn't
accidental.
It was totally deliberate.
A masterclass in, let's say,mystique management.
Okay, even the name itself.
Clavna.
Right.
(03:29):
It wasn't just picked out of a hat.
It was a pseudonym, borroweddirectly from a character in a classic
Ukrainian novel.
Oh, interesting.
Yeah.
Zapisky KurpatovoMephistophelia by Volodymyr Vinychenko.
So right away, that choicegave her Persona this layer of, like,
literary intrigue.
It signaled, maybe to peopleon the know, a deeper artistic, maybe
(03:50):
even intellectual intent rightfrom the start.
For everyone else, it justadded to the mystery, the allure
of the unknown.
I mean, think about it.
We live in an age whereeverything is documented, right?
Every artist's breakfast is on Instagram.
Yeah, true.
So this intentional void ofinformation, it created this powerful
psychological pull.
It wasn't just, oh, here'ssome good music.
(04:11):
It was a riddle, a puzzle.
And, well, humans are wired tosolve puzzles, aren't we?
We absolutely are.
And because of this calculatedsecrecy, this deliberate veil, the
fan theories just went nuts.
I mean, it must have been anabsolute field day for the online
sleuths.
Oh, completely.
People were obsessed, trulyobsessed with guessing her age.
(04:32):
Was she experienced?
Late 30s, early 40s?
Maybe someone who'd beenaround, trying a new thing, a second
act?
Right.
That was a big one.
Or was she a total newcomer?
A young girl just startingout, but with this.
That had this surprising depth?
Yeah, the voice threw people off.
And then maybe the wildesttheory of all, the idea that her
(04:53):
lyrics, those really poignantlyrics, were actually AI generated.
Can you just imagine the buzz,the debates, the endless forum threads.
But a masterclass, like yousaid, in managing that mystique and
her team, they actively playedinto it.
They weren't just sitting back.
Oh, really?
How so?
They were subtly fanning theflames they'd use ambiguous text,
(05:13):
you know, in videodescriptions on our artist's pages.
Vague phrases, little hints,things you could read multiple ways.
Ah, clever.
Especially things that fueledthat AI theory.
It wasn't accidental at all.
It was a deliberate tactic.
Create buzz, keep peopleguessing, turn her identity into
this massive talking point.
Right.
(05:33):
Think about it.
Every time someone shared atheory, debated her age, whatever,
they weren't just sharing a song.
They were participating inthis cultural like phenomenon.
Yeah, keeping the convers going.
It's.
Exactly.
And all that constantguessing, it generated millions of
impressions.
It basically turned every faninto an unwitting unpaid marketer
for her, amplifying her reachway beyond what normal marketing
(05:56):
could do.
Wow.
It shows this reallysophisticated understanding of virality.
It's not just about catchy tunes.
It's about engineeringcuriosity itself.
Which is, you know, a prettypowerful lesson for anyone trying
to cut through the noise today.
Okay, so after all thatfantastic speculation, all the guessing
games.
Yeah.
What was the big reveal whenthe curtain finally came down?
Well, the big reveal was thatClaudia Petrovna is actually Solomia
(06:20):
o. Prischko, born August 13, 2005.
2005.
Wow.
Okay.
Yeah.
Born in Hernay, Lviv Oblast, Ukraine.
Which makes her, as you say,really quite young.
Right.
Especially compared to some ofthose early theories about her being,
you know, a seasoned older artist.
That completely reframeseverything, doesn't it?
The sheer youth of someonecreating that sound with that mysterious
(06:42):
presence, it just adds another layer.
It absolutely does.
The revelation of her age, herreal identity, it was a huge turning
point.
It shifted the public viewfrom this unknown thing to a remarkably
young talent.
Right.
But what's even morefascinating, maybe more illuminating,
is the actual reason she wasincognito at first.
Okay.
It wasn't as so many peoplethought and as the industry often
(07:03):
does.
Right.
It wasn't some clever preplanned PR stunt just to generate
hype.
No.
According to Osti, a closecollaborator, another musician.
Yeah.
The decision came fromsomething much more personal.
Much more relatable, actually.
Oh, was it just profoundshyness and a deep seated fear of
failure?
Really?
Just shyness?
Apparently so.
Which completely flips thescript on the whole calculated marketing
(07:26):
narrative, doesn't it?
Wow, it really does.
It reveals this vulnerable,very human reason for wanting to
protect yourself.
You know, shield her talentfrom the spotlight, maybe judgment
in those really early days.
That make you think?
Yeah, it makes you reconsiderhow often we project these complex
strategies onto public figureswhen maybe the reality is much simpler,
(07:47):
much more human.
It suggests this realauthenticity at the core of her journey,
even if it started behind a mask.
So let's step back then.
Before the masks, the mystery,the global stages.
Paint us a picture of herearly life.
She grew up in Athens, Greece.
Right.
Describes it as suburban,almost townish, villagey.
(08:07):
Yeah, that's a picture she painted.
Sounds like a prettytraditional upbringing.
School, church, hobbies.
And among those hobbies,singing was always there.
Plus volleyball.
That sounds very grounded,almost idyllic, really.
A world away from viral fame.
What were the roots of thatmusical connection?
Well, that traditionalupbringing, it definitely seems to
have provided a solid foundation.
(08:28):
But what really jumps out ineverything she recalls about her
early years is this lifelong,almost innate connection to music.
Innate?
Yeah.
She literally describesherself as being born to sing.
She remembers melodies justsort of coming out of her mouth as
soon as she started talking.
Even as a toddler, her singingwasn't just a casual hobby she picked
up.
It was constant, pervasive.
(08:51):
She sang everywhere.
In the kitchen, you know,while family cooked, School hallways,
the bathroom.
Maybe the acoustics were good.
Ha ha.
Probably living room familygatherings, even, apparently during
volleyball practice.
During volleyball?
That's what she says.
So it wasn't just a fleeting interest.
It was this undeniable deep drive.
It permeated everything.
(09:11):
Yeah.
It sounds less like a choiceshe made and more like this fundamental
calling.
Just part of who she was,Something that had to come out through
song.
Music wasn't just somethingshe did.
It was truly inside her.
You often hear about artistshaving that one big aha moment, right?
That lightning bolt where theysuddenly know, this is it.
This is what I have to do.
Did she have a moment like that?
(09:32):
A clear turning point?
Well, what's reallyinteresting about her journey, and
maybe a bit unusual, is hertake on that exact question.
She says emphatically, no.
There wasn't one single ahamoment like that.
Instead, she describes it moreas this gradual but definitely deepening
realization.
Sinking wasn't just somethingshe liked.
(09:53):
It was an absolute necessityfor her part of her daily existence.
She felt this real need, thiscompulsion to sing every single day.
Wow.
And the ultimate confirmation,it didn't come from some big performance
or moment of inspiration.
It came when she temporarilylost her voice for a few days.
Oh, no.
Yeah.
She said she cried constantly,was deeply upset, just distressed
(10:15):
to her core.
And that visceral experience,that suffering from not being able
to sing made her realize withtotal clarity, I could not live without
singing.
It was literally inside her.
That's intense.
It is.
So while it wasn't a suddenflash that Experience solidified
her path in this really deepemotional way.
It cemented singing as justnon negotiable part of her being.
(10:39):
It feels almost more powerfulthan a single aha moment, you know,
like an undeniable truthdiscovered through absence.
Absolutely.
And something so crucial forany artist, especially starting out
on a path like hers, is family support.
She talks about that.
Right.
Expresses this deep gratitudefor her family's unconditional love.
Their backing says her journeywouldn't be possible without them.
(11:01):
She's very clear on that.
That kind of support must be amassive driving force.
Just gives you the freedom topursue something so demanding, so
uncertain.
Oh, it's absolutely crucial.
And you're right, it's alsoremarkably rare.
Yeah.
Often underestimated in the arts.
Yeah.
She actually mentions she wasvery lucky.
They never pushed her to finda real job, which, I mean, that resonates
with so many aspiring artists, right?
Totally.
(11:21):
The pressure is real, immensepressure to.
Pursue something moreconventional, stable, predictable.
Especially with music being sonotoriously tough.
So this family backing, thisgenuine belief in her talent, her
passion, it created thissecure, nurturing space for her,
must.
Have made all the difference.
For sure.
It allowed her to chase herdream without that added weight of
(11:42):
external doubt or financialworry or emotional pressure from
her closest people.
It's a gift, really.
It lets an artist take risks,commit fully knowing they have that
safety net of love and encouragement.
It's often the silent enginebehind creative success, giving them
that psychological space tojust be themselves and grow.
So, okay, she has this deeppassion, incredible family support
(12:05):
as her foundation.
How did she actually make theleap into the professional music
world from that privatepassion to public performance?
She was on the Voice of greaseback in 2018.
That's right, yeah.
Made it to the finals, butdidn't win the whole thing.
Now, for a lot of people,getting that far, but not winning
might feel like, I don't know,an end point, maybe even a bit of
a letdown.
But for her, it sounds like itwas just the beginning.
(12:26):
That's exactly it.
And her perspective on thosetalent shows is incredibly strategic.
Remarkably insightful,especially for someone so young at
the time.
How so?
She explicitly says it wasn'tan expiry date for her career.
Her exact words were, it wasthe beginning of everything.
Wow.
She saw it not as just acompetition to win, but as this vital
(12:49):
platform, an opportunity for publicity.
A place where industry pros,scouts, record labels, they were
all watching, listening, very smart.
She knew she had to grab thisopportunity and basically leverage
it into what she really wanted.
A sustainable career in music.
And did it work?
Almost immediately after theshow, she used that exposure to get
(13:10):
jobs as a backing vocalist,working with major, like legendary
Greek artists.
No kidding.
Yeah.
So it wasn't about the trophy,it was about using the spotlight
to build a network, gain realworld experience, make a name for
herself behind the scenes, allwhile watching the industry work
from the inside.
It shows this maturity,looking beyond the immediate hype
to the long game of.
Actually building a careerthat is really savvy.
(13:31):
Which then leads naturally toher first big professional step as
a solo artist.
The record deal signed withTarget Music and music records in
2022.
That must felt like a huge leap.
After backing others, nowstepping into her own spotlight.
Oh, absolutely.
It was a monumental step, thedefinitive transition to what she
(13:51):
calls a more personal career.
Her official introduction asKlavdia the artist.
Right, not just the voicebehind someone else.
Exactly.
Before that, she was primarilya backing vocalist, putting in the
work, honing her craft backstage.
This deal, this was her moment.
Stepping out front with herown music, her own vision.
She described it as a seriousand great moment.
(14:13):
Her real professional stepping stone.
It wasn't just another gig, itwas formal recognition, a commitment
from a label, the chance tomove from supporting act to building
her own unique identity.
It gave her the resources, theplatform to really explore her creativity
on a much bigger scale.
A massive milestone.
And it's not just her voice orstage presence, amazing as they are,
(14:35):
She's a songwriter too.
She co wrote the music forAstro Amata, her Eurovision song.
Yes, she did.
It's fantastic to see hercreative input right there in her
work.
Shows a deeper level ofartistry beyond just performing.
And for her songwriting, seemsreally personal, almost sacred, you
could say.
She also shared that she wroteher very first solo song way back
(14:58):
in 2021 and she plans torelease it after Hero Vision as part
of her own album.
Oh, cool.
And she talks about this songwith such affection, calls it her
baby, expresses this immensepride, this anticipation for people
to finally hear it.
That deep emotional investmentin her own original work, it just
highlights her commitment, herdesire to share something truly personal
(15:20):
with her audience.
I mean, performing songswritten by others is one skill, right?
And she's great at it.
But to actually, as you putit, birth the music, to pour your
own experiences, emotions,thoughts into it, that's another
level.
It lets her shape her ownstory, speak her own truth through
the music.
Creates an even more authenticbond with listeners.
And her success since then hasbeen incredibly fast.
(15:42):
Topping Ukrainian radio chartsearly 2024 with Zaidi Mene, then
hitting number one again with Baraban.
That collab with Artem Pavovaro.
She's really making waves.
Showing consistent chart powerand backing up that rapid rise.
Is a surprisingly extensivediscography for someone so young.
Right.
Her output is prolific.
(16:03):
Full albums like Yee Da.
Eps too, like Barezzi Mani,Zaima, Intimna, Lyrica.
Quick reminder, what's an EP again?
Oh, right, an extended play.
It's basically shorter than afull album, but longer than just
a single song.
Often used strategically by artists.
Maybe explore a new sound,test the waters, keep momentum going
between big album releaseswithout, you know, the huge commitment
(16:24):
of a full lp.
Gotcha.
Makes sense.
And she has tons of singles,too many featuring collaborations
like you mentioned, withartists like Asti Taworki, Artem
Pvovarov, big names.
Yeah.
Tapping into their audiences too.
It shows not just hercreativity and work ethic, which
are clearly immense, but alsoher collaborative spirit and a smart
strategy for staying fresh,staying visible in the market.
(16:48):
Collaborating with someonelike Pivavorov, who's huge in Ukraine,
creates this synergy, broadensher appeal, gets her music heard
by new people constantly.
It's strategic, consistent output.
She knows how to stay top of mind.
But okay, with all that speed,all that success, there must have
been challenges behind the curtain.
She mentions a really toughstruggle during her first year with
(17:10):
the label, which maybeinevitably happened right around
the COVID pandemic shutdown.
Yeah.
Timing was rough.
The whole music industry just stopped.
And she felt really skeptical,struggled to find her musical footing
in this completely new,uncertain world.
Yeah, that period, as you say,it was critical for her and deeply
personal at times.
She describes as reallyshaping her identity as an artist.
(17:30):
What was the core issue?
The core conflict was thisfundamental decision.
Should she sing primarily in English.
Yeah.
Or in Greek.
Ah, the language dilemma.
Exactly.
She noticed pretty smartlythat Greek audiences, especially
back home, connect much moredeeply, more emotionally with songs
in Greek.
English becomes a secondarychoice for that local market, maybe
(17:53):
more for reaching internationally.
Right.
Makes sense.
So this created this hugeinternal conflict.
On one side, the fear of maybenot getting famous internationally
if she only sang in Greek.
On the other, the fear of notbeing truly happy, not authentically
connected, if she mainly sangin English, you know, sacrificing
that deep root connection.
That's a tough spot.
Really tough.
(18:14):
A period of serious selfdiscovery, reconciling her artistic
hopes and her emotionalconnection with the hard realities
of the commercial music market.
But how she resolved it reallyshows her integrity and adaptability.
It Sounds like she reallywrestled with that.
A genuine artistic crossroads.
But it seems like she foundher path through it.
She says she's very used to it now.
She's loving my Greek songs.
Loving singing in Greek findsreal happiness.
(18:36):
And fun in it, which reallyshows she found her authentic voice,
her comfortable place in the market.
And that's so crucial, isn'tit, for long term satisfaction to
sustainability as an artist?
Absolutely.
And that resolution, it says alot about her resilience, her commitment
to her own truth.
But beyond those identitystruggles, she's also incredibly
(18:56):
open about the stark realitiesof being an artist, especially compared
to, say, a regular 9 to 5 job.
How so?
She highlights the big differences.
No fixed schedules, noguaranteed days off, certainly no
guaranteed salary.
Yeah, the instability, thatunpredictability can be really daunting.
And she connects it directlyto how overwhelming, how tiring the
job can be.
The constant low level anxietythat can bubble up, the demands on
(19:19):
her time, her energy, it takesa toll.
But she also points out, whileit lacks that conventional safety
net, it offers other rewards,maybe less tangible, but deeply fulfilling,
unique to the creative life.
And this nuancedunderstanding, the trade offs, it
really sets the stage for hercoping mechanism.
The philosophy she adopted tohandle these exact challenges shows
(19:41):
real maturity, acknowledgingthe whole picture, good and bad.
So with all those intensepressures, the anxieties, what's
her secret?
What's the best advice sheever got?
The philosophy that gets herthrough it sounds simple, but profound.
Enjoy the process.
And she really applies thatdeeply, consistently.
Despite the difficulties, theanxiety attacks, the sheer exhaustion
(20:03):
that comes with it all, shestays fiercely determined to embrace
the whole ride.
How does she do that?
She consciously sees it asthis one of a kind experience, something
that might not happen again.
Right.
Recognizes how special it is.
So her mindset is toconstantly remind herself of why
she started that initial purelove for music.
Her fundamental dreams,keeping perspective.
(20:23):
Exactly.
By focusing on enjoying theprocess itself, she turns potential
roadblocks, stresses, intojust part of this larger fulfilling
experience.
It's not just a nice phrase,it's a deep personal philosophy.
It lets her keep going,thrive, maintain her passion in a
really relentless industry.
It grounds her in the joy ofdoing it rather than just chasing
(20:45):
the outcome.
It's a vital lesson, reallyfor anyone pursuing a passion.
Not just artists findcontentment in the journey.
Now let's shift to a majordream she's living right now, Eurovision.
Representing Greece on thatmassive stage she calls her national
final win, the moment she gother spot.
One of the best days of myLife, Huge moment.
(21:05):
And she felt so honored by theGreek people's vote.
Said that public support meanteven more to her than the jury's
backing.
What was the impact of thathuge public validation?
That public support?
Yeah, that clear vote from the people.
It's incredibly powerful forher motivation.
She's very open about its effect.
She explicitly says feelingchosen, supported by the Greek public,
made her want to do more.
(21:26):
It shows that genuineconnection with her audience really
fuels her drive to createmore, perform better, push herself
further.
It wasn't just about winning a contest.
It was about feeling seen,believed in, chosen by the people
she sings for.
That must be an amazing feeling.
Oh yeah.
That kind of affirmation fromthe public.
It's a huge source of energy,validation, renewed purpose.
(21:50):
It really highlights thatpersonal connection she wants in
her music.
Something beyond justperformance into a shared emotional
thing.
It roots her success in theaudience's embrace, makes it all
the more meaningful.
Here's where it gets reallyinteresting and kind of surprising.
When she actually won, you'dexpect immediate, pure joy, right?
Celebration.
Yeah, you would.
(22:10):
Instead, she shared that forthe first two days, days after winning,
she actually freaked out.
Locked herself in her bedroom.
Why?
To process the information.
Process the information?
Like a computer.
Haha.
Yeah.
Her family was celebrating,totally jubilant.
But she felt this intense needto just internalize the overwhelming
reality.
She was anticipating the sheerexhaustion, the anxiety that would
(22:32):
come with such a huge win andthe whole journey ahead.
That computer, likeprocessing, as you call it, that's
fascinating.
It really reveals somethingunique about her personality, her
coping style.
Right.
Instead of getting swept up inthe immediate emotion, good or bad,
she instinctively soughtsolitude to methodically break down
the challenge ahead.
(22:52):
She needed that space tocompute the sheer size of what just
happened and what it wouldmean logically.
The pressure, the schedule,the fatigue, the scrutiny.
So it wasn't that she was unhappy.
No, not at all.
It seems it was more like apractical, necessary step for her
to move from shock andreaction to a state of readiness.
By deliberately, secretlyisolating herself, internalizing
all those potentialoverwhelming factors, she was basically
(23:15):
turning fuzzy emotional inputinto actionable beta for her mind.
That's incredible.
Self awareness.
Totally.
And once she'd processed itall, her words so ready to do it.
And remarkably, she says she'senjoyed the whole process so much
ever since, it's a testamentto amazing emotional intelligence,
self regulation, a skillanyone could use when facing a huge
(23:37):
new chapter, really.
It let her move from reactingto being truly proactive.
Key for performing underpressure and staying Sane.
And then the ultimate stage.
Stepping onto that massiveEurovision stage in Basel, she initially
admitted she expected numblegs, total fear, a complete freakout.
Understandable.
I mean, given the sheer size,how different it is from anything
(24:00):
else.
Global stage, blinding lights,millions watching.
She was braced for intense nerves.
And what actually happened.
This is the astonishing part.
Her first rehearsal, she feltzero stress.
Zero.
Seriously, zero.
Instead, she described feelingthis profound, almost divine energy
the second she stepped ontothat huge stage.
She called it a mystical experience.
Enjoyed it to the max.
(24:21):
Completely lost in the moment.
Wow.
That's unexpected.
Totally unexpected.
Especially when you rememberwhat she said earlier.
She did feel stressed duringher National Final rehearsal back
in Greece on a smaller, morefamiliar stage.
That's paradoxical, isn't it?
Completely.
It just underscores thisincredible power of genuine enjoyment,
pure passion, overriding whatshould have been crippling anxiety.
(24:43):
It suggests when she connectedwith the real essence of performing
on that grand scale, felt thatunique energy, the fear just vanished.
Amazing.
The sheer size didn'tintimidate her, it actually empowered
her, let her tap into thisflow state that few artists probably
ever reach under that kind of pressure.
It's powerful proof of findingyour ultimate comfort zone in the
(25:06):
place you'd expect the most discomfort.
It's absolute, absolutely incredible.
And her ambitions, they seemto go way beyond any normal limits.
She actually said, as higheras I can.
No, sky is not the limit.
For me, that's a statement.
Sky is not the limit.
Wow.
Right.
It's truly boundlessaspiration, a vision that just defies
even the usual metaphors for success.
And beyond the immediate goalof Eurovision, her second huge dream
(25:29):
is for her music to travel allover the world with no boundaries,
no limits.
Global reach.
Yeah.
But it's not just about fameor chart numbers for her.
She phrases it more deeply.
She wants to be loved for whoI am and for what I do, emphasizing
authenticity and a globalconnection that comes from something
(25:49):
genuine and not just chasing trends.
Exactly.
It's not about changing hersound for every market.
It's this deep desire for herart to connect universally across
languages, cultures, borders.
It speaks to this real beliefin music as a universal language
and her wanting her uniquevoice to resonate everywhere, establishing
yourself as a truly globalartist authentically.
(26:12):
It's an ambition for realartistic residents wanting global
empathy through her work.
And what's the personal rootof this incredible drive, this conviction,
to follow her passion so fiercely?
She mentioned somethingfoundational, something she saw growing
up in her community.
Yeah, what was that?
Seeing people doing things tosurvive, whether they actually loved
it or not.
Just getting by.
Ah.
That observation that becamethis profound catalyst for her, almost
(26:35):
existential.
She explicitly decided shewanted a different path.
Stated clearly, I don't wantto do this.
I want to make my job part ofmy life.
I want to do something that I love.
Integrating life and workthrough passion precisely.
It's not just about picking a career.
It's about this deeplyintegrated way of living, this profound
motivation to find joy,fulfillment, real purpose in her
(26:59):
work instead of just doingsomething to pay the bills.
That's a core, unwaveringdriver for her.
It explains a lot.
It really does.
It's about crafting thisintegrated, joyful existence where
passion and profession arebasically the same thing.
That personal philosophy bornfrom wanting a life less ordinary
really sets her apart,explains the energy, the commitment.
It's a powerful lesson inliving authentically, intentionally.
(27:21):
Okay, now let's get into someof the really unexpected sides of
Clovidia Petrovna.
Because everyone has layersbeyond their public image, right?
Always more beneath the surface.
Get this.
Her surprising alternativecareer path.
If music hadn't worked out.
A doctor.
A doctor.
And not just any doctor.
She's specifically interestedin surgery.
Surgery.
Wow.
(27:41):
Okay.
From Eurovision star to scalpels.
That's quite a leap.
That is truly unusual.
The captivating fascinationgives you a unique glimpse into just
how multifaceted she is.
She actually said she watchessurgery videos to relax before sleep.
No way.
That would do the opposite forme, right?
For most people.
And she actively asks hersurgeon friend for all the details
(28:02):
about procedures, totallyunfazed by blood, bones, any of it.
That's wild.
It's quirky, almost macabrefor someone so deep in melodies and
emotions.
But it highlights thismethodical, maybe analytical, incredibly
grounded part of her brain,one that isn't scared of complex,
visceral stuff.
Suggests a mind that likesproblem solving, precision, understanding
(28:24):
how intricate systems work,whether it's the human body or a
song structure.
That's a fascinating contrast.
It really is an unexpectedblend of the artistic and the clinical.
A cool peek behind the curtainof her creative mind.
And it gets even better, kindof cementing this unusual blend.
After a car accident in 2018,she needed head stitches.
She actually took selfies ofher injury.
(28:45):
Selfies of the stitches.
Yep.
Called it a little bit freakyherself, quite candidly.
I mean, who does that?
It just reinforces thisunusual, almost detached, yet fascinated
approach to her own physical reality.
It really does.
It's a testament to her uniqueway of processing reality, even the
tough or unpleasant bits sheclearly has this intensely curious
(29:07):
observational mind.
Wants to document, understand,even things most people would shy
away from, like personal injury.
This sort of detached,analytical view combined with her
artistic side makes her trulyone of a kind.
It's a fascinating insightinto someone who embraces all sides
of human experience.
Even the unconventional, maybeunsettling parts shows this deep
acceptance of reality in allits forms.
(29:29):
Which maybe feeds into thedepth and authenticity we hear in
her music.
Finally, let's touch on hermusical tastes.
What does she listen to?
We got a really interestingglimpse through this battle game
someone played with her.
The results were pretty definitive.
Gave some real insight intowho resonates with her.
Oh, yeah.
Laid on me.
Okay, first up, WhitneyHouston over Mariah Carey and Britney
(29:50):
Spears.
Unequivocal.
Okay, Whitney.
Powerhouse vocals, makes sense.
No hesitation there.
Clear preference for vocal power.
Seems like definitely pointsto appreciating sheer vocal ability.
Emotive delivery, conveyingdeep feeling through song.
Fits with the kind ofauthentic artistry she seems to aim
for herself.
Then next pairings.
(30:11):
Beyonce over Madonna.
Interesting modern dynamismover classic pop icon.
Preference for maybe vocalprowess combined with that total
performance package seems likely.
And then the big one, MichaelJackson, reigning supreme over Beyonce
over Elvis Presley over the Beatles.
MJ on top.
Okay, that says a lot.
A profound reverence for hisartistry, his global impact, innovation,
(30:33):
legacy.
Totally.
And her favorite MJ song, the Way.
Youy Make Me Feel, a classic,shows her appreciation for his iconic
sound.
Masterful arrangements crafting.
Instantly memorable,emotionally resonant pop.
Yeah, this whole segment givessuch great insight into the artists
who shaped her ear, influencedher style, maybe even inspired that
(30:54):
boundless ambition we talked about.
It really does.
It's like looking at themusical DNA of an artist, right?
Seeing the foundations of herown creative world.
So as we wrap up this deepdive, it's been quite an extraordinary
journey into Claude DiyaPetrovna's world, hasn't it?
Absolutely incredible storyfrom this veiled figure whose identity
was this strategic puzzle.
Born in Ukraine, growing up inGreece, she's blossomed as global
(31:17):
artist, proudly repping Greece internationally.
Her story just has so muchdepth, driven by this inherent, almost
primal need to sing.
A calling she felt fromtoddlerhood, a journey supported
deeply by family who bucked convention.
Let her chase her dream.
That support was key.
And a path navigated sostrategically through a complex industry.
(31:38):
She consistently shows thisamazing blend of traditional roots
and modern ambition.
That surprising shyness offstage, but this undeniable, almost
mystical presence on stage.
Her story is one ofauthenticity forged initially in
anonymity, but now shining sobrightly for everyone to see.
And right at the core, tyingit all together is that personal
(31:58):
mantra.
Enjoy the process?
Yes.
It's about remembering whereyou came from, acknowledging the
huge journey you're on,staying true to where you want to
go, and finding real joy, realfulfillment in every single step
of that amazing, often tough path.
She's living proof, totallyliving, breathing proof, that deep
passion, relentless grit,insightful self awareness, and a
truly unique approach can takeyou way beyond any limits you might
(32:21):
imagine or that the worldtries to set.
So here's a final thought toleave you with.
In a world where so much of anartist's identity is carefully curated,
presented publicly, often forstrategic reasons, what does Klavadh's
journey teach us?
A journey that started cloakedin mystery, rooted in personal shyness?
What does it teach us aboutfinding our true self, our purpose,
(32:42):
especially when the pathstarts so unusually?
That's a great question.
How much of her initial power,that magnetic pull she had on millions,
came directly from thatenigma, that allure of the unknown?
And how much now comes fromthe authentic, resilient self she
eventually chose deliberately.
To reveal mystery versus authenticity?
Or maybe a blend of both?
(33:03):
Exactly.
It's a profound question,really goes way beyond just the music
industry challenges all of us,maybe to think about that interplay
between public Persona andprivate truth in our own lives and
where our own unique powertruly comes from.
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