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November 27, 2025 59 mins

What if the fastest way to lead better at work and love harder at home is to treat your health as the ultimate leverage point? We sit down with veteran coach Brian Perana to unpack why energy, not willpower, drives your ability to influence, connect, and show up with presence—and how small, consistent choices create the kind of self-trust that changes everything.

Brian has coached thousands of high performers, from entrepreneurs to Olympians, and his playbook is refreshingly practical. We talk about the “middle gear” that replaces all-or-nothing plans, pattern interrupts that stop autopilot in its tracks, and real systems for busy men who juggle careers, marriage, and kids. You’ll hear stories of clients who turned around scary health markers with simple routines, plus unexpected tactics that work in the real world: alarms that force action, environment design that removes friction, and tiny daily promises that rebuild identity from the ground up.

This conversation is a reminder that confidence is earned through action. We map out the first steps—walk breaks, hydration, timely meals, and buffer blocks between meetings—and explore how those basics fuel sharper thinking, steady emotions, and stronger relationships. Brian’s travel with his family across 49 states underscores a universal truth: people everywhere just want a joyful, healthy life, and the fundamentals never go out of style. If your days feel like plaid-speed chaos, you’ll leave with a simple compass question to use at every fork: what’s the next best step to better myself?

Listen now and try one small shift today. If this resonates, subscribe, share with a friend who needs the nudge, and leave a quick review—it helps more men find tools to lead boldly and live well.


CONNECT WITH BRIAN

https://www.instagram.com/coachbrianparana

https://www.brianparana.com

https://www.thecalltorise.com

https://go.brianparana.com/30days


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Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
SPEAKER_00 (00:04):
Are you ready to break free from hesitation,
self-doubt, and isolation?
Do you want to lead withconfidence, build powerful
connections, and live boldly?
I'm Corey Baum, and I'm here toshare the most impactful
strategies and mindsets thatI've learned through coaching,
leadership, and real-worldexperience.
Together, we'll forge unshakableconfidence, master social

(00:24):
dynamics, and create a liferooted in purpose, brotherhood,
and bold action.
Inside, you'll get the tools andinsights to become the
strongest, most connectedversion of yourself.
Let's dive in.
Welcome back to the Evolve Menpodcast.
I'm your host, Corey Baum.
And today we're talking aboutone of the most overlooked
leverage points in a man's life,and that's his health.

(00:46):
Because here, the truth is whenyour body and your energy are
dialed in, everything elseshifts.
Your leadership, yourrelationships, your just just
everything else in your life,right?
It expands, your presence.
And no one else knows betterthan today's guest, Brian
Perana.
He's a health and lifestylecoach with over 23 years of

(01:10):
experience.
He's coached thousands ofentrepreneurs, high-performing
professionals, and evenOlympians and CrossFit
champions.
But what sets Brian apart is howhe blends science-backed
strategies with relentlesssupport to help men simplify
their routines and build lastingconfidence and actually live the

(01:32):
balance that they're they'rechasing.
So not just at work, but athome.
So Brian is also a husband ofnearly two decades and a father
of four, and someone who'straveled to all 50 states with
his family.
He's lived the balance that heteaches.
Yeah, so I'm excited to have himon the show today.

(01:54):
Brian, welcome.

SPEAKER_01 (01:56):
Well, thanks for having me, Corey.
Appreciate the time, the energy,effort.
I really look forward to ourconversation.

SPEAKER_00 (02:03):
Yeah, man.
So from what I understand,you've been coaching for 20
years or so, right?
And worked with thousands ofhigh-performing men and
entrepreneurs.
What was it that first drew youinto this work?

SPEAKER_01 (02:17):
Well, I grew up playing baseball and basketball.
I can't tell you how many shotsI shot in my backyard by myself,
just shooting hoops and stuff,because I wanted to be a
basketball player and I justwasn't good at ball sports.
That that transitioned into mybuddy, one of my best friends,
Dan.
He actually we worked outtogether in my barn gym right
where I'm standing today, evenwhat 25-ish years later from

(02:41):
high school.
But he invited me out to trackand cross country.
And so I ran with him.
And that was the start.
And I always love bringing upRocky.
Who doesn't love Rocky Balboa?
Right?
The fighting montages, theright?
You just get instantly excited.
And that those are some of thesay the beginnings of this love

(03:04):
of and passion of training andexercising, which then has just
completely evolved into my wholelife.

SPEAKER_00 (03:13):
Okay.
Yeah.
Well, I can see that it soundslike you're obviously super
passionate about it.
What what do you feel like haskept you into it?
You know, with anything I'vefound in my life, like with
careers and and whatnot, thatthere gets to be a certain time
where you've gotten into it,you've kind of like absorbed
everything you can, but somewhat is it about it that keeps

(03:35):
you passed that has kept youpassionate about it for so long?

SPEAKER_01 (03:39):
Every single person that I work with is someone new
to make them help, encouragethem to be better, right?
The opportunities, theexperiences, the what can become
of them after they have theirwhy moment of oh my gosh, I need

(03:59):
to change my health becauseultimately, guys, you're gonna
die sooner rather than later ifyou don't take care of yourself.
Brass tacks, right?
Chronic disease, she's gonna gethurt, what whatever.
But life isn't gonna be sunshineand rainbows in the back nine,
so to speak.
And to get people to transformtheir physical bodies, their

(04:23):
energy, which then translatesinto the competence that they
need to go do bigger, bolderthings in their life.
That's the underlying reason whyI do it is because I can leave
this person in a better positionthan when I found them.
And they can say they blossomand they bloom and they grow

(04:43):
into something even betterbecause of it.
I've I've had betterrelationships, people have
gotten out of relationshipsbecause they realize that that
wasn't the person for them.
People making a lot more moneybecause they shifted from you
know, Drake, he was making$250,000 a year in his career,
but he was gonna die.
He is super high blood pressure,270 pounds at age of 29.

(05:09):
And he's the doctor was gonnaput him on blood pressure
medication because he was awalking heart attack.
And he said, no, no, no, no, no.
Can I do this naturally andthrough taking better care of
myself?
The guy lost 80, 90 pounds inthe next year and change, and he
still calls me up randomly.
If I texted him today, he wouldanswer back.

(05:30):
And he quit his job, he sold offhis Mustang GT, Shelby GT,
because he realized he was anF-150 guy.
And oh my gosh, he did thatwithin the week.
And that was a conversation thatwe had.
And and the the magic, he'smaking more money, he's happier,
he's married in a reallyproductive related way.
He actually called me before hewas getting married, and that's

(05:54):
why I was able to just tell thisguy to knock it off, eat
healthier, give him some simplestrategies to implement in the
busyness of his life.
And then there's this evolutionthat happened because he got out
of his own way, especially withthe poor health.

SPEAKER_00 (06:10):
Yeah, that's crazy.
You know, it's to your point,it's so foundational, I think,
in so many areas of our lifethat this it's it's like one of
the cornerstones of everythingelse that, right?
That that we can go out and wecan chase the the money and the
career and the cool car and allof these sort of things, but
it'll be you know, that yourlegs will get cut out from

(06:30):
underneath you, you know, havinga heart attack or something like
that.

SPEAKER_01 (06:33):
So real quick, we all have lots of problems, tons
of problems, right?
Every day, right?
So many problems, but we haveone problem as soon as we have a
health problem, right?
That was Drake, right?
He had all around him, kept himbusy, distracted, occupied,
whatever.
And then the doctor's gonna putsome medicine on him, and he's

(06:55):
like, No, not doing this.
And that was the wake-up callfor him.

SPEAKER_00 (07:00):
Yeah, so true.
Well, you know, one of thethings that really caught me as
we were talking is that is thatyou're, you know, with uh a man
and a husband that you've beenmarried for almost 20 years now
and a family of four.
And not only that, but you know,it sounds like the you're really
active in your family's life,right?

(07:21):
You guys have been to all 50states, working on all seven
continents, and that that thisis something it's not just like
you know, fitness for you isn'tjust a a business.
It sounds like that it's it'sreally more of a way of life,
like something that you'veyou've enter intertwined into
everything.
So, how do you think that thatyour own journey has has shaped

(07:45):
the way that you coach mentoday?

SPEAKER_01 (07:48):
Well, a lot of men and a lot of people, period,
come in with the all-or-nothingattitude and energy, right?
That's just what we're taught.
Don't eat carbs fast, don't justdon't eat and to lose weight.
And yeah, people do that, butthen they gain the weight back.
And it's just that's not asolution.
That's a a in a quote tool tohelp with managing calories, but

(08:11):
that might not be the best wayfor someone to go about it.
And we need to find middle gearmentality, not all or nothing,
but middle gear mentality tofind that balance, that
flexibility, that moderationthat has to be built into every
single day and understand thechoices that you have to make.
And once we can understand thatand then process it and then

(08:32):
have solutions that fit intoyour life to keep you in a
healthy position, then you areactually living and you don't
have to spend so much time,effort, energy on food.
I do this literally every day.
My self-employed, my wife isself-employed.
We have four kids, and it'scrazy busy with clients, with

(08:55):
taking kids.
So tomorrow we've got two soccergames, a cross country meet, a
kid going to swimming practice,and that's all happening between
730-ish and 11 to 12-ish.
That's a lot.
Now, my wife and I is that's aworking relationship too, right?

(09:18):
It's just not a static thingbecause that's ever evolving and
changing, and and she is adifferent person than when I
originally met her, right?
Because she was 11 when I mether, and we're gonna evolve in
age and and have differentpreferences and and abilities
and all this, and so am I.
I'm gonna change over time aswell.
And we have to have thisconstant magnetic pull in a

(09:38):
sense of making sure that we areconnected to help make sure our
our kill children are connectedand that we are a whole family
as much as we can be.
We've life is upside downsometimes, just like anyone
else, but we keep coming back tothe core undertone of we we're

(09:59):
gonna make this work, we'regoing to be successful however
we define success with love,with happiness, with adventure,
and trying to create a thrivingenvironment for our children.

SPEAKER_00 (10:12):
I love that.
So, you know, one of the thingsthat I think a lot of the men
listening, right?
We know that that they're superambitious, you know, as we
talked a little bit about, thatin their career and their family
life, like you talked about.
I mean, you guys are like you'redoing a lot of things and you're
checking a lot of these boxes.

(10:33):
Why why do you believe that whydo you believe that the that
them neglecting their their bodyand their energy holds them
back, right?
From the from the influence andthe the presence and whatnot
that they actually want in life?

SPEAKER_01 (10:50):
Yeah, well, let's just go with a really simple
example.
They wake up probably earlierthan they want to, they go to
work to hopefully do somethingthat they do enjoy on some
level.
A lot of people don't.
That mentally wears on them andthey're tired because you get
just mental strain from havingto work all day in a very

(11:12):
demanding, fast-paced world.
And then we come home and you'retired because you didn't eat
anything all day.
You you you thought you had tofast and not eat till lunch, but
then lunch got scheduled overfor a meeting, and next thing
you know, it's three o'clock andyou still haven't eaten.
And then you get home, and thenyour kids are wanting your
attention, your time, and youjust want to go crawl into the

(11:34):
bed and fall asleep for the restof the night.
But you can't.
So you end up sitting on thecouch, half paying attention to
your family, half payingattention to whatever's probably
on the TV, and the other halfyou're staring at a phone, and
you're not really living, you'rejust existing in a sense in the
evening.
And the core principle of if youwould have eaten healthier, at
least you would have thephysical and mental resilience

(11:58):
or energy to be able to continueto have to output, in a sense,
of showing up with energy aroundthe career, around your family,
around your your spouse, yourpartner, and then you get to the
end of the night and not just becompletely wiped out.
And that's just that's honestlya storyline that a lot of men

(12:21):
hold.
And they don't have to.

SPEAKER_00 (12:23):
Yeah.
Yeah, I can't, you know, formyself and you know, other men
that I talk to, just knowingthat, like you mentioned, they
they've got a career, they'rebouncing back and forth, but you
know, maybe they get off andthey're they had really good
intentions in how the daystarted off, but for one reason
or another, things slipped, andyou know, instead of maybe
eating healthy or whatever itwas that they had in mind, the

(12:47):
lunch got pushed back.
I'm just gonna go grabsomething, you know, down at the
fast food.
And then it just kind ofcascades from then on, right?
And every single thing.
But to your point, like you weresaying earlier, is is how
foundational some of these easysort of things are to the rest

(13:08):
of your day, right?
You know, whether it be goodsleep or nutrition or or
whatever whatever it is, whatwould you say to that that man
that's kind of like living thatlife, you know, that I imagine
part of the conversation thathe's having with himself is that
like it's really it's reallyhard, right?

(13:29):
There's so many obstacles toovercome, you know, and the
stories go on and on, but whatwhat would you say that some of
the biggest myths about fitnessare or nutrition are that keep
men stuck?

SPEAKER_01 (13:44):
Well, remember first thing that comes to mind is are
two words.
Wake up, wake up, open youreyes, pull your head out of the
sand.
Life is being lived every singleday.
The the globe is spinning, andchange is inevitable.
You have to be constantlypreparing yourself to manage

(14:05):
your abilities, your strengths,your weaknesses, your evolution
toward change.
Because I always like to remindpeople, Corey, we you and I
haven't moved this wholeconversation, right?
We've just been sat here talkingto each other, but in the
physical space of the globe,we're we've been spinning,
right?
We're not in the same place inspace, and we've been moving.

(14:28):
So change is inevitable even ifyou're sitting still.
And if you're not going toapproach life that way, then you
will get passed up.
You will get or the promotionwill go somewhere else.
You can't keep up with AI andunderstand how to use it and
leverage it in your in yourrole, it's gonna replace you,
right?
That that is a fact, and and soat the very bare minimum, you

(14:54):
not only can, but it's yourresponsibility to take care of
yourself.
If you don't, then all thesethings will happen and you'll be
sad because you didn't keep thejob, or you got looked over for
promotion, or you didn't closethe deal, or you just where did
the last year go?

(15:14):
And I really haven't spent anytime with my children.
We don't need to do that.
So you can't take care ofyourself.
There's some basics.
I always remind people it'ssimple, it's not easy.
Everyone knows what they shouldbe doing, but they don't do it.
And when you have someone, justimagine you and your coaching

(15:35):
practices you get someone toslow down, a self-assess, you
ask them really good questions,and then you start working on a
plan that they can actuallymanage to implement to better
themselves because they have todo the work no matter what,
right?
We can't do the work for them.
I'm not I'm not doing push-upsfor someone over here.
That's that's not how it works.

(15:56):
To be honest, I do you know athousand times better now
talking to people rather thanwhen I was telling people to do
push-ups and squats because Ihave to get into their life and
understand a lot of differentpieces of who makes this person
who make you know what are thefactors of of this person here

(16:18):
that we can manage and leverageand support and grow and change
and all those things so thatthey can become better.

SPEAKER_00 (16:26):
Yeah, that's that's a really good point.
It's not necessarily about, youknow, as we're talking about
this, it's not just aboutpush-ups, pull-ups, and squats,
right?
I think I think the idea ofhealth and fitness is probably,
you know, sure there's probablysome specialty science that's
changed over the years, but thebasics are still the same,
right?

SPEAKER_01 (16:45):
Basics are the basics, yeah.

SPEAKER_00 (16:47):
It's eat less, eat less than you burn, sort of
thing, you know, and and it'sit's super simple, but it's it's
the actual action that producesthe results.
And that's that's tough, right?
Because it's to your point, it'snot just about the action of you
know your nutrition or yourfitness that you know there's

(17:09):
your recovery and your sleep andyour water and your hydration
and all of these other sort ofthings, but but all of that kind
of that kind of hinges on youbeing able to one being able to
navigate making saying yes,right, or taking that first kind
of leap.
So to your point, it kind ofsounds like that maybe over time

(17:29):
you've transitioned from, youknow, hey, you know, 2115-9
push-ups, pull up and squats toto really kind of working, yeah,
to to really kind of to reallykind of working with somebody's
with their relationship withthemselves, right?
How has that how has thatchanged for you over the years?

SPEAKER_01 (17:52):
Well, the every single conversation, every
single person gives me a a moreuh a unique skill set.
It sharpens my tools and mytoolbox to be able to help
understand.
Maybe this person is super easyand crazy motivated, and they're
really simple.
Then the next person is say inthe middle of this, in the

(18:14):
middle, and then the otherperson's rather difficult, not
because they want to be, butbecause of uh life experience or
challenges that they have orwhatever.
I had literally had one person,this is in my one-to-one
practice, but they're like,Yeah, only text me on Wednesday.
I don't really want you to tellme a lot, and then we're gonna

(18:35):
talk every three or four weeksinstead of every week because
I'm good.
227 down to 194.
Blood pressure has been takingoff blood pressure meds, is
getting labs to ideally betaking off cholesterol and get
the cholesterol numbers back inrange, losing weight,
understanding how to be in abetter relationship with their
partner and communicate abouthow what their needs are around

(18:59):
food, around exercise, aroundjust being healthy and finding
that common ground with thembecause they have to live with
them.
And so literally they're tellingme it's I don't need you
anymore, which is the wholepoint of any of the coaching
that we ever do is to make itmake them self-reliant in a
sense to be successful.

SPEAKER_00 (19:21):
Yeah, I mean, that's those are those are good calls
to to have, right?
Or good things when somebodycomes back to you and they're
like, hey man, this has been agreat experience, but I don't I
don't need to catch it.
Yeah, I'm doing really good.

SPEAKER_01 (19:33):
Like that's definitely something and that
experience was really easy.
Okay, I just have to make surethat I respect their their what
they communicated to me becauseif I over-message them or
something, then not doing whatthey asked me to do.
I didn't listen to them.
But whereas someone else isMartin, he it was Super Bowl

(19:54):
Sunday, this was multiple yearsago, and he went with his
buddies to San Diego to have agreat time.
He was a younger guy, and he'smid say 20 20s, and he was like,
Man, it was hella good.
His language, this is so funnyhow we talk.
But he I realized this guybumbles the ball, he carries it

(20:18):
all the way down to the goalline, you know, you know, the
last three yards, and he bumblesit all the time, especially in
social situations.
And now, so that's difficultbecause this guy is single and
he's uh socially active anddoing a lot of things with a lot
of different people in a lot ofdifferent settings, and his work

(20:39):
is variable and has food and hastravel and has all that type of
stuff, too.
And now all of a sudden I haveto coach this guy on
understanding that hey, don'tdrop the ball.
Like literally, I would sendthis guy football gifts of
football people fumbling theball because that was a a way to
make him realize what he did ordidn't need to do without it

(21:04):
calling him out in a sense.
I was calling him out, but doingit in a playful way.
Hey, don't fumble the ball.
And there's this guy literallydiving into the football, the
end zone, and the the ballspikes off the ground, and it's
a no good, right?
And so we'd get a chuckle out ofit, but it was a simple way to
coach him in that particularsituation to because we already

(21:26):
talked about it.
I need to talk to him again.
I just need to remind him don'tfumble the ball.
What is in your best interestright now for you to be
successful on the other end ofthis experience?
Because we don't want to wake uptomorrow with food regret, with
sadness that the scale justjumped three pounds, and now you
have two more days of work toget those three pounds off.

(21:47):
And then we took a four-day timeout, in a sense, because you
fumbled the ball.
Not helpful to him if he doesthat.
So me sending the football gif,football fumble gif, is a way to
just get him to stop and thinkabout what his choices and
decisions and and theconsequences are of his choices.

SPEAKER_00 (22:08):
Yeah, that's that's really interesting.
So it wasn't just about like youtormenting him about his ball
handling capabilities.
It sounds like it was sayingthat that, hey man, like what
you do in these other areas oflife will impact you when you
get down to you know the endzone getting ready to make a
touchdown based on your yourprior decisions.

(22:28):
And that's tough, man.
I mean, because there's a lot ofthose sort of components.
And and I think that a lot ofguys at times they don't even
realize that those thingsthey're they're so on autopilot
that they don't even realizethat they're making these
decisions, right?
That they're they're go-to, youknow, they're what they're
drinking, what they're eating.
Yep.

(22:49):
It's just on on autopilot.

SPEAKER_01 (22:52):
Right.
Uh let me uh input somethinghere.
They're breaking trust withthemselves when they do that,
subconsciously, right?
They break trust.
I'm not gonna do this, or I'mnot gonna do that, or I'm gonna
get up tomorrow and go work out,and then they don't.
And and that's that it wearsthem down.

(23:13):
That takes away from theirmanliness, from their
confidence, from them.
I'm standing because I alwaysstand, but them being like this
and standing tall and and as ashigh as they can with a big
chest and broad shoulders tothem walking around like this.
Huge difference.
But it's it's so nuanced, andyou wouldn't even notice it per

(23:35):
se.
But if you walk into a room witha bunch of other people are
doing this, they know they knowimmediately where you are at in
the say the confidence peckingorder, in a sense, and what you
think about yourself just by theway you stand, or the way you
you fill space, or the way youdress.
And those are all subconsciouscues.

(23:56):
And we have to always rememberin our humanness, we are very
observant, right?
We have a very quick snapshotjudgment of who people are and
who where we place them in ourour our different roles or
different places or categoriesuh in relation to our own

(24:17):
experiences.
And if you're trying to make asale and you walk in, I heard
this from a sales coach, buthe's like, hey, when you get in
the when you pull into thedriveway, you're gonna park far
away, not first thing.
You're not gonna pick your nose,you're not gonna grab your
button or your crotch and adjuston the way in.

(24:37):
You're gonna walk in likethey're peeking out through the
window at you, and you're gonnawalk with confidence so that you
present yourself in the bestpossible way, so that their
subconscious is soaking in thatyou're showing up, you're gonna
deliver a service that they needand that they want, and they're
gonna give you money on the backend and you're gonna make that
deal.
And for that sales coach, that'show he has to coach them to show

(24:59):
up in that way to make the dealand not just feel sad that they
wasted you know four hours oftheir day driving to the place,
doing the pitch and leaving withnothing.

SPEAKER_00 (25:10):
Yeah.

SPEAKER_01 (25:11):
And then they gotta go talk to their boss
afterwards, like, well, whydidn't you close the deal?
I thought they were good.
It sounded like they were good,and the our pre-sales call
huddled.

SPEAKER_00 (25:20):
It was really polished, yeah.

SPEAKER_01 (25:22):
Yeah, what what'd you do?
Oh, I didn't I subconsciouslyyou know scratched myself on the
way in, and and that was the onething that you know toppled the
the Jenga pile.

SPEAKER_00 (25:34):
Yeah, you know that that brings up a really good
point, and that's something wetalked about earlier, is how and
and I found this just for myselfas well, is how the the
correlation between physicalfitness, like a couple of
different things, but physicalfitness and making a decision to
to do something, right?
Maybe that's getting up for me.

(25:54):
That's getting up.
I'm I'm up every morning at 5a.m.
It's kind of an interestingroutine.
I I'm up at 5 a.m.
I'm out of the cold plunge by 515, right?
And then I'm starting, I'mstarting my workout.
But it's not for me, it's not somuch necessarily, you know,
getting up is good into the coldplunge, like yeah, you know,
it's got its own benefits, thephysical activity, all great.

(26:18):
But on top of all of that,there's a certain sense of of
you know self-trust andself-worth and and pride that
comes from doing these sort ofthings.
And I think at times that that'sthat's sort of lost in men,
right?
That that every time that we'rewe're not that we're choosing

(26:42):
the soda or you know, eatingpoorly or sleeping poorly or
whatever it is, that each one ofthose is is like kind of this
silent vote, right?
It's it's like there's multiplepersonalities, and every time,
every time you do that, that guyor that kid is like, yeah, one
more time, you know, one moretime you didn't do it.

(27:02):
And it and it's that's such acomponent.
So it's not only, I think partof the challenge is is
overcoming that sort of thing inthe very beginning, right?
Because you've got so muchthat's built up uh in order to
break through in order to justget started, but but once that
ball is rolling, like man, thethe amount of to your point,

(27:24):
everybody starts walking aroundwith a new sense of like with a
new outlook on life.
Like, man, I can and each one ofthese, especially for me, like
each one of these is anopportunity to show myself my
worth and my value and andeverything.
It's so it's it's not I I lovethat with physical fitness, it's
not so much about the push-up,pull-up sit-ups, right?

(27:49):
It's it's how encompassing itis, and when we're doing that,
right, when we are showing upfor ourselves, right, and and we
have a sense of self-trust andlove and worth and all those
sort of things, how we startshowing up for everybody else in
the world as well, right?
How we start showing up at work,how we start showing up to our
partners and our kids, right?

(28:10):
Like, and that that sort ofenergy is it it oozes from us,
right?
And everybody, as your point,everybody picks up on that.
Like, man, like that guy, hestands up straight, he's got a
smile on his face, you know, andso yeah, it's it there, it's
multifaceted.
There's there's a lot to it.

SPEAKER_01 (28:30):
One thing that that was in my mind there as you're
saying all that stuff is do theright thing when no one's
looking.
And if you so we have that forkin the road, are you gonna go
left or you're gonna go right?
And you're making a thousanddecisions of that all day, every
day.
And if your adherentsubconscious is always telling
you go to the not so good side,then yeah, you're gonna have a

(28:53):
hard time, or it might be inquotations of rough road, or you
might just decide, I'm done withthis, I refuse to let this
happen anymore.
Uh I like to the people alwaysask, how long does it take for a
habit to change?
Right.
And so these are some of thethings that we're talking about
here.
Is I always tell people, they'llsay, Oh, it takes 21 days, or I

(29:17):
heard the research was 66.
So it takes as long as you allowit to.
I mean, ultimately, yeah, but alot of people, yeah, they'll
have a heart attack and thenthey will change.
Uh hopefully.
Uh literally have people thathave had heart attacks change

(29:38):
immediately.

SPEAKER_00 (29:39):
Oh, yeah.
Well, it's one of those things II imagine that getting to that
place in your life, right, issuch a polarizing event that all
of those other things or thoseroadblocks or those stories that
they tell themselves along theway are leading up to that, like
you realize in that moment.

(30:00):
Moment that none of that otherstuff matters, right?
And just how how important Ithink that there can be this
story, right, that you know,it's it's really hard, it's
gonna be painful, I'm gonna haveto give up so much stuff, right?
That it's gonna hurt, you know,that they're not willing to step

(30:22):
into that until they realizethat like it can all be gone in
a second, right?
And so kind of along that line,I I think that sometimes men get
this impression that like theyalmost overcomplicate health,
right?
And so yeah.

SPEAKER_01 (30:42):
Oh, I love how you phrase that.

SPEAKER_00 (30:44):
Yes, yes, yeah, that it's you know, they they make it
way more complicated than itthan it needs to be.
What what would you say?
Like, what are some sort ofsimple mindset shifts that that
can really get them out of thatthat trap, right?
Of like, I've you know, the thejust that, like, hey, I've I've

(31:04):
you know, I don't know how to dothe movements, I don't know
about the equipment, I don'tknow the food to eat, that all
of these other sort of things.
So, you know what?
I'm not gonna even start.

SPEAKER_01 (31:14):
Right, right.
Uh speaking to men, guys, it'snot the 1950s anymore.
You're allowed to stop to askfor directions.
It's okay.
Yeah, it is okay to ask for helpand seek it out and find
experts, subject matter expertsin these places.

(31:34):
Uh, that's what I do forYouTube.
My father really didn't hasn'tplayed an active role in my life
the last 20 years.
I've sought out YouTube, and mywife says, Hey, I want to lay
down new flooring, or hey, Iwant to change the configuration
of the kitchen, and you need tolearn how to move cabinets
places and and refinish them andall this stuff.

(31:55):
And and I inside the the kitchenwith a a laser level, and I have
it just positioned right to makesure that the the uh the cabinet
tops are even perfectly when weget the marble into from the the
marble place for the countertopsthat it lies flat perfectly the
first time.

(32:15):
I have no idea what I'm doing.
And I had to go to YouTube tofind out what are these things
and find out.
And if I didn't know how to doit, or if I didn't want to, or I
didn't have the time, then Ijust hire someone to do it or
find someone else to help me ina sense.
And and uh so a lot of noteverything I launched my podcast

(32:40):
on last Tuesday.
I've been wanting to do apodcast for a long time.
I had one person that morning ateight uh 8 30, and I had the
rest of the day open.
I said, I probably need to dosomething with this time.
Yeah, it'd be nice to just sitand watch a movie or a couple
movies or you know, hang outwith my wife and whatever, but I
have four kids, so you know,hundred dollar bills falling in

(33:00):
my pocket every day.
It's expensive, right?
Just feeding them now.
My my oldest random marathon onSaturday.
My my other one's running acrossthe country.

SPEAKER_00 (33:09):
It's like a$250 a day in food, right?

SPEAKER_01 (33:12):
Exactly, right?
I mean, this kid eats literallyfive or six potatoes a day, a
day.
So that used to be cooked forone meal for the whole family,
and he's doing it for himself,and so we have to understand
that you you can ask for help,that we can find guidance, that
we can put ourselves out thereto be in a better position.

(33:32):
And and so going back to thepodcast, I had been wanting to
do it.
I had a lot of time, and then Ilearned how to do it.
And now from Tuesday, less than10 days or whatever the math is,
it's about 10 days.
I am going to release my sixthepisode.
Whereas before a week and a halfago, I had no idea how to even

(33:54):
do any of it.
I just knew they were a thing,and I would been guesting on a
lot of them in the last couplemonths, but I knew I needed to
get to the next layer of this.
It's like, okay, I need toevolve, I need to have my own
podcast to then be able to openup doors and opportunities for
myself in that way.
And I have to speak my truth andmy education and my experience

(34:14):
because that's what I've beendoing the last 20 years, and I'm
finally sharing that with theworld in the in 2025 and making
big differences.
And I've I learned how to dothat.
I didn't ask anyone, I justfound the instruction on the
internet, and then by the end ofthe night, so it started around
6, 7 a.m.
And by the end of the night, Iwas publishing on Apple, and I

(34:34):
had my first episode recorded,released, and the description
and the artwork and all thesethings I did all by myself.

SPEAKER_00 (34:44):
Nice, man.
Well, congrats, that's awesome.

SPEAKER_01 (34:47):
Yeah, thanks.
It's exciting.
I'm like, oh, the podcasting isfun and it's easy, and I enjoy
it, and I can speak, and peoplecan hear me because they can't
hear me in a written social postthat disappears in you know 20
minutes or something.
And it's my gosh, like this.
I'm much rather play this longform game than the short form in
a sense, and express myself sopeople can hear and experience

(35:11):
and see how things could bedifferent.
Yeah, and at the very least, I'dhope that at least one person
that's listening to us ismotivated and inspired to do the
thing, whether it's takingbetter care of themselves,
having a better relationship,getting a better job, connecting
with their children more,repairing a relationship that
they let go from the past, orwhatever.

(35:34):
Like I hope that at least oneperson is motivated to take some
action.

SPEAKER_00 (35:39):
Well, and what I really hear from that is that
it's not that that it's notabout like getting started on
day one and committing to like,okay, hey, I'm gonna I'm gonna
show up at five days at the gym,right?
That I'm gonna go from notworking out at all to Monday
morning or January one orwhatever they they decide,

(35:59):
right?
That I'm gonna completely changemy my relationship with food and
sleep and working out andwhatnot, but that it's it's
taking small consistent actionsover time that that probably
that probably yield the thegreatest consistency and and

(36:20):
results.
Uh getting out taking action,yeah.

SPEAKER_01 (36:25):
A good example, especially since you wake up way
earlier than I do, but not forsomeone listening in, not
hitting the snooze buttontomorrow.
That literally could change yourlife.
Because I think the snoozebutton just shouldn't be a thing
for you.
You decided the night beforethat it was important for you to
wake up at this time on thisday, but for these reasons,

(36:45):
because so that you could beprepared for whatever was ahead.
And the very first decision thatyou make goes against yourself,
your own desires and wants anddreams and whatever it was why
you woke up to just set yourselfback.
Literally, that's what you'redoing when you're hitting the
snooze.
So tomorrow, don't hit thesnooze button, and that can be

(37:07):
the very first thing.
Whether you worked out or not,it doesn't matter.
Because if you can say, hey, I'mnot gonna hit the snooze button
tomorrow, and then it turns intothe next day, and next day, next
thing you know, maybe you end upjoining the 5 a.m.
club, and then you're up, andthen you're doing the things
because even that for youprobably evolved at some point,
but it wasn't what you weredoing prior, and you had to make

(37:29):
a decision and you had to stickto it and be consistent, and now
it's just part of yourday-to-day life and routine.

SPEAKER_00 (37:34):
Yeah.
So, with uh, what what are somesort of things or you know, you
mentioned uh getting rid of thealarm clock, right?
Which is great.
And and I've done I've doneinteresting things over.

SPEAKER_01 (37:45):
I mean, we'll use it to wake up, but let's not snooze
it.

SPEAKER_00 (37:48):
Yeah, yeah, totally.
I mean, I've I've even gone asfar as uh you know setting
multiple alarm clocks in otherplaces, right?
So I'll have one upstairs thatkind of wakes me up, and I know
that in seven minutes anotherone in the kitchen is gonna go
off, right?
So I need to be down there toturn that shit off.

SPEAKER_01 (38:07):
Yeah, that's what I do.
My watch wakes me up.
Two minutes later, my phone inanother room rather than the
bedroom in the kitchen area isset two minutes, and it's called
activation energy.
It takes just as much energy tohit the snooze button as it does
to get out of bed.
And I know that if I don't getout of bed in two minutes, it's

(38:28):
gonna go off and wake up thewhole house.
And it's the same with you, it'sgonna go off in seven minutes,
and it's gonna be reallyannoying coming from another
room that's so far away.

SPEAKER_00 (38:37):
It's gonna keep going off, it's not gonna hear
me, you know.
But those are the sort of thingsthat I found, you know, and it's
I say at times that it's like achess game, you know, and
there's and I I I believe thatwe've got multiple parts to
ourselves, right?
And we've got we've got the partthat that wants to get up at 5
a.m., right?
And we've got the other part ofourselves that wants to sleep in

(38:58):
until seven or not do theworkout or have coffee and in
bed, right?
And so it's and and and Ipersonally believe it's not
about necessarily killing thatpart of us.
You know, some guys will belike, oh, you you know, you
gotta like destroy that guy.
No, and it like there's there'sit's not necessarily wrong to

(39:18):
just have a slow morning.
Well, and and the thing is isthat like that's a real part of
us, that part that doesn't wantto get up, right?
And and for at some point in ourlife, some aspects that's
keeping us alive and safe,right?
And so this idea of like, well,let's just kill it, let's
strangle it, right?
Like, you gotta you gotta chokethe the life out of that part of

(39:41):
you that isn't man enough to getup, you know, the first time
that your alarm clock gets off.
But it's really aboutunderstanding like what is it,
what is it afraid of?
Like really understanding, like,you know, I don't, I'm afraid to
get up and get in that cold asswater at 5 a.m.
Okay, cool.
I I get it, dude.
Like I completely resonate withyou, but let's talk a little bit

(40:03):
about what the advantages of itare.
Like, why is this that it'simportant to you?
And so I think it's really toit's really awesome to have
those conversations with peopleor with themselves, right?
And especially in a in asupportive way.
Yes.
And I I can go on about thistopic forever, but my point was
was that what what are someother ways that that you you

(40:26):
recommend to your clients aboutstaying consistent, right?
Without without feeling likehealth is is really taking away
from their I don't know, kind oftheir I don't want to say
quality of life, right?
But just how I have found formyself, right, that like one

(40:49):
percent changes over time thattrying to go in there and and do
anything like that where we'rewe're like let's change
everything at once is nevernever works, all right.
And so some ways to to help themintegrate the these things into
their their lives.

SPEAKER_01 (41:07):
Yeah.
One example comes to mind.
Uh this gentleman named Roy.
He had a problem with nighttimeeating.
Not just late night, 10 or 11,but two or three in the morning.
He's this guy's eating a wholemeal or something.
That's a challenge when youstart your day off with you know
five, six, eight hundredcalories, and you haven't moved

(41:30):
or anything, right?
It's uh doesn't bode well toweight loss, right?
And what we found in that hisparticular situation, the one
thing that he could agree onthat was actually his idea, and
I just further backed him up onit, was putting caution tape,
the red-black caution tape,across the door frame before he

(41:53):
went to bed.
And that was a pattern interruptthat caused him to stop and
think this is not caution.
If I go through this, I go awayfrom my goals.

SPEAKER_00 (42:07):
Yeah, I'm physically making the choice.
I've seen it, I have to removethe red tape in order to do
this, and that's that's a goodone because there that's and and
I think that that's somethingthat people don't always
realize, like the impact ofthat, of having that physical,
you know, and it could be anumber of different things, but

(42:27):
putting those sort of measuresin place, and they sound
ridiculous in the moment, right?
They're like, Oh, I'm a grownman, like I don't have to, I
don't have to put red tape infront of things, like, well,
what you're doing's not working.
Right, right.
So let's try a different alarm.
Let's try it up, yeah, just fora little bit.
Yeah.

SPEAKER_01 (42:44):
Well, uh, Muhammad Ali, they always said that he
would put his shoes on the alarmclock.
When he hit the alarm, he hithis shoes and he just grabbed
them and up and off he went forsome road work in the morning.
And for him, that was the nextbest thing for him to do to say
create that motivation or thedesire or that engagement or
whatever to get out and train.

SPEAKER_00 (43:08):
Yeah.
Yeah.
I think the the thing that Ireally take away from this is
that it's not it's not toomenial.
I think it's me menial a word,right?
But it's not too small of a sortof thing to to put any of those
safety measures or preventativesort of things in place, right?

(43:28):
To and I and I consider themalmost as like, you know, traps
or catches along the way, like,oh, I know this is gonna be
somewhere where I'm gonna, soI'm gonna just play with this a
little bit.
It's right, it's fun.
So what would you with going?

SPEAKER_01 (43:45):
I'll I'll expand on this.
There's a thing that I callshoelace moments.
And we're walking, say you and Iare just hanging out, we're
walking down the street talking,all of a sudden I noticed that
your shoelaces come undone.
Like, hey, Corey, your shoelacescome undone.
Right?
You can choose whatever you'regonna do with that, right?
You could just like, yeah, okay,well, I'll get it later, or

(44:07):
you'll stop and bend over andand tie it.
You know, my second son,Everett, he's 6'3, he's always
feels like his shoelace isundone.
And I don't know if it's becausehe's so tall and it's such a
long way down to tie his shoethat he doesn't want to or
whatnot, but we have choices inthat moment.
We can not tie the shoe and justkeep walking, and maybe

(44:31):
something will or won't happen.
Uh, we can not tie it and trip,stumble, fall, face plant
because we chose to not stop andtie the shoe.
As a coach, my job is tounderstand the moments at which
the shoes start to come undoneand say, Oh, right there, your
shoes untied.
What are we going to do aboutit?

(44:52):
And even more importantly, as Istart to understand that person,
I can understand when the shoesare about to come undone and
make sure that I'm teaching themhow to double knot their shoes,
give them solutions that allowthem to double knot so that the
shoes are less likely to comeundone.
Even if you double knot shoes,it's just still a chance that
they might come undone, but itless, less frequently.

(45:16):
Right.
So those are shoelace moments.

SPEAKER_00 (45:20):
Yeah.
Well, so with that, I mean, soyou you're you know, supporting
a man that that is on hisjourney and you find that his
you know his shoelace is untied.
What what are some of thosethose first places, right?
The the first things that thatwhere you'd have him like to
start to build momentum, right,in his journey with with health

(45:42):
without without burning out,right?
So as we talked about, likebiting off too much too soon.

SPEAKER_01 (45:49):
Yeah, everyone is bound by time.
Yeah, that's the only thing thatwe actually do have in this
whole life is the same amount oftime, uh, 24 hours, right?
And so we start to look there.
We can see strategically wherein the day can he be better at
making better food choices,moving his body in a way that

(46:12):
gives him energy becausemovement is energy, right?
The blood's flowing, theendorphins start moving, that's
a good thing.
Everyone, pretty much everyonealways says they feel better
when they moved, first not.
And we can be a lot morestrategic, then understand how
busy they are, the time demands,the stress, the their uh skill
sets around managing thosethings as well, all come into

(46:36):
play to allow for them to for meas the coach to empower them
with different solutionsstrategies on how to make it
better.
Some people need an alarm to gooff at noon to say, stop, go
eat.
Right?
Some people need, hey, I'mpassing the break room and

(46:58):
there's a donut in there.
Oh, yeah, that's right.
Brian makes me take pictures andsend it to him.
I don't want to send him apicture of a donut that I ate.
That's a pattern interrupt.
That's a something in the way ofthem just blindly going in and
grabbing the 300-plus caloriedonut and forgetting about it
five minutes later.
And so simple things like thatwould be some of the first

(47:20):
places I'd start.
How can we get the minimumviable amount of movement in
initially?
It could just be walking.
And then how do we start makingbetter food choices so that you
can naturally give yourselfenergy because you're eating
healthier foods, you're fuelingyour body for the demands that
you're placing on them?

SPEAKER_00 (47:39):
All right.
So, you know, one of the thingswith with the men listening,
right?
If what would you say to the manyou right that's is feeling
stretched thin with work andkids and marriage?
You know, we kind of talkedabout it a little bit.
Where but where's where's thefirst place that you'd have him

(48:00):
to start building momentum withhis health without burning out?

SPEAKER_01 (48:05):
Yeah.
Well, I feel you, man.
42 this year, more than most,has been felt with a lot more
time, effort, energy, financialresponsibilities.
I feel you move.
Drink water and move.

(48:26):
Those would be the firsteasiest, best things that you
can do.
Take more walk breaks throughoutwork, drink more water
throughout the day.
Those two in and of itself couldbe really simple, easy things to
do that give you more energy tobe able to function and manage

(48:46):
whatever else you do.
Even also, say you hadback-to-back-to-back meetings,
grabbing a drink, going for awalk around the block, you're
gonna come back moreresourceful, more productive,
more ready to be focused onwhatever the next task at hand
is, rather than just drowningand jumping into the next thing
that's on your schedule.

(49:08):
So strategically creating buffertime frames in your day to not
work, to then come back and bemore productive.
It's that it's a Pomodoro timer,right?
You work, say 25 minutes go andfive minutes off.

SPEAKER_00 (49:26):
Definitely.
Yeah, it sounds like sounds likebalance in there, right?
And really kind of timemanagement and and balancing
probably the things because Iall of this takes a certain
amount of energy and effort, notjust physically, right, but
mentally and and and changingthe way that that we do things
and the way that we live ourlife and and such.
So you you know, one of thethings I thought was really

(49:48):
fascinating, and we've talkedabout it a couple of times here,
is you know, with your family,family of four, right?
And good for you, dude.
You're you were doing you wereon a mission, but but this this
adventure of yours of travelingto all 50 states and you know to
a bunch of the continents.
What do you feel like livingwith that sense of adventure and

(50:12):
presence, right?
Has taught you about health andlife balance and things like
that.

SPEAKER_01 (50:22):
Every place I've been.
We've the goal is to sleep allsleep one night in all 50
states.
We've slept one night in 49, andIdaho is the one that got away
from us.
So at some point we need to goout to say Boise or Court
d'Alane and spend the nightthere.
It will happen.
But and then we've been inmultiple countries, continents.

(50:43):
The one takeaway that I've hadfrom every single place is that
people just want to live ahappy, healthy, joy-filled life.
Doesn't matter how rich you are,how poor you are, whatever your
social economic class is,whatever.
The that's the undertone of thehuman experience on this earth.

(51:06):
That's it.
And through understanding thosecultures and seeing different
ways of life, and that my way oflife is different than other
people's life, and that's okay.
And their way of life isdifferent than mine, and that's
okay.
That that's that's been a hugetakeaway for me to have

(51:27):
sympathy, empathy, compassioncreate opportunities for other
people to experience that forthemselves, because oftentimes
if someone's overweight, theirbody is a result of the life and
lifestyle and the thoughts andfeelings and energy that they
are living.

(51:47):
If someone's 50 poundsoverweight, they're not a happy
person.
So, how do we get them happyagain?
And that there is in and ofitself the maybe the main
mission of what I'm doing withanyone.
It just so happens that for me,I'm gonna start with nutrition
and exercise.
And for you, Corey, you're gonnastart subtly different with

(52:08):
maybe their their time orwhatever mechanism you use to
help get people to realign withwhat's important to them.

SPEAKER_00 (52:16):
Definitely.
Well, I think similarly, thatthere's a lot of crossover
between our two our two things,but for me, it's a lot of
mindset, right?
And and you know, the the rulesthat we have for ourselves, the
the beliefs around it, right?
You know, that you know, I youknow, rules that hey, you know,
I can't work 40 hours a week orI can't be successful in my

(52:38):
career and be healthy, right?
That that in order to achieveone, that I have to sacrifice
the other sort of thing.
And so yeah, I mean, for me, uha lot of it really begins around
the the mindset and the approachand the stories that we tell
ourselves and the the the rulesand whatnot.
So yeah, I can see how you youradventures, right, and with your

(53:02):
family and and your dedicationto it, how it sounds like it
really comes back to a sense oflike moderation and and balance,
right?
That when we're trying to takein too much, right, that we we
reach for these other things toyou know shorten the gap or

(53:24):
whatever it might be, right?
Like, well, hey, I you know,whether it's fast food or not
working out or whatever it is,but if we were to slow down,
we'd find that we would probablyhave a lot more time for you
know find more time for thethings that were that are really
truly important to us.

SPEAKER_01 (53:42):
And let's think about our modern existence,
especially as a man.
My my buddy Chris he said,Brian, you know Space Balls, the
movie.
Oh, of course, Chris.
Totally know that.
It's great.
You know that scene when Barfand Han Solo guy and they're in

(54:03):
their RV trying to get away fromDark Helmet and they're going
light speed, and then DarkHelmet goes into ludicrous
speed, and then they go pastthem and it's plaid.
They're going in plaid speed.
It's like Brian, you live lifein plaid.
And I said, Oh my gosh, that'sthe most realistic explanation

(54:25):
that hits home with me for sure.
Life is plaid these days.
The invention of AI and itsevolution into our existence is
is hyper speed, and you have tobe able to figure out a way to
keep up.
But I almost wonder sometimeswhat my life would look like if
I was born a thousand years ago.

(54:46):
How would it be different?
How would I be able to enjoysome of those finer times and
moments of connection and nothaving a phone in my hand most
of the day or something, whetherI'm working with a client or or
just trying to do a social mediapost or answering a text or
something like that?
I just always wonder that maybeI should hang this up and just

(55:09):
go work a labor job and put in agood nine to five and sweat and
then I come home and I can justkick back and relax.
But that's not our modern timesthat we live in.
And we do just have to we haveto adjust, we have to change.
And those are some of theundertones that we've talked
about is you have to be ready tochange with the environment that

(55:29):
you're in, or you will be leftbehind.
It's just like as we age, youknow, I feel bad for say someone
that's in their 70s or 80s, in asense, because technology is so
much faster than maybe when ourgrandparents were alive, and it
was like, oh, here's the TV, andthen the the start of the
internet was coming around,right?

(55:50):
Or the last generation beforethat, where oh, the TV came.
And so the the advances oftechnology, the advances of
life, and and all these thingswe do have to be considerate of
and how they are impacting ourenergy, our ability to function,
pull us away from our own truenorth.

(56:12):
So, as you're as you coach withmindset, it's like all these
stories, like they're there it'slike a magnet coming into your
compass.
So you were supposed to go thisway, but that magnet is pulling
it that way, and now you believethis is take, and as soon as you
can unwind, pack some of those,that then we can get back to
true north, and you can findhappiness and the joy and that

(56:33):
that pace of life that reallyworks and resonates with you.

unknown (56:38):
Yeah.

SPEAKER_00 (56:39):
Yeah, I feel that, man.
I feel that.
Well, hey, as we start to wrapup, if if you could leave the
the listeners right with onebelief to take away from this,
from what they're they've beenwhat you've been sharing today,
you know, one one shift thatthat could really change the way
that they see health forever,what would it be?

SPEAKER_01 (56:58):
I'm gonna say a simple phrase, um, a question is
what what's the next best stepfor me to better myself?
That's a a really good mindsetpiece to stop and think about
the decision you're about tomake in the circumstance and

(57:19):
situation that you're in, torealize if I go this way or I go
that way or the other way, whichone puts me in the best position
to better myself, better thosearound me, and and actually move
toward my goals rather than getdistracted or pulled away from
them.

SPEAKER_00 (57:38):
Yeah, I think that's a great one.
It's a good one.
Well, hey, Brian Man, it's beengreat talking to you.
Um if if guys want to connectwith you to learn more about you
and your work and what you do,what's what's the best place for
people to get a hold of you?

SPEAKER_01 (57:52):
Yeah, uh coach Brian Piranha on the socials,
Instagram is uh say the mainfeature that I hang out there.
Thecalltorise.com is my men's100-day fat loss challenge.
The goal is to lose 20 pluspounds in 100 days through
science-backed nutrition,fitness, lifestyle changes, all
into creating a lifelong changein that 100 days of looking and

(58:15):
feeling better, but also livingbetter.
And then Driven for Health, mypodcast.
You can check that out.
It's gonna be all things health,nutrition, fitness, lifestyle,
behavior change, all thosethings.
Six episodes deep in 10 days.
It's it's gonna be an adventurein its own right as I keep
moving forward and gettingbetter at that, too.

SPEAKER_00 (58:35):
All right.
Well, hey, it's been a pleasure,Brian, and I'm sure we'll chat
chat again.

SPEAKER_01 (58:40):
Oh, yes, we will.
I appreciate it.

SPEAKER_00 (58:42):
Yep.
Thanks.
Bye-bye.
Hey, before you go, this podcastis just the surface.
The real work happens inside theEvolve Men Brotherhood.
This is our private community ofmen committed to leading
themselves boldly, buildingconfidence, and sharpening one
another in the fire.
Registration officially opensDecember 1st, and we kick off
our Brotherhood calls togetherbeginning in January 2026.

(59:06):
But you can get on the listtoday and be the first to claim
your spot.
If you're tired of going to lifealone and you're ready for true
accountability, support, andconnection with men who get it,
head to EvolvmenProject.comslash brotherhood.
Don't just listen, step into theBrotherhood.
I'll see you inside.
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