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March 8, 2025 51 mins

In this episode of the FNDN Series, we delve into startup compensation strategies with guest Jessica Zwaan, a seasoned COO and author of 'Built for People.'

We examine how applying product management principles can revolutionise People operations. Jesse shares insights from practical experiences, emphasising the importance of a market-informed approach to compensation and the dangers of freezing compensation in times of financial strain.

We discuss ways to build compensation models that foster trust and engagement among employees while maintaining flexibility for growth.

Key topics include performance-based pay, building compensation frameworks in dynamic environments, and the relevance of transparency. This episode offers invaluable lessons for HR leaders and startup founders looking to navigate the complexities of compensating their teams effectively.


00:00 Introduction to Startup Compensation

00:44 Guest Introduction: Jesse's Professional Journey

01:28 Applying Product Management to HR

03:31 Compensation as a Strategic Tool

05:23 Challenges and Solutions in Compensation

08:33 Transparency and Trust in Compensation

22:40 Iterating Compensation Practices Over Time

26:57 Exploring Pay for Performance Models

29:12 Challenges and Risks of Variable Compensation

30:55 Ensuring Agility in Compensation Structures

31:40 Discretion and Flexibility in Pay

39:37 Lessons from Past Compensation Rollouts

45:03 Bad Compensation Advice to Avoid

47:36 Final Tips for Startup Compensation

50:23 Conclusion and Farewell


Know more about Jessica!

Visit Jessica Zwaan’s Website 

Linkedin: https://www.linkedin.com/in/jessicamayzwaan/ 

Book: Built For People 

http://talentful.com/ 

More FNDN Episodes at Spotify  

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