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June 18, 2025 3 mins

In this short episode of For Artists Figuring It Out, Tom breaks down one of the biggest reasons artists aren’t getting booked, and why it’s almost never about talent.


If you’ve been sitting around waiting to be discovered, thinking your music should speak for itself… this one’s for you.


Here’s what we’re covering:


  • Why promoters aren’t “discovering” new acts
  • The most common mistake artists make when trying to get gigs
  • What actually makes a booker say yes
  • A dead simple message you can send today
  • One task to help you finally get the ball rolling


This isn’t about chasing virality or begging for slots. It’s about learning how the live side of the industry actually works, so you can start getting your foot in the door instead of waiting by it.


Don't forget you can join the Patreon for free, for daily deep dives into topics like this!

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