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August 10, 2025 • 44 mins

🚨 New episode alert! Just listened to the latest Fractional Marketing Advantage Podcast with Chantel Soumis—packed with marketing gold. 🎯 Don’t miss this one! 🎧 Tune in here:https://podcasts.apple.com/us/podcast/fractional-marketing-advantage-with-chantel-soumis/id1781172002 #FractionalMarketing #ChantelSoumis #MarketingPodcast

Summary

In this conversation, Nick Pope, Chief AI Officer at Train in Your Lane, discusses the transformative role of AI in business. He emphasizes the necessity of AI as a co-pilot for organizations, the importance of training teams to use AI responsibly, and the need for businesses to overcome hesitations surrounding AI adoption. Nick outlines practical strategies for automation, the significance of prompt engineering, and the metrics that can be used to measure AI success. He also shares insights on future trends in AI and how organizations can prepare for the evolving landscape.

Takeaways

  • AI is essential for modern business operations.
  • Businesses should automate content creation, meeting notes, and brand voice consistency.
  • AI intuition is crucial for effective tool usage.
  • Prompt engineering is a foundational skill for teams.
  • Training is necessary to ensure responsible AI use.
  • Small wins in AI implementation build confidence and momentum.
  • AI tools should be evaluated based on real use cases and trials.
  • Human oversight is critical in AI processes.
  • Metrics for AI success include time saved and employee satisfaction.
  • The future of AI will involve more integrated and intelligent systems.




Support the show

Thanks for joining us on this episode of The Fractional Marketing Advantage. If you enjoyed this episode, please be sure to like, share, and subscribe. And don't forget to leave us a review. Let's connect on social media and continue the conversation. Until next time, keep innovating and growing your business.

"Ready to take your marketing to the next level? Book a consultation with Chantel today."
https://www.linkedin.com/in/chantelsoumis/

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