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April 3, 2025 42 mins

Have you ever felt trapped by self-doubt, shame, or the weight of labels the world puts on you? In this raw and revelatory solo episode, Ashley Iduda opens up about her decade-long struggle with identity—from denying her creativity as a makeup artist to feeling like an "imposter" as a stay-at-home mom. She shares how a transformative encounter with God’s love shattered her chains of insecurity and helped her finally see herself as His masterpiece (Ephesians 2:10).

Through personal stories—like her journey to New York City, battling shame, and even a startling revelation about "devil pigs"—Ashley uncovers the lies that hold women back and offers biblical truths to reclaim your God-given identity. If you’ve ever felt "not enough" or wondered what it truly means to be beautiful from the inside out, this episode is your invitation to freedom.

Key Takeaways:

1. Beauty from the Inside Out

  • Core Mission: Why Ashley’s podcast exists—helping women root their identity in Christ so their inner light radiates outward.

2. You Are God’s Masterpiece (Ephesians 2:10)

  • Truth: The Greek word poema reveals we’re God’s "workmanship"—His intentional, beautiful creation.
  • Reflection Question: How would your life shift if you fully believed you were a divine work of art?

3. Identity Isn’t Found in Roles or Achievements

  • Lie vs. Truth: Labels like "mom" or "career" don’t define your worth. Ashley’s shame over "quitting" makeup artistry kept her stuck for years.
  • Challenge: What roles or past mistakes are you letting define you?

4. Childlike Wonder vs. Adult Shame

  • Contrast: The unfiltered joy of children  vs. the lies adults believe.
  • Exercise: Reconnect with what lit you up as a child (art, dirt, dancing)—it may reveal your God-given purpose.

5. Breaking Free from Fear & Shame

  • Ashley’s Journey: From self-doubt ("I’m not creative enough") to courage (moving to NYC for makeup school).
  • Hard Truth: Shame grows in silence; freedom comes when you confront it.

6. The "Devil Pig" Principle

  • Spiritual Insight: Seer Micah Turnbo's startling revelation—negative self-talk feeds darkness.
  • Action Step: Replace "I’m ugly/stupid" with "I am loved, chosen, and God’s handiwork."

Mentioned in This Episode:

  • Scripture: Ephesians 2:10, Genesis 1:31
  • Mentor: Crystal Wright (makeup career coach) https://www.instagram.com/crystalwrightlive/?hl=en
  • Teachings: Micah Turnbo on spiritual warfare https://www.youtube.com/watch?v=Uv38VYhvERw

**************SAVE THE DATE free workshop:💄 Designed to Glow (April 29) for Biblical teaching on self-worth, skincare & makeup demo. Save your spot! Email ‘GLOW’ to hello@ashleyiduda.com


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