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July 7, 2025 52 mins

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In this episode, Jo shares her journey in the decorating industry, discussing her background, emphasising the importance of social media in building her business, and the challenges she faces as a self-employed decorator. She shares the importance of balancing work and personal life, building trust with clients, and the creative freedom that comes with bold decorating choices. Jo also reflects on the significance of transparency in her work and the evolving nature of decorating techniques, while providing insights into managing time and workload effectively. Overall, the discussion provides insights into the realities of being a self-employed decorator and the skills required to succeed in the trade.

Key Takeaways

  • Jo has been a self-employed decorator for 19 years.
  • Building trust with clients is essential for long-term relationships.
  • Jo believes in sharing knowledge to help others in the trade.
  • Transparency in her work helps clients understand the process.
  • Jo emphasizes the importance of work-life balance.
  • Managing time effectively is key to avoiding burnout.
  • The decorating trade is evolving with new techniques and products.


Follow me:

Instagram: @lifeofafemaletradie_

TikTok: @loaftpodcast

Follow Guest:

Instagram: @Joannehay_decorating

Facebook: Joanne Hay Decorating

Youtube:@JoanneHayDecorating

TikTok: @Joannehaydecorating


Chapters:

00:00 Introduction to Joanne Hay and Her Journey

02:43 The Impact of social media on Decorating

05:59 Balancing Work and Personal Life

08:54 Favourite and Challenging Jobs in Decorating

11:39 Customer Relationships and Quoting Process

14:36 Preferred Products and the Importance of Quality

17:45 The Joy of Decorating and Personal Preferences

27:25 Navigating the Evolving World of Paints

32:19 The Challenges of Choosing the Right Products

38:09 The Importance of Available Sundries

40:42 Building Trust with Clients

46:29 The Art of Transparency in Decorating

50:36 Social media and Community in the Trade

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