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January 7, 2025 • 20 mins

Free TA Benchmarks 👉 https://trends.pinpointhq.com/


Episode 5: Joe Atkinson (https://www.linkedin.com/in/joe-atkinson1/) is joined by Andrew Lewis (https://www.linkedin.com/in/andrew-lewis-31104559/), Head of Talent Acquisition at Worldly. He reveals how his personal branding approach generates 7,500 applications per quarter. How to evolve from a reactive recruiter to a strategic business partner and build a high-performance recruitment engine. And how to develop a better mindset this year.


Chapters: 00:00 Intro 00:32 Recruiter Brand vs Employer Brand 03:51 Content Creation Strategy 06:44 Measuring Content Success 08:16 Becoming a Strategic Partner 11:31 Common Recruiter Mistakes 13:42 Learning from Other Industries 16:18 Cross-Industry Innovation 18:47 Building a Growth Mindset


💡 Key Takeaways:


1. Why people follow people, not brands 2. How to move from order-taker to strategic advisor 3. Learning from sales, marketing, and product leaders 4. Building content that converts followers to candidates 5. Developing a continuous learning mindset



Links: Recruiting Wisdom: https://recruiting-wisdom.beehiiv.com/ #Recruitment #TalentAcquisition #RecruiterTips #LinkedIn #PersonalBranding #HR

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