Local Business Unboxed
Local Business Unboxed brings you behind-the-scenes conversations with successful local business owners and industry experts. Each episode dives into the journey, challenges, and—most importantly—the marketing tactics that help real businesses succeed. From social media to word-of-mouth, we’re unpacking the toolbox of local business marketing and operational success.
Episodes
n this episode of Local Business Unboxed, we sit down with Kate and Theo, owners of the beloved Market Square Bakehouse in Amesbury, Massachusetts. Since taking ownership in 2023, they've thoughtfully balanced preserving the Bakehouse’s cherished local legacy with fresh ideas and sustainable growth.Kate, a longtime fan of the Bakehouse, shares her journey from corporate burnout and MBA studies to discovering her passion for sma...
In this episode of Local Business Unboxed, Erica Puorro of Lamarckia Realty shares her inspiring journey from the hectic world of advertising and grueling commutes to a fulfilling career in real estate—right here in her hometown of Amesbury, MA.
Erica leveraged her marketing expertise to build lasting relationships, navigate the challenges of transitioning careers, and support local families in buying and selling homes across Massa...
In this episode of Local Business Unboxed, host Jon Almas sits down with Jake Doucette, founder of Phitted Media, who shares his journey from working as a welder to building a successful video production company serving businesses across New England.
Jake reveals how word-of-mouth became his most powerful marketing tool, why showing your face dramatically increases social media engagement, and his strategies for managing season...
In this episode of Local Business Unboxed, we sit down with Kate Donovan—once a second-grade teacher, now a successful wedding and corporate photographer. Kate unpacks how she balanced motherhood, pivoted through a global pandemic, and found her marketing sweet spot through genuine relationships. Tune in for hands-on advice, real-life stories, and an inspiring look at how to thrive in your local market by staying personal and adapt...
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