What You’ll Learn in This Episode:
- Amber’s nine Instagram strategies for booking luxury clients, including curation, behind-the-scenes storytelling, carousel formulas, and creating “saveable” content.
- Why captions and covers matter just as much as your imagery, and how to write words that connect with emotion.
- Marie’s SEO and blogging roadmap—how to use keyword research to attract clients who are already searching for what you offer.
- Practical tools for keyword research, including Ubersuggest.
- How to repurpose one blog post across Instagram, email, Pinterest, and more.
- Why styled shoots are the foundation of a strong brand—and how they fuel both creativity and marketing strategy.
- Outsourcing tips: how hiring a VA through The Virtual Savvy or similar platforms can free up your energy for the work you love.
- Using ChatGPT as a brainstorming tool for styled shoot concepts and blog outlines.
Action Step for This Week:
Plan one styled shoot that reflects your dream client’s aesthetic. From that single session, create:
- One reel
- One carousel post
- Multiple Instagram stories
- One blog post
Repurpose with intention and let your marketing start compounding over time.
Connect with the HostsWe’d love to connect with you and continue the conversation:
Amber Courtney — Light Livin Photography
Website: https://lightlivinphotography.com/education-page
Instagram: https://www.instagram.com/light_livin_photography/
Marie Elizabeth — Marie Elizabeth Photography
Website: https://marie-elizabethphotography.com/photography-mentoring
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