Marketing Foundations

Marketing Foundations

Hey! Welcome to the Marketing Foundations podcast! 🚀 If you’re ready to elevate your business game, you’ve come to the right place. Whether you’re a business owner, builder, entrepreneur, or simply someone looking to make your mark, we’re here to break down marketing tactics—from the basics to advanced strategies—that will help you shine in today’s competitive landscape. Join us as we dive into essential marketing insights that will empower you to promote yourself and your brand effectively. Buckle up, because we’re on a mission to transform you into a BIG NAME in your industry!

Episodes

October 6, 2025 • 71 mins

In this episode, we sit down with Philippe Frigg of Versa Homes-known as the Fixed-Price King alongside Home Builder Marketers’ co-founder Nicolas Cormier. Philippe shares how he scaled his custom home business using social media, built authority in the luxury building space, and why fixed-price contracts beat cost-plus every time. From practical Instagram strategies to real talk about client relationships, referrals, and building ...

Mark as Played

From foster care to finding purpose, Tommy Sigman’s story is one of resilience and hope! Hear how he overcame challenges, wrote a book to inspire others, and turned his struggles into a mission. Don’t miss this episode! 

Mark as Played
December 21, 2024 • 38 mins

Founded in the summer of 2023, Chris opened Element Pools Ltd. after working as the Construction Manager of one of the big box pool stores in Winnipeg for many years.


With over 15 years in the pool industry, Chris brings a wealth of knowledge to the Winnipeg pool market. With a focus on new pool construction, Chris has built and renovated numerous Commercial and Residential Pools over the course of his career. Chris has an eye for...

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December 12, 2024 • 36 mins

Eric Fortenberry serves as Founder and CEO of JobTread, a construction estimating and project management software platform that has helped thousands of builders and contractors sell and manage billions in construction jobs.

Mark as Played
December 5, 2024 • 53 mins

Lucas is the Owner, Founder, and President of Secure-Rite Mobile Storage Inc.(⁠www.Secure-Rite.com⁠), which they launched in March 2005. They rent, sell, and modify shipping containers from five corporate locations across B.C. and Alberta.

Mark as Played
November 28, 2024 • 23 mins

Dennis and John are the founders of "EZ Modern Homes"


Here's some words from them-

"At EZ Modern Homes, we’re more than just builders – we’re creators, dedicated to bringing your dream home to life with precision, care, and craftsmanship. As a proud, veteran-owned business, we’ve made it our mission to combine our commitment to service with our passion for building.

Every project we take on is a journey we embark on together with...

Mark as Played
November 21, 2024 • 52 mins

🎙️ Our Marketing Journey 🚀

In this episode, we share the highs and lows of our marketing journey—what worked, what didn’t, and the lessons we learned along the way. Whether you’re just starting or looking to improve, this episode will give you the inspiration and tools to grow your business.

Mark as Played
November 14, 2024 • 35 mins

Keeping Customers First! 🚀 ft. Scott Smith
In this episode, Scott shares his insights on why putting customers first is the key to long-term success. Tune in for valuable tips on building stronger relationships and growing your business!

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October 4, 2024 • 16 mins

Starting his career 25 yrs ago, Gates began working on small projects in cottage country, building decks, and completing roof renovations.
From there, he grew his experience and started interior home renovation and additions. He then moved into commercial tenant improvements for small to large corporations.
Gaetan has experienced projects ranging from 10K to over 40M in various roles throughout his career.

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October 1, 2024 • 14 mins

Joseph William Foster (born 18 May 1935) is the co-founder of Reebok with his older brother Jeffery William Foster (Jeff). He shares the same name as his grandfather, also named Joseph William Foster. Foster's grandfather was the founder of J.W. Foster & Sons and the pioneer of the spiked running shoe. The elder Foster also developed the trainer and provided most First Division (now English Premier League) Football teams with ...

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September 26, 2024 • 20 mins

In this episode we're going over all of the mistakes that most of the business owners are making and the solutions you can implement right away to set your business for scalability!

Mark as Played
September 26, 2024 • 52 secs


Hey! Welcome to the Marketing Foundations podcast! 🚀 If you’re ready to elevate your business game, you’ve come to the right place. Whether you’re a business owner, builder, entrepreneur, or simply someone looking to make your mark, we’re here to break down marketing tactics—from the basics to advanced strategies—that will help you shine in today’s competitive landscape.

Join us as we dive into essential marketing insights th...

Mark as Played

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