Ever feel weird about saying yes to a brand partnership that just doesn’t sit right? You’re not alone. In this episode of Master the Media, Amy Gorin gets real about how to decide if a brand deal is actually worth it. She shares the gut check questions she always asks before signing on, and why it's okay (and smart) to walk away from big money if something feels off. Amy opens up about her own experiences of turning down six-figure deals, discusses red flags in contracts, and explains why staying true to your values can actually foster stronger relationships with brands. Whether you're new to partnerships or already working with brands, this episode will help you feel more confident and clear about what’s right for you.
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Episode highlights:
(0:00) Intro
(1:25) Free masterclasses for dietitians and healthcare professionals
(2:19) Which brand deal is worth it?
(4:13) Conflicts of interest and exclusivity clauses
(7:54) The “gut check” questions to ask before saying yes
(11:36) Product testing and messaging alignment
(14:37) Contracts, red flags, and protecting your image
(18:38) How to gracefully turn down offers and keep future doors open
(20:32) Outro
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