Innovation Culture with Bob Eckert

Today’s episode is an Executive Roundtable that we hosted at the end of last year, with guest speaker Bob Eckert. Bob is CEO at New & Improved LLC where he focuses on helping organizations harness and develop the innovative brain power of their people to deliver new and improved results.

He has written extensively about innovation leadership, authoring numerous books and articles including his book: More Lightning, Less Thunder: How to Energize Innovation Teams. Organizations that have benefited from his organizational and leadership development work include: General Electric, Intel, Johnson & Johnson, Mercedes-Benz, TE Connectivity, Kimberly Clark, and many others.

I was first introduced to Bob and his practice over a decade ago, and it was transformational for me. As a Marketing executive, I worked for much of my career at the interface of operating existing businesses and developing new ones, and have often encountered this phenomena of a well-run businesses being unable to effectively incubate new businesses at the same time. That’s actually a very common phenomena.

Bob’s work in the creativity space has focused on disseminating findings about the neurochemical links to creativity, what are the essentials of creativity behaviors, and what sort of organizational cultures foster creativity and creative problem solving. We discuss what is at the core of creativity, why organizational culture is so critical to fostering innovation, what happens when companies have innovation processes without that culture foundation, and innovation beyond R&D.

Get ready to have your thinking turned upside down as we speak with Bob Eckert here at Material Growth.

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