Netflix’s ‘Bad Influence’ Exposes Dark Side of Kidfluencing

The newly released Netflix docuseries Bad Influence: The Dark Side of Kidfluencing delves into the troubling experiences of young influencers, focusing on YouTuber Piper Rockelle and her “Squad.” Former members allege they were subjected to emotional, physical, and even sexual abuse under the management of Piper’s mother, Tiffany Smith. The series sheds light on manipulative practices, lack of labor protections, and the blurred lines between parental guidance and exploitation in the digital age. As the documentary unfolds, it raises critical questions about the safety and well-being of children in the influencer industry.