November 6, 2025 • 54 mins
We talk through real swing changes, why impact-first coaching works, and how to turn practice into faster gains on the course. Brian Jacobs joins us to share a coach’s playbook: clear notes, kinesthetic moves, tighter curve windows, and a 90-day path to better scoring.
• Arizona tournament recap and learning moments
• Shallowing, setup, rotation, and carry gains
• Feel versus real and video feedback
• Confidence, tempo, and constraint-led practice
• Transformational coaching versus transactional lessons
• Archiving notes and setting 90-day expectations
• Impact-back diagnosis and three-yard curve goal
• Alignment, aim, and proximity over vanity stats
• Couples therapy approach and boundaries on course
• Fitness fusion, speed training, and motor patterns
• On-course coaching focus for 2026
• Favorite courses, bucket list, and future visit plans
Until next week, take care
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
SPEAKER_01 (00:14):
Welcome to the My Golf Source Podcast.
Good afternoon.
Good evening.
Good morning.
Whatever it is to you.
Welcome to my golf tours.
I am Darren.
And I'm Noah.
And it's gloomy outside, my man.
It has been off and on rain allday.
You just got back at 11 o'clocklast night from Arizona.
One o'clock.
(00:35):
One o'clock this morning fromArizona.
SPEAKER_03 (00:37):
Yeah, with the SW golf team.
Um, you know, it was an awesomeexperience, 86 degrees every
day, had a little bit of wind.
You literally couldn't ask forbetter weather.
And, you know, the team foughthard.
We had both the men's and thewomen's down at a very big golf
tournament.
There were 16 men's teams umdown there, and SW finished in
(00:58):
the middle of the field at 10th,but we were really only about 10
shots out of third.
Or I'm sorry, about uh sorry, wewere 30 shots out of third, but
it felt like 10 because we weremaking uh Eagles followed up by
some big numbers.
So was this the course they wereable to practice on the SEM?
Uh this was not uh not thistime.
No, they went down last year,actually.
(01:19):
So we had really we had somesuccess last year.
Um Kira won the tournament lastyear, won under par.
Um this year, you know, in thetop 10 again.
She had a chance to be in thelead and um she had a couple
double bogeys.
So unfortunately, she didn't getthe victory um back-to-back
years, but just really biglearning um curve, I would say.
You know what that sounds awhole lot like, Noah?
SPEAKER_01 (01:42):
Golf.
Golf.
How did I know?
How did I know?
Well, um it's it's like me.
I said I'll be one under pargoing into whole six or seven
and shoot a 94.
Yeah.
Yeah.
SPEAKER_03 (01:54):
That's well, I gotta throw this one out there.
The biggest, I would just say,bummer was our number two player
on the women's team had mono,and we thought she was gonna get
to play because and even withouther, the girl stepped up and we
were only a few shots out ofbeating a ranked team um that
was 19 better than us in thecountry.
We're 49th, they were 30th.
(02:15):
So we were right there.
Um, you know, I think with herplaying, it would have probably
put us over the hump and gottenus down.
And we'll see where the rankingscome after.
But always fun to get down thereand know that you can do it.
Absolutely.
SPEAKER_01 (02:28):
And we talked last week.
I had had my first lesson of alltime with Coach Ryan, and he was
working with me on shallowingout my irons.
And I thought, you know, and Ijust went out there and took a
few warm-up shots.
I thought if I'm hitting myeight iron really well and I
(02:50):
pure it, it's my 164, 165 rawcarry club, you know, rolls out
a little further than that.
I'm out here warming up, hittingmy nine iron further, five
yards, six yards further thanthat.
Sure.
That's awesome.
All because of with less effortbecause of technique.
(03:12):
Yeah.
I've been golfing for years.
I've been hanging out with youfor years.
I'm here at the golf garage allthe time.
SPEAKER_03 (03:20):
I don't like to help you, though.
I want to take your money out.
SPEAKER_01 (03:22):
But it's what a lesson does for you.
SPEAKER_03 (03:24):
It's what the pros can do for you.
Hey, so one question I havebefore we get our guest on the
show is you said shallowing out.
So that means somethingdifferent to everyone.
So do you consider shallowingout a mechanical thought or a
feeling?
SPEAKER_01 (03:42):
It all starts with it all starts well, it starts up
with uh putting the ball furtherback in my stance and it and by
nature, when I'm rotating moreand I'm not coming over the top,
the club naturally comes in moreshallow.
Perfect.
SPEAKER_03 (04:02):
So by making an adjustment to setup and then
understanding what you need todo.
SPEAKER_01 (04:07):
With the with the rotation and the takeaway of the
club, I mean, it whether youcome over the top, you know, has
everything to do with your setupand your takeaway.
SPEAKER_03 (04:18):
Sure.
So we've talked about thisforever.
Feel isn't real.
So I'm just trying to figure outfor you if, you know, when we
when we get to a mastery level,it's all about this is how it
feels to hit a draw, not I'mgoing to take the club back, you
know, inside or uh, you know,outside and then come in and
then you know try to you knowget the hit home like a ton of
(04:39):
bricks when I felt like I'm I'mI'm making a conscious effort to
come inside out.
SPEAKER_01 (04:44):
You said felt.
I love that.
And I'm making a consciouseffort to do this and it feels
like I'm doing it.
And then Ryan shows me a videoof myself and I'm doing the
complete opposite.
I'm like, damn.
Yeah, that hurts.
It's golf.
Now, how do I fix it?
And that's where he's all, okay.
Well, this is where we get tothe setup, this is where we get
(05:05):
to your takeaway.
This is where rotation is very,very, very important.
SPEAKER_03 (05:10):
Yeah, without without question.
Um, and you know, I think whatyou're gonna find more and more
is your confidence is gonnaskyrocket as you continue to do
it, right?
Because you know it works, butcan you maintain the tempo and
can you maintain the feelingover and over again if you're
(05:30):
right?
SPEAKER_01 (05:31):
That's that's where training utensils come in and
alignment sticks come in and andthings that will force you to
not go outside, otherwise youend up hitting a stick.
Without question.
So yeah, you you know, justcreate doing it with enough
repetition and enough frequencyto create that new muscle
memory.
Love that.
Nice.
(05:52):
It feels good, other than thefact I can't I can't hit my
driver.
Now, last week during SimLeague, you know, the my three
wood was my go-to club.
I can hit it almost as far as Ihit my driver.
Um, but I hit my three woodconsistently, I wasn't even even
able to make good contact withmy three wood.
So I'm driving with my fouriron, and with the new swing,
I'm hitting my four iron fouriron as far as I was hitting my
(06:15):
three wood before.
Jeez, that's awesome.
You're gonna be my four iron'smy new driver.
SPEAKER_03 (06:20):
Yeah.
So there's a yeah, that'sawesome.
And now you're gonna be able touh hopefully break 80.
Let's get that done.
That's good.
You know, I want to hear whatBrian has to say about this.
So uh we have Brian Jacobs,director of instruction, uh,
founder of Brian Jacobs, Ibelieve, golf academy at this
point.
He's at Eagle Vale Golf Club,upstate New York near Rochester.
(06:42):
Beautiful.
SPEAKER_01 (06:43):
Is that Finger Lakes area?
SPEAKER_03 (06:45):
Could be.
Not familiar.
SPEAKER_01 (06:48):
Ithaca.
SPEAKER_03 (06:50):
Sounds right.
Anyway, uh Brian, welcome to theshow.
SPEAKER_00 (06:55):
Hey, thanks, guys.
Thanks, Noah.
Appreciate you having me on.
And uh we are a little bit northof the Finger Lakes, northwest.
SPEAKER_01 (07:03):
Okay.
SPEAKER_00 (07:03):
But there's uh we're about 90 minutes away from from
uh the first Finger Lake, whichuh is uh Skeny Atlas, which is
kind of a resorty cool town, andI actually taught at their club
for a couple of years.
It was awesome.
SPEAKER_01 (07:19):
Beautiful country up there.
SPEAKER_00 (07:21):
Beautiful.
That's why I'm back fromFlorida.
Noah will know you missed youmiss the change of seasons.
SPEAKER_01 (07:28):
Oh, yeah.
I hear I hear that stereotypicaljumping back and forth between
New York and Florida.
It's like a thing over there.
SPEAKER_00 (07:36):
It is, it's uh it's interesting.
Uh people will ask, you know,here, are you seasonal or are
you and I go, no, I teachfull-time.
It's outdoors, outdoors in thesummer and spring, and then you
pop indoors about um October15th, and you go indoors till
about May 3rd.
And it's just kind of the way itis every year.
SPEAKER_03 (07:57):
Yeah.
So, Brian, let's get a littlebackstory on you.
We love having you on the showhere.
Um, you know, we've known eachother for quite some time
through PGA magazine, and um,you know, you are I consider you
a mentor.
You're always forward-thinking.
You are you're a marketingmarvel.
I always get your emails justabout every day.
(08:19):
Um, and it's just awesome stuffthat you're putting out there.
And you had the opportunity tobe in the national limelight
last year at the show, PGA show.
And uh also just, you know, youwere in New York for a really
long time and you kind of lookedaround and got to Florida.
But um, tell us a little bitabout your story and kind of how
(08:40):
you, you know, started in NewYork, got to Florida, and and
kind of how you got back.
SPEAKER_00 (08:46):
Sure.
Well, uh, first of all, thankyou so much for the the nice
comments.
I consider you a close friendand uh I always watch your your
uh journey as well.
It's uh interesting uh how howwe're very similar.
Umly you're a mastermind, andI'm just uh kind of a a mind,
right?
So um, well, my backgroundactually is education.
(09:09):
Uh so uh I was a school teacherfor 30 years, teaching in the
inner city, and then uh I wasasked to coach a junior high
school golf team, and I didn'tknow anything about golf.
We didn't play as kids, we werebaseball and football, and I was
recruited to play baseball andfootball in college and uh wound
up playing football.
Um, so I didn't play golf untilI was 30.
(09:30):
Uh, got just fell in love withthe game, got really good at it.
I was a really good hitter inbaseball, and uh actually had a
couple tryouts, one with my myBlue Jays, even though I wanted
to play for the Orioles, andthen one with the Reds.
And so I could always curve thegolf ball.
Um and I thought, oh, thisgame's kind of fun.
You had a rough week last weekthen.
(09:52):
Uh yeah, not too not too bad.
I'll tell you what, it's uh it'swhere the money is, right?
It's you can buy rosters, soyou're used to it with the
Yankees.
Um, you know, they they can payfor pitching in a lot of the
other smaller markets, they justcan't, you know, and they they
gotta do it with friendship, youknow, and love and support.
SPEAKER_03 (10:11):
I'm an Indian I'm an Indians fan, man.
What do you what do you callthat?
We can't even call them theIndians anymore, so I'm
struggling.
SPEAKER_00 (10:17):
No, I know.
I know my daughter is actuallyuh um she's an associate um
athletic communications directorat Ohio State, and her means
sport is baseball.
And uh she said something aboutthe Guardians, and I go, I don't
know what you're talking about.
Is that an expansion team?
And she's like, no, Dad, it'sthe Indians.
No, that's never gonna be theIndians.
(10:39):
I'm never gonna watch that.
SPEAKER_01 (10:40):
No.
SPEAKER_00 (10:41):
No, I mean, right?
SPEAKER_01 (10:43):
Look, the Redskins went through what two
transitions in two years.
SPEAKER_00 (10:48):
I know it's just it's just it's kind of I don't
want to get political, but itjust to me, I can't call the
commanders the commanders.
I still call them the Redskins,and people like you can't say
that, but God I do.
SPEAKER_01 (10:59):
Don't worry, you're in good company.
SPEAKER_00 (11:01):
Yeah, society still goes on, and so I got very
entrenched in just golf, and Ialways had a passion to learn,
so I started callinginstructors, McLean and Harmon
and Craig Harmon, Butcher'sbrother, was up here.
I went to watch him teach, Iwent to watch Jim teach, Dave
Ledbetter, and then I went tosee Hank Haney.
Um, I went to his teach theteacher a couple of times, and I
(11:24):
just fell in love with that guy.
Just thought, like, this is it,black and white, either hook it
or he fade it.
Tiger Woods Lane, you're eitheron it.
SPEAKER_01 (11:32):
Did you get to meet him in uh Court d'Alane or where
was it you met him?
SPEAKER_00 (11:36):
Uh I met him at his ranch in uh Louisville.
And so he was doing aninstructor's program.
Yes, yeah, yeah.
He had a ran, he had his ranch,his main facility was right in
Lewisville, right by DFW.
So it was Hank Haney Ranch, andthat's kind of where everybody
came in for a show.
(11:56):
Um uh the Haney Project, and soI he found out I was a teacher,
like a real teacher, and so hisstaff talked to me about helping
them develop a uh teachersprogram, a certification
program.
So Tom Harlan.
And uh and AJ, oh, it wasfantastic.
I got to get all the informationI ever wanted.
(12:17):
So I designed the program as Iwent through it, and and Tom
Harlan and AJ Avoli kind ofimplemented that.
And then uh so I was veryhonored.
I worked for ESPN Golf Schools,which I I thought was just the
greatest because you weregetting 16 new customers, you
know, four times a week.
And so you saw everything.
I mean, nothing will shock me.
(12:38):
People come to the lesson teamthey go, I bet you never saw
this before.
I said, I actually saw this inlike 1997, you know, or 2000.
I saw this in when I was in NewJersey, and um, I got to the
point where I was leading, andso you would tell the teachers
that were there uh how they howyou were gonna fix people.
And I was really um justenamored and fascinated with
(13:01):
John Jacobs and how he couldhear a ball and where it hit.
And so I used to turn my backall the time and listen, you
know, and say, okay, that guyhit it off the heel, um, you
know, and it's thin and it's youknow, and here's how we're gonna
fix some kind of a deal.
And the teachers would look atme and say, How do you know
that?
I go, Well, when you lose yourhair, right, you get other
(13:23):
senses, right?
So uh had a lot of fun for sixyears with them, and then I had
started my own brand in 2000,and and uh I worked at clubs as
an independent uh as a teacher,and I had tons of mentors.
I had like Sam Rosetta, who Samwas a legend in our area.
He played in the Masters and theBritish, and um, and he worked
(13:47):
at an old club, the country clubof Rochester, and he would take
me out on the golf course and hewould show me how he would hit
shots and he'd say, What wouldyou do here?
And I'd say, Well, I would dothis.
He goes, No, no, you got to doit this way.
He goes, Here's what I record,you know, and I just learned so
much from these mentors.
So I moved around quite a bit inthe area, and at the same time,
(14:07):
I was looking at business,trying to say, like, do I want
to be at a private club?
How does this run or not run?
Do I want to be at a public anddaily fees?
Do I want to be at a golf clubor a country club?
And so I had 25 years, 26 years,you know, doing that along with
teaching school at the sametime.
(14:27):
And so I've always said, youknow, chronologically, I'm 64.
When I retired, I was 57.
I was 30 years at school, but inthe golf business, I was only 20
years in, you know, 22 years in.
I'm confused.
So I was yeah, so sochronologically, I was 57.
(14:48):
Um, I had 30 years of experiencein public education, but only 22
years in teaching, and thenthat's the time where you
started to get big jobs, right?
So if I started in the businessat 20, probably or 22, like Noah
did, I was really only 44.
I was 12 in the golf business.
SPEAKER_03 (15:05):
I was 12.
SPEAKER_00 (15:06):
Exactly.
I was mowing greens at 12.
Oh man.
Right.
And so I just started to thinklike, man, big jobs, you know,
maybe are gonna find me, and I Idon't know if I want to go, I
don't know how it works.
And and so I started getting alot of calls when I um signed
with golf channel and starteddoing morning drive and started
(15:26):
doing all these other thingswith golf channel.
And um I had pretty much givenup.
I had interviewed with the PGAof America, you know, for their
lead instructor.
And I applied it for otherpositions, and I never heard
anything back.
And I'm like, okay, I'm eitheroverqualified, underqualified,
too ugly, uh, whatever it is,you know.
(15:47):
You're not too ugly, yeah.
SPEAKER_03 (15:48):
You got the you got the look.
You got the look.
SPEAKER_00 (15:51):
Well, I used to say in makeup, I go, you I mean, you
can't improve on this.
I mean, this is bad, right?
And you'd you'd be on with PaigeMcKenzie or Blair O'Neill or you
know, Damon Hack, even, youknow, and you're like, ah man.
SPEAKER_01 (16:04):
There's a reason John Daly's not giving daily
advice on the golf channelanymore.
SPEAKER_00 (16:08):
So right, exactly.
But so they kind of had to havetheir pretty people, and then
they had to have you know amoderately handsome dude to uh
to balance it out, and so justall those experiences, and uh I
was done.
I didn't want to apply anymoreto anywhere.
I was tired of the careerconsultants, I was tired of the
(16:29):
good old boys club, and and youknow, Noah how it works because
you were at a private club.
Um I just wasn't into itanymore.
SPEAKER_03 (16:37):
And then we've had a few conversations about this.
Absolutely.
SPEAKER_00 (16:41):
Yeah, and absolutely, and and I and he
called me and he said, You're onthe radar, and I go, for what?
And he goes, for this job inFlorida, and I go, I'm not
applying, you know, just no, yougotta apply.
He goes, You're he goes, you'rea lock.
I go, nobody's a lock, I'm not alock, trust me.
And so I finally I did apply,never heard anything.
(17:03):
Then I'm at the PGA show, andthe director of golf and the
head pro come up to me and say,Hey, you're one of our six
finalists, we wanted tointerview you.
I go, dude, you think you couldhave called me?
I mean, I'm sitting in 20 feetof snow, you know, and but it's
their season in Florida, so youdon't can't relate, right?
And one thing led to another,and I wound up being at
(17:24):
Allenhouse, a 3,000 member clubwith you name it, I had
everything.
Um you know, it was was prettyawesome, but it just it wasn't
for me.
Um, you know, it was uh hard tomake decisions in triplicate
form all the time or to go inand and say, like, hey, here's
(17:44):
the direction.
I think the team needs to go.
No, we're good.
You know, we're good.
Like I go, no, you're not,you're not profitable.
You know, X number of dollarsteaching is not that much when
you have eight teachers, youknow.
This should this should be thenumber, four times that.
SPEAKER_03 (18:02):
Brian, let's let's let's take a break right there
because you you've you've throwna lot of knowledge at us in a
very quick amount of time.
And and and ultimately yourjourney is awesome.
And and I think that's a thingfor upcoming professionals,
right?
There's so many amateur golfersthat think about turning pro,
and the two things they think ofis playing playing and teaching.
(18:25):
And they don't realize how manyhours it takes to become a you
know, someone that can reallyteach the game or coach the game
for that matter, right?
I mean, I don't consider myselfa teacher.
I've always considered myself acoach, just like you.
I I'm like-minded.
Yeah, and and and I think what'sso crazy is that I've I've
(18:47):
remember talking to you on thephone a few times about your
journey, and just like you said,you know, you had these, you've
you were the finalist for likefour jobs.
I was in the same boat before Icame out to to Oregon, and there
were big clubs or prevalent, youknow, clubs in our minds.
And then you get one, right?
So now you're at this high endprivate, phenomenal facility,
(19:08):
right?
And it's like creme de la creme,whatever you need, they have it.
You're never going to be shortof teaching lessons, but it's
not profitable.
And that's what we dealt with umin Cleveland as well was um who
I took over for, what it waslike pulling teeth for them to
be able to make an adjustment.
And I think it took him leavingfor me to come in to say this is
(19:32):
what needs to happen, and thenthey finally listened because
they were afraid to lose anotherperson.
And it's it's unfortunate in ourindustry that you have to go
through people, you know,multiple times over, especially
at private clubs because they doit the way they do it.
SPEAKER_00 (19:46):
Um, and for my thinking was I'm sorry.
SPEAKER_03 (19:50):
Oh, yeah.
For entrepreneurs, like it'sjust brutal because they're
always going to um somewhatpigeonhole the idea because it's
not the way it's always been.
It's a good old boys club, likeI said.
SPEAKER_00 (20:04):
And I and I was asked to run a business.
I was handed a$2 millionlearning center, you know, and
and so we were profitable in theclub fitting area.
We went up another$400,000 umjust because and their fitter
was awesome.
He was very knowledgeable, butoverwhelmed.
It was only him.
And then he wanted to teach, andthen he was an assistant, and
(20:25):
then and there was always thiscrossover of, you know, like
nobody could get tractioneither.
And they I tried to requirenotes, and I got back down on
it, like just a simple videoanalysis and then notes saying,
Hey, thank you for coming in,appreciate it.
Here's what we covered, here'swhere we're going.
Um, just was like, no, theydon't need to do that.
And they said, Well, then we'renot transformational, right?
(20:47):
We're transactional.
And so you havemultimillionaires here whose
ceiling is very, very low to getbetter.
And you know, they don't use thegolf course.
They told me you'll never beable to use the golf course,
it's just too busy.
I go, I'll use it.
And I used it every day.
And there was an exodus ofstudents moving from the other
(21:10):
teachers to me, and then it gotto the point of where it was a
little bit tenuous, right?
Where the other teachers werelike, Well, they're just going
to you because you're thedirector.
And I go, No, because I costtwice as much as you, so it's
not that.
Yeah, it's because I serve thembetter, you know, and so here's
what I would recommend, youknow, and then they just, you
(21:30):
know, and I think, you know, atthe end of the day, I learned a
lot.
I was there 14 months.
I mean, the money wasincredible, but that's not why I
was there.
SPEAKER_01 (21:40):
Let's get to the nitty-gritty of that.
What set you apart from you andthe other and the other teachers
mentality-wise?
You said you better serve them.
What do you mean by that?
SPEAKER_00 (21:50):
Well, I think when you're in in the business, uh I
I've always been in humanservices.
So education and coaching ishuman services.
Um, our job is to lead, youknow, and to give of our time
before we take care ofourselves.
Um, and so when someone comesin, our job is to make that the
(22:11):
best part of their day.
And I it's not a job to me,that's just how I am.
Um, and so when we do thingswith our students, we also have
to be able to show progressionand results.
And so when I saw a staff membergive the same lesson to the same
person 10 or 12 times, you know,I said, Well, how are you
(22:33):
progressing that person?
Well, they won't do what I say.
I said, Well, they can't.
I said, number one, becausethey're not getting any
progression in the appointment.
You never touch them, you nevermove them.
You know, it's a transaction.
They come in, you know, andthey're taking lessons for
whatever reason.
But at the end of the day, everysingle person that came in
(22:55):
wanted to get better.
They didn't come in therebecause they thought that was
the thing to do in my mind.
They did it because they wantedto improve their scores or get
better at shipping or pitchingor putting.
Um, and that's our job.
So, how do we do it?
We we uh journal it right forthe person.
And I would say to them, youdon't have to worry about
anything.
(23:16):
I'm gonna archive everything foryou.
SPEAKER_01 (23:18):
How much of that is how much of that is having a
difficult conversation with aclient that maybe newer coaches
are scared to have?
You you tell them something thatyou tell them something they
don't want to hear.
You say, Listen, I can help, Ican help you shoot a lower
score, but it's not gonna be inthe way you think it is.
SPEAKER_00 (23:38):
No, I'm very, very upfront with people.
I mean, when you're changing amotor pattern like you guys were
talking about before, the feellike Noah's talking about,
right?
You get a concept, you get afeel, and then you go to work.
Well, it takes 18 to 254 days tochange a motor pattern.
And day 66, in my experience, isabout when they get it.
(23:58):
That's why my programs are 90days, because um that that time
period, I tell them you gottahave a club in your hand and you
don't have to be here to hitballs.
It's wonderful that you want tohit balls, but we can change
your neuropathy in a slow way.
We can use implement training.
Um, and if you can't do it slow,you can't do it fast.
(24:22):
And I'm trying to teach peoplenot only technique but function
at the same time.
I want them to understand whatis the cause and effect of that
club face hitting the golf ball?
What causes that club to movethe way that it moves?
I want them to know and empowerthem in case I get hit by a bus,
they're not gonna call me fromthe parking lot and say, hey,
(24:42):
the ball's, you know, startingto the right and going to the
right.
How do I stop that?
SPEAKER_03 (24:46):
Uh I love that, Brian.
Like that is literally theepitome of a good coach is being
able to explain why and get allof the other garbage out of
their head so that they knowexactly what they're supposed to
do, right?
I was just gonna say that why.
Yeah, so so it's like, yeah,finding the why.
But so kind of a small story onthat note.
I had um a golfer this weekendout in Arizona who plays for the
(25:10):
Southern Oregon University golfteam.
He can shoot under par.
Really good player, bombs theball, takes lessons all the
time.
And I'm up there with him, andhe's like, I'm doing pretty
good.
I'm just I'm missing a littlebit right today.
So I said, I knew him wellenough to say I could I can I
(25:31):
can talk to him about somethingin the golf swing while he's
playing in a tournament.
So I said, Set up to your wheelor your of your uh your cart.
And he said, Um, okay, like overhere.
I'm like, no, no, no, set up tothe wheel of your cart like it's
the ball.
So he sets up and I said, Nowmake a backswing and I want you
to come through and I want youto just stop just pre-impact and
check your club face.
And he's like, Okay, you know,and he does it and it's open, of
(25:55):
course, right?
And it's to the right.
And I'm like, okay, now yeah.
So I'm like, okay, now I wantyou to do that again.
You saw it was open, and now Iwant you to square it up.
And you can watch the club, Idon't care.
So he he does it and he squaresit up.
I said, now what does that feellike to you?
And he just literally just satthere and looked at me and I
said, You don't need to answer,you just need to know.
I said, Go play golf with that.
(26:15):
And so I think ultimately I saidafter that, I was like, always
work from the club face back.
And I said the same thing youwere just talking about.
I said, I said, um, Ricky, whatI'll just say it.
Ricky, what happens if I'm nothere, your coach isn't here,
your family's not here tosupport you?
Right now, you have all of ushere.
But when you go out on tour andyou go to Q school, you have to
(26:36):
know something that checks it.
I said, I've done this drill ahundred times under pressure,
and it never fails me becauseyou work from impact backwards.
Yeah, that's all diagnosed,right?
100%.
And it you don't want to changeyour swing in a tournament, but
if you're good enough and you'remissing it by 20 yards, like
figure something out and work onit, right?
SPEAKER_01 (26:54):
I had that conversation with my son last
week when he was sittingrepeating, you know, repeating
the same mistake over and overand over again, hooking his
shot.
I said, Toby, stop, walk away,take a deep breath, go back, set
it up, right, think through yourmind.
(27:16):
You've had so much coaching andtraining.
Think through your mind what youknow the tools to correct this.
Think it through.
Right.
And you know what?
I can share something fixed iton the first swing.
SPEAKER_00 (27:30):
You said it.
They have to do it, right?
They keep you're not wearing adiaper, right?
When you play, you shouldn't be.
And so we could challenge himsometimes.
Yeah, we could.
We could.
I had a young man yesterday likethat.
He said he he's past his levelone and he can't get through the
player's ability test, and it'sit's bad.
(27:51):
He has really bad motorpatterns, and I think we'll work
with you.
Uh he has a little bit of that,but like I want to change that
to excitement.
And I said, here's what I'veevolved to in coaching with a
lot of people, and it'ssomething that I learned even
with Hank, and it was somethingthat I was kicking around in my
own stuff.
But really, when you'repracticing, everything is more
(28:13):
or less a body of three.
There's a mistake one way or theother, then there has to be
intention, the opposite way ofthat mistake, the same amount of
curve, which shows intention,and then there's the Mona Lisa,
right?
And so then if you start to doexactly what you say, no, is
work back from impact.
Well, where'd the ball start?
(28:34):
Where did I strike it on theface?
How much turf did I take, andhow much did occur?
So Mike Bender's anatomy of agolf shop.
And so I said, if you can playby those four things, like,
look, you can't keep pulling,pull hooking it into the woods
all day long.
You know, eventually you've gotto change your aim, you've got
to change the start, you've gotto change your alignment, you've
(28:55):
got to do something different.
And a lot of the things thathappen, and and maybe you can
share on this too, Mel, is thata lot of the stuff happens in
stuff, right?
It's like they can't aim theclub face.
I'll say, like, where what doyou what are you aimed like?
And they said, Well, I'mneutral.
I go, neutral of what?
And they're like, neutral to thetarget.
And I go, you're not neutral tothe target, you're left.
(29:18):
And then your body aims left.
So you align left.
So what do you think yourbrain's gonna do to that club
face to get it on the target?
And they go, close, and I go,well, this is why you're not,
you know, Einstein.
It'll open, right?
And for that to open, yourforearms have to reverse and
your lead hand has to has tocup, right?
(29:39):
It has to extend.
I said, wouldn't it be amazingif you aim the club face way to
the right?
So we aim it a hundred yardsright.
SPEAKER_03 (29:48):
I have done this, it's amazing.
SPEAKER_00 (29:51):
Yes, let's get neutral to that.
And they go, neutral meaningwhat?
Perpendicular, right?
A line like what just what yousee on the internet, right?
Except for they don't do it thatway.
They aim every like everybodythat hits a shot on in the
internet is straight, right?
But but we don't know what theirtarget is.
They're just talking.
(30:11):
They're just you know giving youa golf tip that doesn't even
apply to you.
So now I want you to swing andmake your forearms rotate the
other way.
And you might have to move theclub a little bit for them, but
all of a sudden they hook it.
And you're like, they can't theycannot sign up for a series fast
enough after you do that withthem.
(30:31):
I brought a buddy into the golf.
SPEAKER_01 (30:33):
I brought I brought a buddy into the golf garage uh
here last week.
Noah got to meet him.
He lined up for the first time.
I had never played golf with himbefore, but I knew that he, you
know, he he would typicallyshoot in the 80s.
Um he lined up on his ball towhere he was gonna hit it right
and miss the screen, miss theentire backdrop.
(30:56):
And I'm like, whoa, stop, stop,stop.
And he's like, What?
I said, dude, you're not gonna,you're not even gonna hit the
screen, you're gonna breaksomething in here.
And he's like, Oh no, don'tworry about it.
That's just my golf swing.
And I asked him the thoughtprocess behind it, and he's
like, Well, you know, you know,when you hit the ball and you
pull it really hard, it alwaysgoes further.
I said, Yeah.
(31:16):
I said, So I play for that pull.
I intentionally pull it.
So I line up so far right.
And it was amazing, it workedfor him.
But as a coach, at a coach, doyou look at that and cringe and
you go, we got to change that,or do you roll with it?
SPEAKER_00 (31:30):
Well, what we would say is is, you know, like, well,
how far should a draw go?
And I've heard everything from10 to 30 yards, and I'm like,
how about three?
SPEAKER_01 (31:40):
Yeah.
SPEAKER_00 (31:40):
And they're like, three yards, and I'm like, yes,
where did you learn 10?
Well, my neighbor, you know, Iplay with him, he's a good
golfer.
I go, Oh, so so he shoots ahundred and you shoot a hundred
and ten.
Yes.
I go, your neighbor's not a nota good golfer.
I'm gonna tell you what, I said,their eyes and their ears are
not trained to do what we do.
Like, no, at this point in yourcareer, and probably very early
(32:04):
in your career, you don't needum foresight, you don't need
track man, all these otherthings.
You know, you you you have aninborn computer, right?
Your eyes and your ears.
And so we use I use technologyto confirm.
If they think I'm full of crap,then I go, oh, really?
Okay, well, let's look at yourlike the that shot we said, you
(32:25):
you know, you swung sevendegrees out to in, right?
Roughly.
SPEAKER_03 (32:29):
Yeah.
So that's why Brian, that's sofunny that you say that too,
because so golf garage is anindoor technology facility,
right?
We have launch monitors in everybay, we have tourput, we have uh
chipping and putting green, butI've trained my ear to know
where it hits on the face.
So when you're talking aboutJacobs, I'm like I can do that
in my sleep and grasp versusindoor with the audible.
(32:51):
And then the funny thing is, isI love golf garage because it
tells you how far you hit theball.
I love that I don't care aboutpath and face and all that.
I can I can teach that in twoseconds.
Now, like you said, if we needto show them actionable steps to
say, oh my gosh, you improve bytwo degrees a day, that's
insane.
That is so much, right?
To get them, you know.
(33:11):
But really, it's the ballflight, like you said.
If you can get somebody that's aslicter to hit a draw or
straight if, you know, it'slike, hey, how much curve is is
opposite?
All of a sudden their brains arelike, whoa, I might try to do
that.
SPEAKER_01 (33:26):
Here's the question that I know a lot of amateur
golfers out there want to know,truly want to know.
And it it's maybe it's a dumbquestion, but what is the
difference?
Where do you draw the linebetween a fade and a slice or a
draw and a hook?
Or a fade or a or a little cutand a and a and a fade.
(33:47):
Where do you draw that line?
SPEAKER_00 (33:49):
Three three arts.
And so I'll get nitpicky withthem just because you have to be
hard on them, because if yougive them too big of a
dispersion, they'll take more,they'll take more.
And so we we play a game, one ofthe foundational games that that
we play, and I do a lot ofgames.
Um, and and I'm with you, Noah,too.
I did a post today is perceptionreality in golf, and and I said,
(34:13):
There's really only four thingsyou want to look at, right?
Raw carrying total.
Total doesn't really matter, butit does.
Um, you know, uh how much curvehe had on the golf ball, and
then proximity to the target,right?
SPEAKER_03 (34:25):
Absolutely.
Like proximity to the hole is sonobody talks about that.
SPEAKER_00 (34:30):
Nobody talks about it.
And I would say to someone,like, okay, you're hitting 150
yard shot, right?
Yeah, why is your range 70 yardswide?
And they're looking at me like,what do you mean?
I go, well, from on a tour, onthe tour, do you know how far,
how close the tour player hitsit from 150 yards?
And they go, no, I go 28 feet.
(34:50):
Yeah.
I said, Do you know how closethey hit it from 100 yards in
the rough?
They're like, no, 28 feet.
It's the same.
But which one do you think thetour player would rather have?
And they go, I don't know.
They probably want it in thefairway.
I go, no, they don't give a crapabout the fairway.
They want to hit it far.
But here's the deal (35:06):
you're practicing 150, right?
Now, are you practicing total orcarry?
And they're like, I don't know.
You're practicing total.
Okay, so let's look at the totalnumber.
I'm gonna shrink your range downto 31 feet because you're a 20
handicap.
And I go, Do you know whathappens when you hit it 30
inside of 31 feet?
(35:27):
No, you don't three put as much.
Really?
And they're like, Yes, that'show it all connects, and that's
how you use the technology, youknow, and they and they're just
looking at me like, oh my god,really?
Like this is how you do it.
We just thought you come in andyou just hit balls.
And I go, Well, the philosophyis if you hit balls, you're
(35:48):
gonna get better.
But if you stink already, you'renot gonna get better.
You already suck, right?
So you have to make changes, andthat those changes is
neuropathy, you know, it's it'smovement, right?
It's tilts and circles and allthese different things that we
need to monitor for you and makeit simple, and you're not gonna
(36:12):
get that in a$50 appointment.
SPEAKER_01 (36:15):
Practicing bad doesn't make you better.
SPEAKER_00 (36:18):
No, it makes you bad.
You're just bad.
SPEAKER_01 (36:20):
You're you're creating muscle memory for more
bad golf.
SPEAKER_00 (36:24):
Right.
And so when and no, I'm sure youlook at it too, and your wife is
involved in this as well.
You're looking at the human bodysaying, What pathology does this
person have?
Why can't they get their lefthand to go into flexion or their
lean hand?
Like, what is going on withtheir elbows?
Like, why don't they have anylateral movement in their golf
swing?
(36:45):
They will sit at a desk all day.
They're not an athlete.
Why do they roll the clubinside?
I mean, I ask myself thesequestions all the time.
How did they evolve to that golfswing?
Like, how did they do it?
And then you ask, have you everhad have you ever had lessons?
And they're like, Well, no.
And I go, Well, do you play withyour friends?
And they're like, Yes.
I go, then you've had lessons.
(37:06):
I go, and they're bad.
I said, Have you ever had anyformal lessons?
And they might say, Yeah, I wentto this guy.
And so why did you stop going tohim?
Well, I got worse.
Well, what did he tell you?
He said, You're gonna get worsebefore you get better.
I go, that is a load of manure.
I said, That's a cop out.
That's a cop out.
That guy took your money, let'sgo get it back.
(37:27):
You know, how many appointmentsdid you take?
20.
I go, let's go get them.
And he's a club pro.
I said, Your club pro, God blesshim or her, right?
They mostly are accountants andand shirt folders, they're not
teachers, right?
In my opinion.
I've never heard that before,Noah.
SPEAKER_03 (37:46):
Hmm, weird.
Yeah.
Well, you know what, you knowwhat's funny about it too is you
know, I had I I always loved theladies' lessons, right?
So uh you give give lessons toladies, and then all of a sudden
you're realizing, you know,three lessons in, something
changed, and you're just like,Yeah, what what's going on?
Oh, uh, I played golf with myhusband last week, and you're
(38:08):
like, great.
And then they tell you that theytold him something, and you're
like, okay, here's what you needto tell your husband.
It's gonna cost him 10 timesmore money if he keeps trying to
teach you than it is if hedoesn't, and then I guarantee
you he will leave you alone andwe can work together.
But if he keeps doing this, Iwill not work with you anymore.
It's like how many times do youhave to fire a student before
they finally listen?
SPEAKER_00 (38:30):
So one of my best programs ever that I run is
called couples therapy.
And it's the husbands and thewives or the partners coming
together, and there's always adominant golfer and alpha who
thinks they know everything, andthen there's the timid one, you
know, who doesn't.
And I and I go first to thealphas and say, like, what do
(38:51):
you do?
Well, I'm a hedge funder, I'm adoctor, I'm this, I'm that.
I go, you know, like one guy wasa gastro guy, you know, very
well known in our area.
He said, dude, you can take acolon out with your eyes closed,
but you can't teach your wifehow to play golf.
I said, that's grounds fordivorce, number one.
And I said, Does she ever crywhen you play?
He goes, Yeah, all the time.
I go, those aren't tears of joy.
(39:12):
She's frustrated.
All she wants to do is be withyou.
I said, Do you know what yourwife's goal is for us to play
golf?
And she goes, No, right, becauseyou never asked.
All she wants to do is hit itfar enough with her driver so
that she can get in the cart anddrive to it and just be with
you.
She doesn't care about any ofthe other stuff.
I said, So, ladies, what youneed to do is tell your husbands
(39:35):
to zip it.
You're working with someone, andguys, you need to go three
things.
Did you have fun?
I love you, honey.
And what do you need to work onwith your pro?
SPEAKER_03 (39:45):
Yes.
You know, love that.
SPEAKER_00 (39:47):
And don't cheat, don't cheat on me with the club.
SPEAKER_03 (39:49):
I think we I think we figured out a new shirt.
We just got a cool make a coolvisual to go with it.
I like the three things though.
Yeah.
SPEAKER_00 (39:56):
Oh, yeah, yeah, yeah.
I mean, it's just like, and theladies and the guys are sitting
there and they laugh.
Like it's they laugh, and I go,I'm crying on the inside.
I go, I cannot believe I have 12couples here at you know$4.99
for the half day, you know, percouple, and I'm making, you
know, a ton of money to reverseall this stuff that you guys
(40:19):
shouldn't do.
You're you're out of your lane.
Well, I can help her, but notmyself.
You obviously can't because shecan't play for crap.
You're making a lot of moneywithout even teaching golf.
SPEAKER_03 (40:30):
Brian, here's a question for you.
Like, like this is awesomestuff, right?
SPEAKER_02 (40:35):
So yeah.
SPEAKER_03 (40:38):
What what do you see?
Because, dude, you're like thisup and coming guy.
You always have five thingsgoing.
Um, I love that about you.
I could literally just talk toyou every day.
Um what do you see that you'relooking forward to in 2026 with
golf instruction that you'regonna come up here and and like
(41:00):
you're wanting to promote?
What do you see?
SPEAKER_00 (41:04):
Well, I think I I just said an article with
Brendan uh or Brendan Elliott,and he asked kind of like what's
your one thing?
And I said, for me, it's alwaysbeen on course.
Just being on the course morewith the people, teaching them
really how to play.
Um, when you have access at aprivate club, you have access to
these beautiful.
We had three golf courses.
There was never a, you know, youcould always go to one of them.
(41:27):
And I said, this past year I wasat one and I was still very
committed.
It's part of my DNA.
I, you know, learned on theplaying field just like you did.
There's a time for practice,block practice, random variable.
I'm a big games guy.
Um, but it's very important forme to progress them to the golf
course always, and take themalso to multiple areas.
(41:51):
I'm getting a lot of newstudents now, now that I'm back.
I still have some of myregulars, but some of them were
like, hey, I waited a year.
I was gonna come to you, andthen you left, and now now
you're back, and we hear you'rethe best.
And I go, I don't like to brag.
I mean, yeah, maybe, maybe thetop two or three, right?
But there's only three I am thebest.
SPEAKER_03 (42:11):
I am the best.
SPEAKER_00 (42:13):
I always tell them I'm not the best.
I'm the most effective.
There you go.
Um, and so, and so uh really for2026, I'm just gonna continue on
doing what I'm doing.
Um I'm trying to, I'm at areally nice place.
They treat me really, reallywell.
It's a daily fees, but it's notquite my customer base.
(42:33):
So I have to find a facilitythat's just a little bit bigger,
um, has bigger, a bigger golfcourse to train people on to.
Um and then uh I've really kindof uh didn't do a lot of groups
last year.
I did a practice club, which Ireally, really liked.
It was very well attended.
Um and so I'll do that.
(42:55):
And then also I'm doing a lotmore with implement training.
Um, I do something called golfand fitness fusion.
We don't ever hit golf balls inthe whole program.
It's two times a week, and wetrain with some Mach 3 stuff,
um, some homemade stuff that Ihave, Dr.
Kwan's rope.
Um, and we try to get theirmotor patterns to be good,
(43:17):
increase them, uh the speed.
So we driver test, uh ball speedtest at the beginning, and then
we driver test and ball speedtest at the end.
SPEAKER_03 (43:26):
And where are you seeing the gains on those?
SPEAKER_00 (43:31):
Um I had a lady last year that was uh 81, she went 11
miles per hour faster, and herball speed up went went up uh uh
almost 10 miles per hour.
SPEAKER_03 (43:42):
And it's amazing, just the motion, right?
Just like getting some tempo,some motion, and and it's just
like all of a sudden it goes up.
I had somebody have 32 miles anhour ball speed change in two
weeks.
It's like insane when you dostuff like that.
We use like the use of drugs.
SPEAKER_00 (43:59):
When you get their patterns, yeah, when you get
their patterns good, and peoplewill say, Well, why don't we hit
balls?
And I go, Well, how's it goingwhen you hit them?
SPEAKER_03 (44:07):
Exactly.
SPEAKER_00 (44:08):
You know, and do you do you feel different?
Um, so we use Quan's rote, I usea P the five-foot PVC pipe for
ribcrackers so they get moving,right?
I use a jet stick and a loopbomber, the velociraptor, uh,
that long rope that you gottamake sure your hands move
properly or the rope won't move.
(44:30):
Um, and then we use a core ballwith just uh a 10-pound core
ball or a five-pound core ball,and you just get two hands on,
you go to your backswing, swingthrough high arms, and then step
through.
Um, but every group's a littlebit different, but they all have
a few commonalities.
You know, they mostly move thepath out to in.
(44:50):
And so the club kind of dives attheir feet.
And so if we can get them to gettheir motor pattern going the
right way, they get faster.
You know, we we talk about evenlike if you were gonna punch
someone, God forbid, but if youhad to, would you want to punch
somebody that you're close to,or would you rather be able to
snap your hand a little bit?
(45:11):
You know, and they're like snapyour hand and your arm, right?
Well, your trail arm is has twolevers, your wrist and your fore
and your elbow.
And whenever you move it to theleft, you can't you can't get
them to unload properly or be apiston.
So sometimes we do single armswings with the ropes.
Uh and it's interesting to watchthem when they get it.
(45:33):
And we do that two days a week,right, at lunchtime.
So it's 12 to 12 to 130.
That's awesome.
Yeah, and then we move themright through the stations.
Um, they're like, is this allwe're gonna do?
I said, Yes, and you're gonnathank me in about two weeks.
You know, and so they love it.
I mean, typically I sell thoseout, so I got one January.
(45:54):
What do you mean in February?
SPEAKER_03 (45:56):
What do you charge for that?
SPEAKER_00 (45:58):
Uh that one's two two twenty-five.
For how many seconds?
And then I can take uh there'stwo a week.
So, and and I'll take own I'llonly take twelve people.
I won't take any less or any.
SPEAKER_03 (46:09):
And is is that for a month or how long?
SPEAKER_00 (46:11):
Yeah, it's a month.
Yeah, four-week program.
Okay, so when they're done withthat, yeah, then I do a
maintenance program after thatwith them just once a week.
And then the other two days,they can use the tools.
So I I try to flip them to threedays a week, one with me and two
on their own using the tools.
And so it's so you can keep itgoing, right?
(46:33):
Because speed training is kindof like if you don't do it, you
know, you if you don't lose it,you lose it.
SPEAKER_01 (46:37):
You lose it, yep, for sure.
SPEAKER_00 (46:39):
Brian, you've got to be some residual though.
SPEAKER_01 (46:41):
You've worked with Hank Haney a bit, and and before
we wrap this up, I got a coupleof questions for you.
Sure.
Hank Haney has endorsed a lot oftraining aids.
What's your favorite one?
Yes.
SPEAKER_00 (46:53):
Uh my favorite one of his was not a training aid,
truthfully.
Um, it was that he moved people,honestly.
Um he was the only person uhthat I went to see that uh was
kinesthetic.
They moved the golf club while Iwas there.
(47:13):
Uh the other teachers might havedone it, but when I was there,
that was the foundation of histeaching.
SPEAKER_03 (47:17):
So that is insane to me that people don't pay
attention to how people learnwhen you're teaching others.
SPEAKER_00 (47:26):
Well, everybody's kinesthetic, right?
SPEAKER_03 (47:28):
Um kinesthetic school, all of it.
Yeah, I mean, but you you got touse them at different times for
sure.
SPEAKER_00 (47:35):
Yeah, and you have to and you have to read the
room, right, and find out whattheir most dominant one was.
So when when I was teachingpublic high school, you'd have
33 kids in the room.
Five of them didn't speakEnglish because they were from
you know a foreign country, andthen two or three kids were just
out of prison.
I I taught in the inner city,you know, they were hostile, and
then you had the superstars, andthen you had the kids in the
(47:57):
middle, and so you had to figureout their learning style.
Where do you begin?
Some kids like independent.
What's that?
Where do you begin with?
You just walk in.
Well, you just walk in.
I don't know.
God gave me some innate quality.
You just walk in and you justsay, Okay, here's one thing
everybody understands, though,service and love and nurturing,
(48:18):
right?
They I just want to be uh loved,basically.
It's the same as the student uhthat you have for golf.
You know, I tell my students allthe time, I love you, I think
you're great, I think you'reawesome.
But like, why are you sopositive?
I said, Okay, what do you wantme to be?
Negative?
Okay, you suck, you're terrible,you're an asshole.
Right?
How's that?
How's that gonna go over?
Right, and so I think when youstart dealing with people
(48:43):
positively, like I had like Iwas saying, this young man that
I have, he's he told me his lifesucks because he couldn't get a
position of the golf club.
And I said, Well, let's remembertoo, you have really bad motor
patterns, right?
And so, like, settle down,Francis.
You know, like everything'sgonna be okay.
Your life doesn't suck becauseyou're not good at golf.
(49:05):
Nobody dies from golf.
I said, but you're killingyourself by thinking this is
gonna happen today and thatyou're gonna be on tour
tomorrow.
I said, I watched some of themost elite athletes.
I teach a lot of NFL playersthat struggle just like you do.
They made millions of dollars inwhat they did, and they can't
(49:27):
get their hand right.
So what chance do we reallyhave, right?
We have to do things slowly, andwe have to be aware of what's
going on, you know, all thetime.
SPEAKER_01 (49:37):
It reminds me of John's gotta un It reminds me of
a buddy of mine who played inthe NFL who I mean, obviously he
was a specimen when it comes tohis athletic ability, but yeah,
out of his family, he was theonly he was the least athletic
of three boys and the only onewho made it to the NFL.
And I said, I said, Why did youmake it to the NFL?
(49:58):
And he said, Because I'mcoachable.
SPEAKER_00 (50:01):
Yeah, yeah, that's what happens.
I taught a guy for the from theBills, he was a two-time pro
bowler.
When he came to me, he said,Come on, we got to take a walk.
I take him down to the privaterange.
He says, How long do you thinkit's gonna take?
And I said, To get back up thathill?
And I go, same distance, sametime that it took to get down, I
guess.
(50:21):
I go, I don't know, I've nevertimed it before.
He goes, No, how long will ittake for me to play on the PGA
tour?
And I'm like, I think we betterget in the cart and start again.
You know, I go, you're nevergonna play on the PGA tour.
And he goes, What do you mean?
I'm a superior athlete.
And I said, I understand that,but you spent 30 years of your
(50:42):
life being a football player,and so you're gonna be a good
player.
You'll probably be a 10 or youknow, he's he's about an eight
handicap.
You know, he's never gotten anylower.
I said, But you know, you youhave a lot of pathology.
You've had 32 surgeries, youknow.
I mean, you're you're a walkingdisability, you know, like you
just you can't move, but you canfor football because you're
(51:04):
straightforward, a little bit ofbend and tilt.
I said, But give me that guyover there, that quarterback.
That's the guy I want to teach.
Well, an age.
Yeah, but it's hard for thembecause they're so elite, they
think they're just gonnatransition to another career.
And so now when I meet NFLplayers, I just say, hey, look,
(51:25):
you're the most elite.
And it depends on who they are,right?
Like I've had defensive linemen,offensive linemen, receivers,
quarterbacks, uh, cornerbacks,um, you know, and they're all
very unique, very different howthey think, and how and they're
all coachable, a hundred percentcoachable.
Like they want to know andthey're they fall in love with
it, you know.
(51:46):
But it's just like, look, here'sthe reality of the situation.
You had your career, you madeall your money, do a podcast,
you know, or drive a tractor,you know, or something.
Do something that's you know notgonna, you know, drive you
crazy.
SPEAKER_01 (52:01):
Last question for you before we wrap this up.
Let's let let's talk about you,your desires, your golf career.
Where's what's your favoritegolf course you've ever played
of all time?
SPEAKER_00 (52:13):
Oh my gosh.
My favorite golf course thatI've ever played.
Oak Hill's pretty special, butum, I'm gonna say outside of
Rochester and more about theland of Donald Rost and Robert
Trent Jones, I would sayprobably Baltasraal lower.
SPEAKER_01 (52:31):
Ooh, nice.
Okay.
Anywhere on your bucket listthat you haven't played yet?
SPEAKER_00 (52:36):
Uh Riviera.
I was supposed to play inSeptember and then I couldn't, I
couldn't swing it.
So try again.
Yeah, Riviera, I'd like to play.
SPEAKER_03 (52:46):
One more question.
When are you coming out to golfgarage to hang out and be a
guest speaker?
Go to the West Coast.
SPEAKER_00 (52:52):
Enjoy us on the podcast in person.
Yeah, the winter's always good.
Um I'm uh you know free agentfor the winter.
I do a little work for Cirrusaircraft, so maybe I can get a
uh private flight out there andand wrap something, a
motivational day around that.
SPEAKER_03 (53:07):
Why don't you bring some of the uh execs out and
let's do like a big golf school,just you and I.
We'll close the place down.
SPEAKER_00 (53:13):
Yeah, that'd be fun.
And your area, the country,there's a really, really good
girl that sells in your area.
That's she's amazing.
Um sells juxtain twins, right?
So you never know.
I could show up on yourdoorstep.
Just gotta feed me.
That's all.
SPEAKER_03 (53:29):
You're always welcome, buddy.
I gotta I got a room for you andeverything.
We'll feed you.
You just tell me what you like.
Thank you.
It's game on.
Yeah.
Brian, man, we we loved havingyou on the show.
Thank you so much for your time.
Three hours ahead.
It's about bedtime for you, anduh can't wait to catch up with
you soon.
Thanks, Brian.
SPEAKER_00 (53:47):
Yeah, thanks so much, guys.
I really appreciate it, and uh,you're always welcome here in
Rochester.
SPEAKER_01 (53:53):
Until next week, take care.
Welcome to the My Golf Source Podcast.
Good afternoon.
Good evening.
Good morning.
Whatever it is to you.
Welcome to my golf tours.
I am Darren.
And I'm Noah.
And it's gloomy outside, my man.
It has been off and on rain allday.
You just got back at 11 o'clocklast night from Arizona.
One o'clock.
(00:35):
One o'clock this morning fromArizona.
SPEAKER_03 (00:37):
Yeah, with the SW golf team.
Um, you know, it was an awesomeexperience, 86 degrees every
day, had a little bit of wind.
You literally couldn't ask forbetter weather.
And, you know, the team foughthard.
We had both the men's and thewomen's down at a very big golf
tournament.
There were 16 men's teams umdown there, and SW finished in
(00:58):
the middle of the field at 10th,but we were really only about 10
shots out of third.
Or I'm sorry, about uh sorry, wewere 30 shots out of third, but
it felt like 10 because we weremaking uh Eagles followed up by
some big numbers.
So was this the course they wereable to practice on the SEM?
Uh this was not uh not thistime.
No, they went down last year,actually.
(01:19):
So we had really we had somesuccess last year.
Um Kira won the tournament lastyear, won under par.
Um this year, you know, in thetop 10 again.
She had a chance to be in thelead and um she had a couple
double bogeys.
So unfortunately, she didn't getthe victory um back-to-back
years, but just really biglearning um curve, I would say.
You know what that sounds awhole lot like, Noah?
SPEAKER_01 (01:42):
Golf.
Golf.
How did I know?
How did I know?
Well, um it's it's like me.
I said I'll be one under pargoing into whole six or seven
and shoot a 94.
Yeah.
Yeah.
SPEAKER_03 (01:54):
That's well, I gotta throw this one out there.
The biggest, I would just say,bummer was our number two player
on the women's team had mono,and we thought she was gonna get
to play because and even withouther, the girl stepped up and we
were only a few shots out ofbeating a ranked team um that
was 19 better than us in thecountry.
We're 49th, they were 30th.
(02:15):
So we were right there.
Um, you know, I think with herplaying, it would have probably
put us over the hump and gottenus down.
And we'll see where the rankingscome after.
But always fun to get down thereand know that you can do it.
Absolutely.
SPEAKER_01 (02:28):
And we talked last week.
I had had my first lesson of alltime with Coach Ryan, and he was
working with me on shallowingout my irons.
And I thought, you know, and Ijust went out there and took a
few warm-up shots.
I thought if I'm hitting myeight iron really well and I
(02:50):
pure it, it's my 164, 165 rawcarry club, you know, rolls out
a little further than that.
I'm out here warming up, hittingmy nine iron further, five
yards, six yards further thanthat.
Sure.
That's awesome.
All because of with less effortbecause of technique.
(03:12):
Yeah.
I've been golfing for years.
I've been hanging out with youfor years.
I'm here at the golf garage allthe time.
SPEAKER_03 (03:20):
I don't like to help you, though.
I want to take your money out.
SPEAKER_01 (03:22):
But it's what a lesson does for you.
SPEAKER_03 (03:24):
It's what the pros can do for you.
Hey, so one question I havebefore we get our guest on the
show is you said shallowing out.
So that means somethingdifferent to everyone.
So do you consider shallowingout a mechanical thought or a
feeling?
SPEAKER_01 (03:42):
It all starts with it all starts well, it starts up
with uh putting the ball furtherback in my stance and it and by
nature, when I'm rotating moreand I'm not coming over the top,
the club naturally comes in moreshallow.
Perfect.
SPEAKER_03 (04:02):
So by making an adjustment to setup and then
understanding what you need todo.
SPEAKER_01 (04:07):
With the with the rotation and the takeaway of the
club, I mean, it whether youcome over the top, you know, has
everything to do with your setupand your takeaway.
SPEAKER_03 (04:18):
Sure.
So we've talked about thisforever.
Feel isn't real.
So I'm just trying to figure outfor you if, you know, when we
when we get to a mastery level,it's all about this is how it
feels to hit a draw, not I'mgoing to take the club back, you
know, inside or uh, you know,outside and then come in and
then you know try to you knowget the hit home like a ton of
(04:39):
bricks when I felt like I'm I'mI'm making a conscious effort to
come inside out.
SPEAKER_01 (04:44):
You said felt.
I love that.
And I'm making a consciouseffort to do this and it feels
like I'm doing it.
And then Ryan shows me a videoof myself and I'm doing the
complete opposite.
I'm like, damn.
Yeah, that hurts.
It's golf.
Now, how do I fix it?
And that's where he's all, okay.
Well, this is where we get tothe setup, this is where we get
(05:05):
to your takeaway.
This is where rotation is very,very, very important.
SPEAKER_03 (05:10):
Yeah, without without question.
Um, and you know, I think whatyou're gonna find more and more
is your confidence is gonnaskyrocket as you continue to do
it, right?
Because you know it works, butcan you maintain the tempo and
can you maintain the feelingover and over again if you're
(05:30):
right?
SPEAKER_01 (05:31):
That's that's where training utensils come in and
alignment sticks come in and andthings that will force you to
not go outside, otherwise youend up hitting a stick.
Without question.
So yeah, you you know, justcreate doing it with enough
repetition and enough frequencyto create that new muscle
memory.
Love that.
Nice.
(05:52):
It feels good, other than thefact I can't I can't hit my
driver.
Now, last week during SimLeague, you know, the my three
wood was my go-to club.
I can hit it almost as far as Ihit my driver.
Um, but I hit my three woodconsistently, I wasn't even even
able to make good contact withmy three wood.
So I'm driving with my fouriron, and with the new swing,
I'm hitting my four iron fouriron as far as I was hitting my
(06:15):
three wood before.
Jeez, that's awesome.
You're gonna be my four iron'smy new driver.
SPEAKER_03 (06:20):
Yeah.
So there's a yeah, that'sawesome.
And now you're gonna be able touh hopefully break 80.
Let's get that done.
That's good.
You know, I want to hear whatBrian has to say about this.
So uh we have Brian Jacobs,director of instruction, uh,
founder of Brian Jacobs, Ibelieve, golf academy at this
point.
He's at Eagle Vale Golf Club,upstate New York near Rochester.
(06:42):
Beautiful.
SPEAKER_01 (06:43):
Is that Finger Lakes area?
SPEAKER_03 (06:45):
Could be.
Not familiar.
SPEAKER_01 (06:48):
Ithaca.
SPEAKER_03 (06:50):
Sounds right.
Anyway, uh Brian, welcome to theshow.
SPEAKER_00 (06:55):
Hey, thanks, guys.
Thanks, Noah.
Appreciate you having me on.
And uh we are a little bit northof the Finger Lakes, northwest.
SPEAKER_01 (07:03):
Okay.
SPEAKER_00 (07:03):
But there's uh we're about 90 minutes away from from
uh the first Finger Lake, whichuh is uh Skeny Atlas, which is
kind of a resorty cool town, andI actually taught at their club
for a couple of years.
It was awesome.
SPEAKER_01 (07:19):
Beautiful country up there.
SPEAKER_00 (07:21):
Beautiful.
That's why I'm back fromFlorida.
Noah will know you missed youmiss the change of seasons.
SPEAKER_01 (07:28):
Oh, yeah.
I hear I hear that stereotypicaljumping back and forth between
New York and Florida.
It's like a thing over there.
SPEAKER_00 (07:36):
It is, it's uh it's interesting.
Uh people will ask, you know,here, are you seasonal or are
you and I go, no, I teachfull-time.
It's outdoors, outdoors in thesummer and spring, and then you
pop indoors about um October15th, and you go indoors till
about May 3rd.
And it's just kind of the way itis every year.
SPEAKER_03 (07:57):
Yeah.
So, Brian, let's get a littlebackstory on you.
We love having you on the showhere.
Um, you know, we've known eachother for quite some time
through PGA magazine, and um,you know, you are I consider you
a mentor.
You're always forward-thinking.
You are you're a marketingmarvel.
I always get your emails justabout every day.
(08:19):
Um, and it's just awesome stuffthat you're putting out there.
And you had the opportunity tobe in the national limelight
last year at the show, PGA show.
And uh also just, you know, youwere in New York for a really
long time and you kind of lookedaround and got to Florida.
But um, tell us a little bitabout your story and kind of how
(08:40):
you, you know, started in NewYork, got to Florida, and and
kind of how you got back.
SPEAKER_00 (08:46):
Sure.
Well, uh, first of all, thankyou so much for the the nice
comments.
I consider you a close friendand uh I always watch your your
uh journey as well.
It's uh interesting uh how howwe're very similar.
Umly you're a mastermind, andI'm just uh kind of a a mind,
right?
So um, well, my backgroundactually is education.
(09:09):
Uh so uh I was a school teacherfor 30 years, teaching in the
inner city, and then uh I wasasked to coach a junior high
school golf team, and I didn'tknow anything about golf.
We didn't play as kids, we werebaseball and football, and I was
recruited to play baseball andfootball in college and uh wound
up playing football.
Um, so I didn't play golf untilI was 30.
(09:30):
Uh, got just fell in love withthe game, got really good at it.
I was a really good hitter inbaseball, and uh actually had a
couple tryouts, one with my myBlue Jays, even though I wanted
to play for the Orioles, andthen one with the Reds.
And so I could always curve thegolf ball.
Um and I thought, oh, thisgame's kind of fun.
You had a rough week last weekthen.
(09:52):
Uh yeah, not too not too bad.
I'll tell you what, it's uh it'swhere the money is, right?
It's you can buy rosters, soyou're used to it with the
Yankees.
Um, you know, they they can payfor pitching in a lot of the
other smaller markets, they justcan't, you know, and they they
gotta do it with friendship, youknow, and love and support.
SPEAKER_03 (10:11):
I'm an Indian I'm an Indians fan, man.
What do you what do you callthat?
We can't even call them theIndians anymore, so I'm
struggling.
SPEAKER_00 (10:17):
No, I know.
I know my daughter is actuallyuh um she's an associate um
athletic communications directorat Ohio State, and her means
sport is baseball.
And uh she said something aboutthe Guardians, and I go, I don't
know what you're talking about.
Is that an expansion team?
And she's like, no, Dad, it'sthe Indians.
No, that's never gonna be theIndians.
(10:39):
I'm never gonna watch that.
SPEAKER_01 (10:40):
No.
SPEAKER_00 (10:41):
No, I mean, right?
SPEAKER_01 (10:43):
Look, the Redskins went through what two
transitions in two years.
SPEAKER_00 (10:48):
I know it's just it's just it's kind of I don't
want to get political, but itjust to me, I can't call the
commanders the commanders.
I still call them the Redskins,and people like you can't say
that, but God I do.
SPEAKER_01 (10:59):
Don't worry, you're in good company.
SPEAKER_00 (11:01):
Yeah, society still goes on, and so I got very
entrenched in just golf, and Ialways had a passion to learn,
so I started callinginstructors, McLean and Harmon
and Craig Harmon, Butcher'sbrother, was up here.
I went to watch him teach, Iwent to watch Jim teach, Dave
Ledbetter, and then I went tosee Hank Haney.
Um, I went to his teach theteacher a couple of times, and I
(11:24):
just fell in love with that guy.
Just thought, like, this is it,black and white, either hook it
or he fade it.
Tiger Woods Lane, you're eitheron it.
SPEAKER_01 (11:32):
Did you get to meet him in uh Court d'Alane or where
was it you met him?
SPEAKER_00 (11:36):
Uh I met him at his ranch in uh Louisville.
And so he was doing aninstructor's program.
Yes, yeah, yeah.
He had a ran, he had his ranch,his main facility was right in
Lewisville, right by DFW.
So it was Hank Haney Ranch, andthat's kind of where everybody
came in for a show.
(11:56):
Um uh the Haney Project, and soI he found out I was a teacher,
like a real teacher, and so hisstaff talked to me about helping
them develop a uh teachersprogram, a certification
program.
So Tom Harlan.
And uh and AJ, oh, it wasfantastic.
I got to get all the informationI ever wanted.
(12:17):
So I designed the program as Iwent through it, and and Tom
Harlan and AJ Avoli kind ofimplemented that.
And then uh so I was veryhonored.
I worked for ESPN Golf Schools,which I I thought was just the
greatest because you weregetting 16 new customers, you
know, four times a week.
And so you saw everything.
I mean, nothing will shock me.
(12:38):
People come to the lesson teamthey go, I bet you never saw
this before.
I said, I actually saw this inlike 1997, you know, or 2000.
I saw this in when I was in NewJersey, and um, I got to the
point where I was leading, andso you would tell the teachers
that were there uh how they howyou were gonna fix people.
And I was really um justenamored and fascinated with
(13:01):
John Jacobs and how he couldhear a ball and where it hit.
And so I used to turn my backall the time and listen, you
know, and say, okay, that guyhit it off the heel, um, you
know, and it's thin and it's youknow, and here's how we're gonna
fix some kind of a deal.
And the teachers would look atme and say, How do you know
that?
I go, Well, when you lose yourhair, right, you get other
(13:23):
senses, right?
So uh had a lot of fun for sixyears with them, and then I had
started my own brand in 2000,and and uh I worked at clubs as
an independent uh as a teacher,and I had tons of mentors.
I had like Sam Rosetta, who Samwas a legend in our area.
He played in the Masters and theBritish, and um, and he worked
(13:47):
at an old club, the country clubof Rochester, and he would take
me out on the golf course and hewould show me how he would hit
shots and he'd say, What wouldyou do here?
And I'd say, Well, I would dothis.
He goes, No, no, you got to doit this way.
He goes, Here's what I record,you know, and I just learned so
much from these mentors.
So I moved around quite a bit inthe area, and at the same time,
(14:07):
I was looking at business,trying to say, like, do I want
to be at a private club?
How does this run or not run?
Do I want to be at a public anddaily fees?
Do I want to be at a golf clubor a country club?
And so I had 25 years, 26 years,you know, doing that along with
teaching school at the sametime.
(14:27):
And so I've always said, youknow, chronologically, I'm 64.
When I retired, I was 57.
I was 30 years at school, but inthe golf business, I was only 20
years in, you know, 22 years in.
I'm confused.
So I was yeah, so sochronologically, I was 57.
(14:48):
Um, I had 30 years of experiencein public education, but only 22
years in teaching, and thenthat's the time where you
started to get big jobs, right?
So if I started in the businessat 20, probably or 22, like Noah
did, I was really only 44.
I was 12 in the golf business.
SPEAKER_03 (15:05):
I was 12.
SPEAKER_00 (15:06):
Exactly.
I was mowing greens at 12.
Oh man.
Right.
And so I just started to thinklike, man, big jobs, you know,
maybe are gonna find me, and I Idon't know if I want to go, I
don't know how it works.
And and so I started getting alot of calls when I um signed
with golf channel and starteddoing morning drive and started
(15:26):
doing all these other thingswith golf channel.
And um I had pretty much givenup.
I had interviewed with the PGAof America, you know, for their
lead instructor.
And I applied it for otherpositions, and I never heard
anything back.
And I'm like, okay, I'm eitheroverqualified, underqualified,
too ugly, uh, whatever it is,you know.
(15:47):
You're not too ugly, yeah.
SPEAKER_03 (15:48):
You got the you got the look.
You got the look.
SPEAKER_00 (15:51):
Well, I used to say in makeup, I go, you I mean, you
can't improve on this.
I mean, this is bad, right?
And you'd you'd be on with PaigeMcKenzie or Blair O'Neill or you
know, Damon Hack, even, youknow, and you're like, ah man.
SPEAKER_01 (16:04):
There's a reason John Daly's not giving daily
advice on the golf channelanymore.
SPEAKER_00 (16:08):
So right, exactly.
But so they kind of had to havetheir pretty people, and then
they had to have you know amoderately handsome dude to uh
to balance it out, and so justall those experiences, and uh I
was done.
I didn't want to apply anymoreto anywhere.
I was tired of the careerconsultants, I was tired of the
(16:29):
good old boys club, and and youknow, Noah how it works because
you were at a private club.
Um I just wasn't into itanymore.
SPEAKER_03 (16:37):
And then we've had a few conversations about this.
Absolutely.
SPEAKER_00 (16:41):
Yeah, and absolutely, and and I and he
called me and he said, You're onthe radar, and I go, for what?
And he goes, for this job inFlorida, and I go, I'm not
applying, you know, just no, yougotta apply.
He goes, You're he goes, you'rea lock.
I go, nobody's a lock, I'm not alock, trust me.
And so I finally I did apply,never heard anything.
(17:03):
Then I'm at the PGA show, andthe director of golf and the
head pro come up to me and say,Hey, you're one of our six
finalists, we wanted tointerview you.
I go, dude, you think you couldhave called me?
I mean, I'm sitting in 20 feetof snow, you know, and but it's
their season in Florida, so youdon't can't relate, right?
And one thing led to another,and I wound up being at
(17:24):
Allenhouse, a 3,000 member clubwith you name it, I had
everything.
Um you know, it was was prettyawesome, but it just it wasn't
for me.
Um, you know, it was uh hard tomake decisions in triplicate
form all the time or to go inand and say, like, hey, here's
(17:44):
the direction.
I think the team needs to go.
No, we're good.
You know, we're good.
Like I go, no, you're not,you're not profitable.
You know, X number of dollarsteaching is not that much when
you have eight teachers, youknow.
This should this should be thenumber, four times that.
SPEAKER_03 (18:02):
Brian, let's let's let's take a break right there
because you you've you've throwna lot of knowledge at us in a
very quick amount of time.
And and and ultimately yourjourney is awesome.
And and I think that's a thingfor upcoming professionals,
right?
There's so many amateur golfersthat think about turning pro,
and the two things they think ofis playing playing and teaching.
(18:25):
And they don't realize how manyhours it takes to become a you
know, someone that can reallyteach the game or coach the game
for that matter, right?
I mean, I don't consider myselfa teacher.
I've always considered myself acoach, just like you.
I I'm like-minded.
Yeah, and and and I think what'sso crazy is that I've I've
(18:47):
remember talking to you on thephone a few times about your
journey, and just like you said,you know, you had these, you've
you were the finalist for likefour jobs.
I was in the same boat before Icame out to to Oregon, and there
were big clubs or prevalent, youknow, clubs in our minds.
And then you get one, right?
So now you're at this high endprivate, phenomenal facility,
(19:08):
right?
And it's like creme de la creme,whatever you need, they have it.
You're never going to be shortof teaching lessons, but it's
not profitable.
And that's what we dealt with umin Cleveland as well was um who
I took over for, what it waslike pulling teeth for them to
be able to make an adjustment.
And I think it took him leavingfor me to come in to say this is
(19:32):
what needs to happen, and thenthey finally listened because
they were afraid to lose anotherperson.
And it's it's unfortunate in ourindustry that you have to go
through people, you know,multiple times over, especially
at private clubs because they doit the way they do it.
SPEAKER_00 (19:46):
Um, and for my thinking was I'm sorry.
SPEAKER_03 (19:50):
Oh, yeah.
For entrepreneurs, like it'sjust brutal because they're
always going to um somewhatpigeonhole the idea because it's
not the way it's always been.
It's a good old boys club, likeI said.
SPEAKER_00 (20:04):
And I and I was asked to run a business.
I was handed a$2 millionlearning center, you know, and
and so we were profitable in theclub fitting area.
We went up another$400,000 umjust because and their fitter
was awesome.
He was very knowledgeable, butoverwhelmed.
It was only him.
And then he wanted to teach, andthen he was an assistant, and
(20:25):
then and there was always thiscrossover of, you know, like
nobody could get tractioneither.
And they I tried to requirenotes, and I got back down on
it, like just a simple videoanalysis and then notes saying,
Hey, thank you for coming in,appreciate it.
Here's what we covered, here'swhere we're going.
Um, just was like, no, theydon't need to do that.
And they said, Well, then we'renot transformational, right?
(20:47):
We're transactional.
And so you havemultimillionaires here whose
ceiling is very, very low to getbetter.
And you know, they don't use thegolf course.
They told me you'll never beable to use the golf course,
it's just too busy.
I go, I'll use it.
And I used it every day.
And there was an exodus ofstudents moving from the other
(21:10):
teachers to me, and then it gotto the point of where it was a
little bit tenuous, right?
Where the other teachers werelike, Well, they're just going
to you because you're thedirector.
And I go, No, because I costtwice as much as you, so it's
not that.
Yeah, it's because I serve thembetter, you know, and so here's
what I would recommend, youknow, and then they just, you
(21:30):
know, and I think, you know, atthe end of the day, I learned a
lot.
I was there 14 months.
I mean, the money wasincredible, but that's not why I
was there.
SPEAKER_01 (21:40):
Let's get to the nitty-gritty of that.
What set you apart from you andthe other and the other teachers
mentality-wise?
You said you better serve them.
What do you mean by that?
SPEAKER_00 (21:50):
Well, I think when you're in in the business, uh I
I've always been in humanservices.
So education and coaching ishuman services.
Um, our job is to lead, youknow, and to give of our time
before we take care ofourselves.
Um, and so when someone comesin, our job is to make that the
(22:11):
best part of their day.
And I it's not a job to me,that's just how I am.
Um, and so when we do thingswith our students, we also have
to be able to show progressionand results.
And so when I saw a staff membergive the same lesson to the same
person 10 or 12 times, you know,I said, Well, how are you
(22:33):
progressing that person?
Well, they won't do what I say.
I said, Well, they can't.
I said, number one, becausethey're not getting any
progression in the appointment.
You never touch them, you nevermove them.
You know, it's a transaction.
They come in, you know, andthey're taking lessons for
whatever reason.
But at the end of the day, everysingle person that came in
(22:55):
wanted to get better.
They didn't come in therebecause they thought that was
the thing to do in my mind.
They did it because they wantedto improve their scores or get
better at shipping or pitchingor putting.
Um, and that's our job.
So, how do we do it?
We we uh journal it right forthe person.
And I would say to them, youdon't have to worry about
anything.
(23:16):
I'm gonna archive everything foryou.
SPEAKER_01 (23:18):
How much of that is how much of that is having a
difficult conversation with aclient that maybe newer coaches
are scared to have?
You you tell them something thatyou tell them something they
don't want to hear.
You say, Listen, I can help, Ican help you shoot a lower
score, but it's not gonna be inthe way you think it is.
SPEAKER_00 (23:38):
No, I'm very, very upfront with people.
I mean, when you're changing amotor pattern like you guys were
talking about before, the feellike Noah's talking about,
right?
You get a concept, you get afeel, and then you go to work.
Well, it takes 18 to 254 days tochange a motor pattern.
And day 66, in my experience, isabout when they get it.
(23:58):
That's why my programs are 90days, because um that that time
period, I tell them you gottahave a club in your hand and you
don't have to be here to hitballs.
It's wonderful that you want tohit balls, but we can change
your neuropathy in a slow way.
We can use implement training.
Um, and if you can't do it slow,you can't do it fast.
(24:22):
And I'm trying to teach peoplenot only technique but function
at the same time.
I want them to understand whatis the cause and effect of that
club face hitting the golf ball?
What causes that club to movethe way that it moves?
I want them to know and empowerthem in case I get hit by a bus,
they're not gonna call me fromthe parking lot and say, hey,
(24:42):
the ball's, you know, startingto the right and going to the
right.
How do I stop that?
SPEAKER_03 (24:46):
Uh I love that, Brian.
Like that is literally theepitome of a good coach is being
able to explain why and get allof the other garbage out of
their head so that they knowexactly what they're supposed to
do, right?
I was just gonna say that why.
Yeah, so so it's like, yeah,finding the why.
But so kind of a small story onthat note.
I had um a golfer this weekendout in Arizona who plays for the
(25:10):
Southern Oregon University golfteam.
He can shoot under par.
Really good player, bombs theball, takes lessons all the
time.
And I'm up there with him, andhe's like, I'm doing pretty
good.
I'm just I'm missing a littlebit right today.
So I said, I knew him wellenough to say I could I can I
(25:31):
can talk to him about somethingin the golf swing while he's
playing in a tournament.
So I said, Set up to your wheelor your of your uh your cart.
And he said, Um, okay, like overhere.
I'm like, no, no, no, set up tothe wheel of your cart like it's
the ball.
So he sets up and I said, Nowmake a backswing and I want you
to come through and I want youto just stop just pre-impact and
check your club face.
And he's like, Okay, you know,and he does it and it's open, of
(25:55):
course, right?
And it's to the right.
And I'm like, okay, now yeah.
So I'm like, okay, now I wantyou to do that again.
You saw it was open, and now Iwant you to square it up.
And you can watch the club, Idon't care.
So he he does it and he squaresit up.
I said, now what does that feellike to you?
And he just literally just satthere and looked at me and I
said, You don't need to answer,you just need to know.
I said, Go play golf with that.
(26:15):
And so I think ultimately I saidafter that, I was like, always
work from the club face back.
And I said the same thing youwere just talking about.
I said, I said, um, Ricky, whatI'll just say it.
Ricky, what happens if I'm nothere, your coach isn't here,
your family's not here tosupport you?
Right now, you have all of ushere.
But when you go out on tour andyou go to Q school, you have to
(26:36):
know something that checks it.
I said, I've done this drill ahundred times under pressure,
and it never fails me becauseyou work from impact backwards.
Yeah, that's all diagnosed,right?
100%.
And it you don't want to changeyour swing in a tournament, but
if you're good enough and you'remissing it by 20 yards, like
figure something out and work onit, right?
SPEAKER_01 (26:54):
I had that conversation with my son last
week when he was sittingrepeating, you know, repeating
the same mistake over and overand over again, hooking his
shot.
I said, Toby, stop, walk away,take a deep breath, go back, set
it up, right, think through yourmind.
(27:16):
You've had so much coaching andtraining.
Think through your mind what youknow the tools to correct this.
Think it through.
Right.
And you know what?
I can share something fixed iton the first swing.
SPEAKER_00 (27:30):
You said it.
They have to do it, right?
They keep you're not wearing adiaper, right?
When you play, you shouldn't be.
And so we could challenge himsometimes.
Yeah, we could.
We could.
I had a young man yesterday likethat.
He said he he's past his levelone and he can't get through the
player's ability test, and it'sit's bad.
(27:51):
He has really bad motorpatterns, and I think we'll work
with you.
Uh he has a little bit of that,but like I want to change that
to excitement.
And I said, here's what I'veevolved to in coaching with a
lot of people, and it'ssomething that I learned even
with Hank, and it was somethingthat I was kicking around in my
own stuff.
But really, when you'repracticing, everything is more
(28:13):
or less a body of three.
There's a mistake one way or theother, then there has to be
intention, the opposite way ofthat mistake, the same amount of
curve, which shows intention,and then there's the Mona Lisa,
right?
And so then if you start to doexactly what you say, no, is
work back from impact.
Well, where'd the ball start?
(28:34):
Where did I strike it on theface?
How much turf did I take, andhow much did occur?
So Mike Bender's anatomy of agolf shop.
And so I said, if you can playby those four things, like,
look, you can't keep pulling,pull hooking it into the woods
all day long.
You know, eventually you've gotto change your aim, you've got
to change the start, you've gotto change your alignment, you've
(28:55):
got to do something different.
And a lot of the things thathappen, and and maybe you can
share on this too, Mel, is thata lot of the stuff happens in
stuff, right?
It's like they can't aim theclub face.
I'll say, like, where what doyou what are you aimed like?
And they said, Well, I'mneutral.
I go, neutral of what?
And they're like, neutral to thetarget.
And I go, you're not neutral tothe target, you're left.
(29:18):
And then your body aims left.
So you align left.
So what do you think yourbrain's gonna do to that club
face to get it on the target?
And they go, close, and I go,well, this is why you're not,
you know, Einstein.
It'll open, right?
And for that to open, yourforearms have to reverse and
your lead hand has to has tocup, right?
(29:39):
It has to extend.
I said, wouldn't it be amazingif you aim the club face way to
the right?
So we aim it a hundred yardsright.
SPEAKER_03 (29:48):
I have done this, it's amazing.
SPEAKER_00 (29:51):
Yes, let's get neutral to that.
And they go, neutral meaningwhat?
Perpendicular, right?
A line like what just what yousee on the internet, right?
Except for they don't do it thatway.
They aim every like everybodythat hits a shot on in the
internet is straight, right?
But but we don't know what theirtarget is.
They're just talking.
(30:11):
They're just you know giving youa golf tip that doesn't even
apply to you.
So now I want you to swing andmake your forearms rotate the
other way.
And you might have to move theclub a little bit for them, but
all of a sudden they hook it.
And you're like, they can't theycannot sign up for a series fast
enough after you do that withthem.
(30:31):
I brought a buddy into the golf.
SPEAKER_01 (30:33):
I brought I brought a buddy into the golf garage uh
here last week.
Noah got to meet him.
He lined up for the first time.
I had never played golf with himbefore, but I knew that he, you
know, he he would typicallyshoot in the 80s.
Um he lined up on his ball towhere he was gonna hit it right
and miss the screen, miss theentire backdrop.
(30:56):
And I'm like, whoa, stop, stop,stop.
And he's like, What?
I said, dude, you're not gonna,you're not even gonna hit the
screen, you're gonna breaksomething in here.
And he's like, Oh no, don'tworry about it.
That's just my golf swing.
And I asked him the thoughtprocess behind it, and he's
like, Well, you know, you know,when you hit the ball and you
pull it really hard, it alwaysgoes further.
I said, Yeah.
(31:16):
I said, So I play for that pull.
I intentionally pull it.
So I line up so far right.
And it was amazing, it workedfor him.
But as a coach, at a coach, doyou look at that and cringe and
you go, we got to change that,or do you roll with it?
SPEAKER_00 (31:30):
Well, what we would say is is, you know, like, well,
how far should a draw go?
And I've heard everything from10 to 30 yards, and I'm like,
how about three?
SPEAKER_01 (31:40):
Yeah.
SPEAKER_00 (31:40):
And they're like, three yards, and I'm like, yes,
where did you learn 10?
Well, my neighbor, you know, Iplay with him, he's a good
golfer.
I go, Oh, so so he shoots ahundred and you shoot a hundred
and ten.
Yes.
I go, your neighbor's not a nota good golfer.
I'm gonna tell you what, I said,their eyes and their ears are
not trained to do what we do.
Like, no, at this point in yourcareer, and probably very early
(32:04):
in your career, you don't needum foresight, you don't need
track man, all these otherthings.
You know, you you you have aninborn computer, right?
Your eyes and your ears.
And so we use I use technologyto confirm.
If they think I'm full of crap,then I go, oh, really?
Okay, well, let's look at yourlike the that shot we said, you
(32:25):
you know, you swung sevendegrees out to in, right?
Roughly.
SPEAKER_03 (32:29):
Yeah.
So that's why Brian, that's sofunny that you say that too,
because so golf garage is anindoor technology facility,
right?
We have launch monitors in everybay, we have tourput, we have uh
chipping and putting green, butI've trained my ear to know
where it hits on the face.
So when you're talking aboutJacobs, I'm like I can do that
in my sleep and grasp versusindoor with the audible.
(32:51):
And then the funny thing is, isI love golf garage because it
tells you how far you hit theball.
I love that I don't care aboutpath and face and all that.
I can I can teach that in twoseconds.
Now, like you said, if we needto show them actionable steps to
say, oh my gosh, you improve bytwo degrees a day, that's
insane.
That is so much, right?
To get them, you know.
(33:11):
But really, it's the ballflight, like you said.
If you can get somebody that's aslicter to hit a draw or
straight if, you know, it'slike, hey, how much curve is is
opposite?
All of a sudden their brains arelike, whoa, I might try to do
that.
SPEAKER_01 (33:26):
Here's the question that I know a lot of amateur
golfers out there want to know,truly want to know.
And it it's maybe it's a dumbquestion, but what is the
difference?
Where do you draw the linebetween a fade and a slice or a
draw and a hook?
Or a fade or a or a little cutand a and a and a fade.
(33:47):
Where do you draw that line?
SPEAKER_00 (33:49):
Three three arts.
And so I'll get nitpicky withthem just because you have to be
hard on them, because if yougive them too big of a
dispersion, they'll take more,they'll take more.
And so we we play a game, one ofthe foundational games that that
we play, and I do a lot ofgames.
Um, and and I'm with you, Noah,too.
I did a post today is perceptionreality in golf, and and I said,
(34:13):
There's really only four thingsyou want to look at, right?
Raw carrying total.
Total doesn't really matter, butit does.
Um, you know, uh how much curvehe had on the golf ball, and
then proximity to the target,right?
SPEAKER_03 (34:25):
Absolutely.
Like proximity to the hole is sonobody talks about that.
SPEAKER_00 (34:30):
Nobody talks about it.
And I would say to someone,like, okay, you're hitting 150
yard shot, right?
Yeah, why is your range 70 yardswide?
And they're looking at me like,what do you mean?
I go, well, from on a tour, onthe tour, do you know how far,
how close the tour player hitsit from 150 yards?
And they go, no, I go 28 feet.
(34:50):
Yeah.
I said, Do you know how closethey hit it from 100 yards in
the rough?
They're like, no, 28 feet.
It's the same.
But which one do you think thetour player would rather have?
And they go, I don't know.
They probably want it in thefairway.
I go, no, they don't give a crapabout the fairway.
They want to hit it far.
But here's the deal (35:06):
you're practicing 150, right?
Now, are you practicing total orcarry?
And they're like, I don't know.
You're practicing total.
Okay, so let's look at the totalnumber.
I'm gonna shrink your range downto 31 feet because you're a 20
handicap.
And I go, Do you know whathappens when you hit it 30
inside of 31 feet?
(35:27):
No, you don't three put as much.
Really?
And they're like, Yes, that'show it all connects, and that's
how you use the technology, youknow, and they and they're just
looking at me like, oh my god,really?
Like this is how you do it.
We just thought you come in andyou just hit balls.
And I go, Well, the philosophyis if you hit balls, you're
(35:48):
gonna get better.
But if you stink already, you'renot gonna get better.
You already suck, right?
So you have to make changes, andthat those changes is
neuropathy, you know, it's it'smovement, right?
It's tilts and circles and allthese different things that we
need to monitor for you and makeit simple, and you're not gonna
(36:12):
get that in a$50 appointment.
SPEAKER_01 (36:15):
Practicing bad doesn't make you better.
SPEAKER_00 (36:18):
No, it makes you bad.
You're just bad.
SPEAKER_01 (36:20):
You're you're creating muscle memory for more
bad golf.
SPEAKER_00 (36:24):
Right.
And so when and no, I'm sure youlook at it too, and your wife is
involved in this as well.
You're looking at the human bodysaying, What pathology does this
person have?
Why can't they get their lefthand to go into flexion or their
lean hand?
Like, what is going on withtheir elbows?
Like, why don't they have anylateral movement in their golf
swing?
(36:45):
They will sit at a desk all day.
They're not an athlete.
Why do they roll the clubinside?
I mean, I ask myself thesequestions all the time.
How did they evolve to that golfswing?
Like, how did they do it?
And then you ask, have you everhad have you ever had lessons?
And they're like, Well, no.
And I go, Well, do you play withyour friends?
And they're like, Yes.
I go, then you've had lessons.
(37:06):
I go, and they're bad.
I said, Have you ever had anyformal lessons?
And they might say, Yeah, I wentto this guy.
And so why did you stop going tohim?
Well, I got worse.
Well, what did he tell you?
He said, You're gonna get worsebefore you get better.
I go, that is a load of manure.
I said, That's a cop out.
That's a cop out.
That guy took your money, let'sgo get it back.
(37:27):
You know, how many appointmentsdid you take?
20.
I go, let's go get them.
And he's a club pro.
I said, Your club pro, God blesshim or her, right?
They mostly are accountants andand shirt folders, they're not
teachers, right?
In my opinion.
I've never heard that before,Noah.
SPEAKER_03 (37:46):
Hmm, weird.
Yeah.
Well, you know what, you knowwhat's funny about it too is you
know, I had I I always loved theladies' lessons, right?
So uh you give give lessons toladies, and then all of a sudden
you're realizing, you know,three lessons in, something
changed, and you're just like,Yeah, what what's going on?
Oh, uh, I played golf with myhusband last week, and you're
(38:08):
like, great.
And then they tell you that theytold him something, and you're
like, okay, here's what you needto tell your husband.
It's gonna cost him 10 timesmore money if he keeps trying to
teach you than it is if hedoesn't, and then I guarantee
you he will leave you alone andwe can work together.
But if he keeps doing this, Iwill not work with you anymore.
It's like how many times do youhave to fire a student before
they finally listen?
SPEAKER_00 (38:30):
So one of my best programs ever that I run is
called couples therapy.
And it's the husbands and thewives or the partners coming
together, and there's always adominant golfer and alpha who
thinks they know everything, andthen there's the timid one, you
know, who doesn't.
And I and I go first to thealphas and say, like, what do
(38:51):
you do?
Well, I'm a hedge funder, I'm adoctor, I'm this, I'm that.
I go, you know, like one guy wasa gastro guy, you know, very
well known in our area.
He said, dude, you can take acolon out with your eyes closed,
but you can't teach your wifehow to play golf.
I said, that's grounds fordivorce, number one.
And I said, Does she ever crywhen you play?
He goes, Yeah, all the time.
I go, those aren't tears of joy.
(39:12):
She's frustrated.
All she wants to do is be withyou.
I said, Do you know what yourwife's goal is for us to play
golf?
And she goes, No, right, becauseyou never asked.
All she wants to do is hit itfar enough with her driver so
that she can get in the cart anddrive to it and just be with
you.
She doesn't care about any ofthe other stuff.
I said, So, ladies, what youneed to do is tell your husbands
(39:35):
to zip it.
You're working with someone, andguys, you need to go three
things.
Did you have fun?
I love you, honey.
And what do you need to work onwith your pro?
SPEAKER_03 (39:45):
Yes.
You know, love that.
SPEAKER_00 (39:47):
And don't cheat, don't cheat on me with the club.
SPEAKER_03 (39:49):
I think we I think we figured out a new shirt.
We just got a cool make a coolvisual to go with it.
I like the three things though.
Yeah.
SPEAKER_00 (39:56):
Oh, yeah, yeah, yeah.
I mean, it's just like, and theladies and the guys are sitting
there and they laugh.
Like it's they laugh, and I go,I'm crying on the inside.
I go, I cannot believe I have 12couples here at you know$4.99
for the half day, you know, percouple, and I'm making, you
know, a ton of money to reverseall this stuff that you guys
(40:19):
shouldn't do.
You're you're out of your lane.
Well, I can help her, but notmyself.
You obviously can't because shecan't play for crap.
You're making a lot of moneywithout even teaching golf.
SPEAKER_03 (40:30):
Brian, here's a question for you.
Like, like this is awesomestuff, right?
SPEAKER_02 (40:35):
So yeah.
SPEAKER_03 (40:38):
What what do you see?
Because, dude, you're like thisup and coming guy.
You always have five thingsgoing.
Um, I love that about you.
I could literally just talk toyou every day.
Um what do you see that you'relooking forward to in 2026 with
golf instruction that you'regonna come up here and and like
(41:00):
you're wanting to promote?
What do you see?
SPEAKER_00 (41:04):
Well, I think I I just said an article with
Brendan uh or Brendan Elliott,and he asked kind of like what's
your one thing?
And I said, for me, it's alwaysbeen on course.
Just being on the course morewith the people, teaching them
really how to play.
Um, when you have access at aprivate club, you have access to
these beautiful.
We had three golf courses.
There was never a, you know, youcould always go to one of them.
(41:27):
And I said, this past year I wasat one and I was still very
committed.
It's part of my DNA.
I, you know, learned on theplaying field just like you did.
There's a time for practice,block practice, random variable.
I'm a big games guy.
Um, but it's very important forme to progress them to the golf
course always, and take themalso to multiple areas.
(41:51):
I'm getting a lot of newstudents now, now that I'm back.
I still have some of myregulars, but some of them were
like, hey, I waited a year.
I was gonna come to you, andthen you left, and now now
you're back, and we hear you'rethe best.
And I go, I don't like to brag.
I mean, yeah, maybe, maybe thetop two or three, right?
But there's only three I am thebest.
SPEAKER_03 (42:11):
I am the best.
SPEAKER_00 (42:13):
I always tell them I'm not the best.
I'm the most effective.
There you go.
Um, and so, and so uh really for2026, I'm just gonna continue on
doing what I'm doing.
Um I'm trying to, I'm at areally nice place.
They treat me really, reallywell.
It's a daily fees, but it's notquite my customer base.
(42:33):
So I have to find a facilitythat's just a little bit bigger,
um, has bigger, a bigger golfcourse to train people on to.
Um and then uh I've really kindof uh didn't do a lot of groups
last year.
I did a practice club, which Ireally, really liked.
It was very well attended.
Um and so I'll do that.
(42:55):
And then also I'm doing a lotmore with implement training.
Um, I do something called golfand fitness fusion.
We don't ever hit golf balls inthe whole program.
It's two times a week, and wetrain with some Mach 3 stuff,
um, some homemade stuff that Ihave, Dr.
Kwan's rope.
Um, and we try to get theirmotor patterns to be good,
(43:17):
increase them, uh the speed.
So we driver test, uh ball speedtest at the beginning, and then
we driver test and ball speedtest at the end.
SPEAKER_03 (43:26):
And where are you seeing the gains on those?
SPEAKER_00 (43:31):
Um I had a lady last year that was uh 81, she went 11
miles per hour faster, and herball speed up went went up uh uh
almost 10 miles per hour.
SPEAKER_03 (43:42):
And it's amazing, just the motion, right?
Just like getting some tempo,some motion, and and it's just
like all of a sudden it goes up.
I had somebody have 32 miles anhour ball speed change in two
weeks.
It's like insane when you dostuff like that.
We use like the use of drugs.
SPEAKER_00 (43:59):
When you get their patterns, yeah, when you get
their patterns good, and peoplewill say, Well, why don't we hit
balls?
And I go, Well, how's it goingwhen you hit them?
SPEAKER_03 (44:07):
Exactly.
SPEAKER_00 (44:08):
You know, and do you do you feel different?
Um, so we use Quan's rote, I usea P the five-foot PVC pipe for
ribcrackers so they get moving,right?
I use a jet stick and a loopbomber, the velociraptor, uh,
that long rope that you gottamake sure your hands move
properly or the rope won't move.
(44:30):
Um, and then we use a core ballwith just uh a 10-pound core
ball or a five-pound core ball,and you just get two hands on,
you go to your backswing, swingthrough high arms, and then step
through.
Um, but every group's a littlebit different, but they all have
a few commonalities.
You know, they mostly move thepath out to in.
(44:50):
And so the club kind of dives attheir feet.
And so if we can get them to gettheir motor pattern going the
right way, they get faster.
You know, we we talk about evenlike if you were gonna punch
someone, God forbid, but if youhad to, would you want to punch
somebody that you're close to,or would you rather be able to
snap your hand a little bit?
(45:11):
You know, and they're like snapyour hand and your arm, right?
Well, your trail arm is has twolevers, your wrist and your fore
and your elbow.
And whenever you move it to theleft, you can't you can't get
them to unload properly or be apiston.
So sometimes we do single armswings with the ropes.
Uh and it's interesting to watchthem when they get it.
(45:33):
And we do that two days a week,right, at lunchtime.
So it's 12 to 12 to 130.
That's awesome.
Yeah, and then we move themright through the stations.
Um, they're like, is this allwe're gonna do?
I said, Yes, and you're gonnathank me in about two weeks.
You know, and so they love it.
I mean, typically I sell thoseout, so I got one January.
(45:54):
What do you mean in February?
SPEAKER_03 (45:56):
What do you charge for that?
SPEAKER_00 (45:58):
Uh that one's two two twenty-five.
For how many seconds?
And then I can take uh there'stwo a week.
So, and and I'll take own I'llonly take twelve people.
I won't take any less or any.
SPEAKER_03 (46:09):
And is is that for a month or how long?
SPEAKER_00 (46:11):
Yeah, it's a month.
Yeah, four-week program.
Okay, so when they're done withthat, yeah, then I do a
maintenance program after thatwith them just once a week.
And then the other two days,they can use the tools.
So I I try to flip them to threedays a week, one with me and two
on their own using the tools.
And so it's so you can keep itgoing, right?
(46:33):
Because speed training is kindof like if you don't do it, you
know, you if you don't lose it,you lose it.
SPEAKER_01 (46:37):
You lose it, yep, for sure.
SPEAKER_00 (46:39):
Brian, you've got to be some residual though.
SPEAKER_01 (46:41):
You've worked with Hank Haney a bit, and and before
we wrap this up, I got a coupleof questions for you.
Sure.
Hank Haney has endorsed a lot oftraining aids.
What's your favorite one?
Yes.
SPEAKER_00 (46:53):
Uh my favorite one of his was not a training aid,
truthfully.
Um, it was that he moved people,honestly.
Um he was the only person uhthat I went to see that uh was
kinesthetic.
They moved the golf club while Iwas there.
(47:13):
Uh the other teachers might havedone it, but when I was there,
that was the foundation of histeaching.
SPEAKER_03 (47:17):
So that is insane to me that people don't pay
attention to how people learnwhen you're teaching others.
SPEAKER_00 (47:26):
Well, everybody's kinesthetic, right?
SPEAKER_03 (47:28):
Um kinesthetic school, all of it.
Yeah, I mean, but you you got touse them at different times for
sure.
SPEAKER_00 (47:35):
Yeah, and you have to and you have to read the
room, right, and find out whattheir most dominant one was.
So when when I was teachingpublic high school, you'd have
33 kids in the room.
Five of them didn't speakEnglish because they were from
you know a foreign country, andthen two or three kids were just
out of prison.
I I taught in the inner city,you know, they were hostile, and
then you had the superstars, andthen you had the kids in the
(47:57):
middle, and so you had to figureout their learning style.
Where do you begin?
Some kids like independent.
What's that?
Where do you begin with?
You just walk in.
Well, you just walk in.
I don't know.
God gave me some innate quality.
You just walk in and you justsay, Okay, here's one thing
everybody understands, though,service and love and nurturing,
(48:18):
right?
They I just want to be uh loved,basically.
It's the same as the student uhthat you have for golf.
You know, I tell my students allthe time, I love you, I think
you're great, I think you'reawesome.
But like, why are you sopositive?
I said, Okay, what do you wantme to be?
Negative?
Okay, you suck, you're terrible,you're an asshole.
Right?
How's that?
How's that gonna go over?
Right, and so I think when youstart dealing with people
(48:43):
positively, like I had like Iwas saying, this young man that
I have, he's he told me his lifesucks because he couldn't get a
position of the golf club.
And I said, Well, let's remembertoo, you have really bad motor
patterns, right?
And so, like, settle down,Francis.
You know, like everything'sgonna be okay.
Your life doesn't suck becauseyou're not good at golf.
(49:05):
Nobody dies from golf.
I said, but you're killingyourself by thinking this is
gonna happen today and thatyou're gonna be on tour
tomorrow.
I said, I watched some of themost elite athletes.
I teach a lot of NFL playersthat struggle just like you do.
They made millions of dollars inwhat they did, and they can't
(49:27):
get their hand right.
So what chance do we reallyhave, right?
We have to do things slowly, andwe have to be aware of what's
going on, you know, all thetime.
SPEAKER_01 (49:37):
It reminds me of John's gotta un It reminds me of
a buddy of mine who played inthe NFL who I mean, obviously he
was a specimen when it comes tohis athletic ability, but yeah,
out of his family, he was theonly he was the least athletic
of three boys and the only onewho made it to the NFL.
And I said, I said, Why did youmake it to the NFL?
(49:58):
And he said, Because I'mcoachable.
SPEAKER_00 (50:01):
Yeah, yeah, that's what happens.
I taught a guy for the from theBills, he was a two-time pro
bowler.
When he came to me, he said,Come on, we got to take a walk.
I take him down to the privaterange.
He says, How long do you thinkit's gonna take?
And I said, To get back up thathill?
And I go, same distance, sametime that it took to get down, I
guess.
(50:21):
I go, I don't know, I've nevertimed it before.
He goes, No, how long will ittake for me to play on the PGA
tour?
And I'm like, I think we betterget in the cart and start again.
You know, I go, you're nevergonna play on the PGA tour.
And he goes, What do you mean?
I'm a superior athlete.
And I said, I understand that,but you spent 30 years of your
(50:42):
life being a football player,and so you're gonna be a good
player.
You'll probably be a 10 or youknow, he's he's about an eight
handicap.
You know, he's never gotten anylower.
I said, But you know, you youhave a lot of pathology.
You've had 32 surgeries, youknow.
I mean, you're you're a walkingdisability, you know, like you
just you can't move, but you canfor football because you're
(51:04):
straightforward, a little bit ofbend and tilt.
I said, But give me that guyover there, that quarterback.
That's the guy I want to teach.
Well, an age.
Yeah, but it's hard for thembecause they're so elite, they
think they're just gonnatransition to another career.
And so now when I meet NFLplayers, I just say, hey, look,
(51:25):
you're the most elite.
And it depends on who they are,right?
Like I've had defensive linemen,offensive linemen, receivers,
quarterbacks, uh, cornerbacks,um, you know, and they're all
very unique, very different howthey think, and how and they're
all coachable, a hundred percentcoachable.
Like they want to know andthey're they fall in love with
it, you know.
(51:46):
But it's just like, look, here'sthe reality of the situation.
You had your career, you madeall your money, do a podcast,
you know, or drive a tractor,you know, or something.
Do something that's you know notgonna, you know, drive you
crazy.
SPEAKER_01 (52:01):
Last question for you before we wrap this up.
Let's let let's talk about you,your desires, your golf career.
Where's what's your favoritegolf course you've ever played
of all time?
SPEAKER_00 (52:13):
Oh my gosh.
My favorite golf course thatI've ever played.
Oak Hill's pretty special, butum, I'm gonna say outside of
Rochester and more about theland of Donald Rost and Robert
Trent Jones, I would sayprobably Baltasraal lower.
SPEAKER_01 (52:31):
Ooh, nice.
Okay.
Anywhere on your bucket listthat you haven't played yet?
SPEAKER_00 (52:36):
Uh Riviera.
I was supposed to play inSeptember and then I couldn't, I
couldn't swing it.
So try again.
Yeah, Riviera, I'd like to play.
SPEAKER_03 (52:46):
One more question.
When are you coming out to golfgarage to hang out and be a
guest speaker?
Go to the West Coast.
SPEAKER_00 (52:52):
Enjoy us on the podcast in person.
Yeah, the winter's always good.
Um I'm uh you know free agentfor the winter.
I do a little work for Cirrusaircraft, so maybe I can get a
uh private flight out there andand wrap something, a
motivational day around that.
SPEAKER_03 (53:07):
Why don't you bring some of the uh execs out and
let's do like a big golf school,just you and I.
We'll close the place down.
SPEAKER_00 (53:13):
Yeah, that'd be fun.
And your area, the country,there's a really, really good
girl that sells in your area.
That's she's amazing.
Um sells juxtain twins, right?
So you never know.
I could show up on yourdoorstep.
Just gotta feed me.
That's all.
SPEAKER_03 (53:29):
You're always welcome, buddy.
I gotta I got a room for you andeverything.
We'll feed you.
You just tell me what you like.
Thank you.
It's game on.
Yeah.
Brian, man, we we loved havingyou on the show.
Thank you so much for your time.
Three hours ahead.
It's about bedtime for you, anduh can't wait to catch up with
you soon.
Thanks, Brian.
SPEAKER_00 (53:47):
Yeah, thanks so much, guys.
I really appreciate it, and uh,you're always welcome here in
Rochester.
SPEAKER_01 (53:53):
Until next week, take care.
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