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July 18, 2025 46 mins

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Melissa Hostutler - Business Acquisition Advisor specializing in blue-collar businesses (construction, HVAC, plumbing, electrical, pool companies, etc.)

  • Nearly 20 years of experience in business acquisitions
  • Handles deals typically under $5M, with largest acquisition at $110M
  • Website: BlueCollarBusinessAdvisors.com

The Reality of Business Acquisitions

  • Business acquisitions are emotionally and financially demanding processes
  • Deals can take up to 9 months to complete
  • Recent example: A deal delayed 17 days due to poor communication and unprofessional handling

Personal Brand vs. Business Brand

  • Build a business with assets, not just a personal brand
  • Personal brands (like Tony Robbins) have no transferable value when the person dies
  • Businesses with systems and assets are infinitely more valuable
  • Clear separation between personal and business finances is crucial

Advice for Young Entrepreneurs

  • Don't buy car washes, laundromats, or storage units (despite popular guru advice)
  • These businesses have hidden costs: equipment depreciation, security issues, insurance complications
  • Instead: Buy "a job" - small route-based businesses like landscaping or window washing
  • Seller financing is often available for smaller acquisitions

Debunking Popular Myths

  • Zero-down business purchases don't exist for legitimate, valuable businesses
  • Avoid BizBuySell - "the Craigslist of business acquisitions"
  • Don't rely on cold-calling scripts or AI tools for serious acquisitions
  • Amazon FBA and e-commerce have high financial risks and liability

The Professional Process

  • 95 questions should be asked during due diligence
  • NDAs, proper contracts, and legal representation are essential
  • SBA 7A loans (government-backed) typically require 10% down for deals under $5M
  • Working capital considerations can significantly impact deal structure

Key Takeaways

  1. Don't believe the hype - Business acquisition is complex and requires significant capital, time, and expertise
  2. Avoid trendy "boring businesses" pushed by online gurus
  3. Start with route-based businesses if you're young/new to acquisitions
  4. Always use professionals - attorneys, brokers, proper due diligence
  5. Focus on cash flow and systems, not just revenue numbers
  6. Seller financing exists but still requires substantial down payments
  7. Build relationships - Melissa's entire business runs on Facebook connections and referrals

Resources Mentioned

  • BlueCollarBusinessAdvisors.com (includes free 95-question due diligence checklist)
  • Better marketplace alternatives: Crexi and LoopNet
  • Book recommendation: "Beyond the Hammer" by Brian

Warning Signs to Avoid

  • Anyone promising zero-down acquisitions
  • BizBuySell marketplace
  • Credit card financing for business purchases
  • Businesses in unstable neighborhoods (laundromats)
  • Cash-heavy businesses that don't report accurate financials

This episode provides a realistic, no-nonsense perspective on business acquisitions that counters much of the "easy money" messaging found online. Melissa's experience-based insights are invaluable for anyone seriously considering buying a business.

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