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May 20, 2025 15 mins

Basis Theory Co-Founder and CEO Colin Luce joins Rainforest Founder and CEO Joshua Silver to discuss the future of agentic commerce.

They covered:

  • Shopping in an AI-enabled ecosystem vs true agentic commerce
  • How certain categories of shopping are likely to adopt AI
  • Will agentic commerce drive more shopping (and payments volume) or make shopping more efficient?
  • Data and infrastructure needed to power agentic commerce
  • Risk management implications of empowering AI agents to make buying decisions


The Payments Strategy Show is brought to you by Rainforest, embedded payments purpose-built for vertical SaaS.

Grow revenue with the only payfac-as-a-service provider optimized to help you drive more payments volume at higher margins, without risk or compliance headaches.

Learn more: https://rainforestpay.com

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