Pre-Con Recon Podcast

Pre-Con Recon Podcast

The Pre-Con Recon Podcast talks all things brand and marketing for the pre-construction real estate community inviting leaders to share the knowledge and tools needed to succeed in the ever-evolving market.

Episodes

May 8, 2025 35 mins

In this episode of the Precon Recon podcast, host Justin Frenette speaks with Kayleigh Johnson, the Director of Marketing at Peterson, about her journey in real estate marketing, the evolving landscape of the industry, and the importance of community and lifestyle in branding. 

They discuss market trends, the shift towards purpose-built rentals, and the significance of building relationships and mentorship in the real estat...

Mark as Played

In this episode of the Precon Recon podcast, Justin Frenette speaks with Loren Jackson about her journey in the real estate marketing industry, the importance of storytelling, and the evolving landscape of buyer behavior in the real estate market. They discuss the significance of the Precon Recon Report, which aims to provide insights into market trends and effective marketing strategies. 

Loren shares her experiences worki...

Mark as Played

In this episode of the Precon Recon podcast, Justin Frenette speaks with Jordan Taylor, Vice President of Sales and Marketing at Deco Homes. They discuss Jordan's journey in real estate development, the importance of a broad skill set, and Deco's design-forward philosophy. 

The conversation also covers branding and marketing strategies, the role of storytelling in real estate projects, and the exploration of large-scale pro...

Mark as Played

In this episode of the Pre-Con Recon podcast, Justin Frenette speaks with Angela Walsh, Marketing Director at Sifton Properties. They discuss Angela's career journey in real estate, the importance of community building, and innovative marketing strategies that enhance customer experience. 

Angela shares insights on Sifton's legacy, current projects, and the impact of technology on real estate marketing. The conversation als...

Mark as Played

In this episode of the Pre-Con Recon Podcast, Justin Frenette speaks with Ryan Mounsey from Urban Insights about the intricacies of urban planning and real estate development. They discuss the importance of data in making informed decisions, the growing trend of purpose-built rentals, and the potential for office to residential conversions.

Ryan shares insights on navigating stalled projects, the approval process, and inno...

Mark as Played

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