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July 21, 2025 55 mins

Episode Title:

Top 3 Business Mistakes Estheticians Make (and How to Avoid Them)

Episode Summary:

In this episode of Pretty Smart Too, Brandy and Laura sit down for a candid conversation about the business mistakes they’ve made—and the ones they see again and again in the aesthetics industry. From undervaluing your time to trying to be everything to everyone, they share honest lessons, personal stories, and the mindset shifts that changed everything.

Whether you’re a new esthetician, a seasoned professional, or someone dreaming of launching your own beauty business, this episode offers practical advice you can put to use right away.

What You’ll Learn:

– Why undervaluing your time and skills can hurt your business

– How finding your niche helps avoid burnout

– Why continuous education is essential to growth

– The importance of boundaries in client relationships

– How to build client trust through education and communication

– Why every mistake is a valuable learning opportunity

Episode Highlights:

00:00 – Vacation Adventures and Unexpected Challenges

05:54 – Mistakes Estheticians Make: An Introduction

23:19 – The Importance of Skin Education and Continuous Learning

29:58 – Client Education: Building Trust and Rapport

34:56 – Valuing Your Time and Skills as an Aesthetician

39:30 – Navigating Nonprofit Requests and Community Engagement

45:31 – Work-Life Balance: Avoiding Burnout in Aesthetic Careers

52:30 – Learning from Mistakes: The Masterclass Approach

54:33 – Outro

Memorable Quotes:

“Fake it till you make it. NOT!”

“Your time means something.”

“Every mistake is a masterclass.”

Keywords:

aesthetics, estheticians, skincare, business, self-worth, client relations, burnout, boundaries, education, personal growth

How to Listen:

Available now on Apple Podcasts, Spotify, and YouTube. Subscribe so you never miss an episode.

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This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit prettysmarttoo.substack.com
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