All Episodes

April 23, 2025 β€’ 17 mins

Security executives don't trust vendor marketing - here's the solution.
Most security pros waste thousands of hours on inefficient vendor assessments.


Watch how this JP Morgan veteran is transforming enterprise security with AI automation.

πŸ”₯ Do you want to double your demo pipeline this year? Get a free SaaS growth strategy session http://www.freegrowthsession.com

In this eye-opening interview, John Finizio shares his journey from JP Morgan's security division to revolutionizing vendor security assessments at Wistick.Β 

His unique perspective from both sides of the security due diligence process has helped countless organizations streamline their compliance workflows without compromising on security standards.Β 

John reveals how empathy, technical expertise, and AI automation are transforming how enterprise security teams evaluate and onboard new vendors.

Key Insights from This Episode:


βœ… Why 76% of security pros don't trust vendor marketing content
βœ… How empathy transforms the technical sales process for complex security products
βœ… The critical balance between SaaS revenue and implementation services
βœ… AI's role in automating CMMC compliance and vendor assessments
βœ… How to speed up security evaluations without sacrificing thoroughness
βœ… The future of continuous monitoring in vendor risk management
βœ… Why practitioner expertise is your secret weapon in security sales

Resources & Links:
πŸ”— Learn More About Wistick's Security Assessment Solutions: wistick.com

πŸ“© Connect with John Finizio on LinkedIn: linkedin.com/in/johnfinizio

πŸ”₯ Do you want to double your demo pipeline this year? Get a free SaaS growth strategy session http://www.freegrowthsession.com

Β 

Mark as Played

Advertise With Us

Popular Podcasts

Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

Stuff You Should Know

Stuff You Should Know

If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

NFL Daily with Gregg Rosenthal

NFL Daily with Gregg Rosenthal

Gregg Rosenthal and a rotating crew of elite NFL Media co-hosts, including Patrick Claybon, Colleen Wolfe, Steve Wyche, Nick Shook and Jourdan Rodrigue of The Athletic get you caught up daily on all the NFL news and analysis you need to be smarter and funnier than your friends.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

Β© 2025 iHeartMedia, Inc.